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Beer In Ads #1597: When Work Is Done

June 25, 2015 By Jay Brooks


Thursday’s ad is for Great Britain brewers’ “Beer is Best” campaign, from 1935. Part of the British brewers series of ad promoting beer generally, this one focuses on an after work drink as a positive, where a man can “put away the cares of the day; restores his toil-spent energy; revives his flagging spirit.” But what stood out for me was at the bottom of the ad there’s a simple list of beer’s four ingredients, which they list as “Malt · Hops · Sugar · Yeast.” What was that third one again?

beer-is-best-1935

Filed Under: Art & Beer, Beers Tagged With: Advertising, Eng, Great Britain, History, UK

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