Today is my friend and fellow beer writer Lew Bryson’s 59th birthday. You used to be able read his writings at his website, lewbryson.com, Seen Through a Glass, and his Session Beer Project, and for awhile there was less there because he became the managing editor of Whiskey Advocate and wasn’t writing about beer, although he’s still kept up with his political Why the PLCB Should Be Abolished. His latest book is also about Tasting Whiskey. But he’s back, baby, and is once again also writing about beer at his websites and other places. Lew is my favorite big galoot and the brother I never had. Join me is raising a glass of beer or whiskey and wishing Lew a very happy birthday.
Today is the birthday of Peter P. Straub Jr. (February 4, 1893-October 29, 1972). He was the son of Peter Straub, who founded the Straub Brewery in St. Mary’s, Pennsylvania in 1872. The brewery is still owned and operated today by the Straub family.
Peter P. Straub Jr. in the early 1900s.
Peter Jr. was president of the brewery after his brother Andrew.
Early on, Peter introduced his sons to the world of brewing. Straub used wooden kegs for his beer. He always placed a red band around his barrels to ensure that people would know they were drinking his beer and so that he would get them back. As a lasting trademark tribute to Peter, the brewery continues to place a bright red band around each of its barrels. Red has become a trademark color for the brewery.
Following Peter’s death on December 17, 1913, his sons assumed control of the brewery, renaming it the Peter Straub Sons Brewery. During this time, the brewery produced Straub Beer as well as other beer, such as the pilsner-style Straub Fine Beer and Straub Bock Beer. In 1920, the Straub Brothers Brewery purchased one half of the St. Marys Beverage Company, also called the St. Marys Brewery, where St. Marys Beer was produced. During Prohibition, which lasted from January 29, 1920, until December 5, 1933, the brewery produced nonalcoholic near-beer. On July 19, 1940 they purchased the remaining common stock and outstanding bonds of the St. Marys Beverage Company.
Over in Gobbler’s Knob, in Punxsutawney, Pennsylvania, Phil the Groundhog — a.k.a. the Brewhog — raised up his head this morning and looked around, and this year and saw his shadow. You know what that means? It’s six more weeks of drinking winter beers this year. Or something about a late spring, I can’t keep it straight. You can see a video of Punxsutawney Phil here. And there’s more information about Groundhog Day at the Punxsutawney Groundhog Club.
But this year, I suppose given how the year is going, it isn’t too surprising, not every groundhog agrees on what the future hold. For example, both Staten Island Chuck along with Shubenacadie Sam in Canada have predicted an early spring. But General Beau Lee in Georgia agrees with Punxsutawney Phil that we’re in for more cold weather.
Although another Canadian groundhog, Balzac Billy, from Alberta, Canada, also predicted an early spring and so did Essex Ed of Orange, New Jersey. Ed also predicted the Patriots would beat the Eagles on Sunday so I’m not sure how reliable he is. But so did Big Al, a 14-foot, 1,000-pound alligator, from Texas, who is given KFC chicken each February 2. If he eats the chicken, it’s an early spring, if he passes, then it’s more winter. This year, he ate.
Then again, Buckeye Chuck of Ohio was saying we’re in for more winter
So it’s up in the air whether, I mean weather, we’ll have an early spring or more winter. I tend to go with the original, Punxsutawney Phil, but for no better reason then I’m from Pennsylvania. I guess we’ll have to wait and see.
In Alaska, they celebrate Marmot Day.
Fingers crossed. And if you don’t have time to watch all of the deliciously wonderful Groundhog Day film today, here it is in a slightly shorter version just over three minutes.
Today is the birthday of John Thomas (February 1, 1847-January 4, 1899). In 1884, his later business parter founded a brewery in Philadelphia, the following year Thomas joined the business, and they called in Welde & Thomas, later adding “Brewing Company” to the name. In 1904, it was consolidated with several other breweries into the Consumers Brewers Co., which remained in business until closed by prohibition in 1920. The brewery reopened after repeal in 1933 as the Trainer Brewing Co., but only lasted one year.
Here’s Thomas’ obituary from the American Brewers Review in 1899:
This biography was printed in the “The Columbian Exposition and World’s Fair Illustrated,” from 1893:
In a biography of his partner John Welde, Thomas naturally gets more than a mention:
In 1884, John Welde, a German immigrant, established a brewery in Philadelphia on the corner of Broad and Christian Streets. A year later, he formed a partnership with John Thomas, a Philadelphia native, who had been a partner in another brewery. Together they created Welde and Thomas, a brewing firm that was later reorganized into the Welde and Thomas Brewing Company. They moved to a new location and modernized the facility with innovative equipment, growing the brewing capacity of the plant to 50,000 barrels per year. In March 1897, Welde and Thomas, along with five other breweries were consolidated under the title of the Consumer’s Brewing Company. The combined breweries were able to produce approximately 300,000 barrels a year.
This description is from an Advertising Print for Welde and Thomas Brewing Co., created around 1895, and now in the collection of the Smithsonian’s National Museum of American History.
This colorful framed print, an ad for the Welde and Thomas Brewing Company, of Philadelphia, also commemorates the 1895 America’s Cup race between the American yacht Defender and the British Valkyrie III. Imagery of the yacht race dominates the print and the American vessel, the ultimate victor in the match, holds primacy of place. Defender’s full sails provide a dramatic canvas for the names of two of the company’s products: Penn and Sanitas Beers. These brands, along with Quaker, were among those brewed by Welde and Thomas.
Three detailed insets border the print. One shows “Penn’s Brewery of 1682” in Pennsbury, Buck’s County; another shows the Welde and Thomas buildings at Juniper and Fitzwater Streets in Philadelphia; and the third is an image of William Penn holding a bottle of beer. The ad deftly aligns Welde and Thomas beer to icons of American success: the very founding of Philadelphia and its early embrace of brewing as well as an American yacht’s triumphant defense of the America’s Cup.
German immigrant John Welde established a brewery in Philadelphia in 1884, forming a partnership with Philadelphia businessman John Thomas the following year. In 1886, they moved to the Juniper and Fitzwater Streets location and invested in new equipment, increasing their capacity dramatically. In 1897, Welde and Thomas consolidated operations with five other breweries, organizing under the name Consumer’s Brewing Company. Thomas died in 1899 and Welde in 1901.
Today is the birthday of Christian Hess (January 30, 1848-July 27, 1912). Hess was born in Germany, and that’s about all I could find out about the man who co-founded, along with George Weisbrod, the George Weisbrod & Christian Hess Brewery, usually shortened to just the Weisbrd & Hess Brewery, and also known as the Oriental Brewery.
Both Weisbrod and Hess were German immigrants, and originally their intention was simply to make enough beer to supply their Philadelphia saloon on Germantown Avenue. Some sources say they began as early as 1880, but most put the founding at 1882. The brewery was going strong until closed by prohibition. They managed to reopen in 1933, but closed for good in 1938.
A brewery poster from 1905.
In 1994, Yards Brewing renovated the old Weisbrod & Hess Brewery, but after the partners split, it became the Philadelphia Brewing Co., while Yards under the direction of Tom Kehoe moved to another location.
In the Philadelphia Brewing Co. tasting room upstairs, an old photo of the employees of the original brewery on the premises, Weisbrod & Hess Oriental Brewing Company.
The brewery was designed by famed local architect Adam C. Wagner, and this is an illustration of his design for the brewery from 1892.
Today is the birthday of Frederick G. Yuengling (January 26, 1848-January 2, 1899). He was the son of David G. Yuengling, who founded the Eagle Brewery in Pottsville, Pennsylvania, which became known as the D. G. Yuengling & Son brewery.
Frederick Yuengling was born to David Yuengling and wife Elizabeth (née Betz) on January 26, 1848. He attended Pennsylvania State College and then the Manhattan Business School in Poughkeepsie, New York. In 1871, his father sent him to Europe to learn more about brewing, where he studied in Munich, Stuttgart and Vienna.
Yuengling married his wife, Minna Dohrman of Brooklynn, on April 3, 1873. Minna was from the “uppermost social class” in New York and enjoyed the mannered social scene in Pennsylvania. The newlyweds purchased a townhouse on Mahantongo Street, a street known for its “opulence” at the time. The house had six bedrooms, formal living rooms, formal dining rooms, a music room, tiled entryways, a Spanish crystal chandelier and German stained-glass windows.
On one occasion, Yuengling took a group of friends to Europe on a grand tour and then back to New York City without allowing them “to spend a cent”. On the top floor of the Yuengling brewery there was a famous room where Yuengling entertained his friends on a lavish scale.
Yuengling and his wife had two children. Frank D. Yuengling was born September 27, 1876. Daughter Edith Louise Yuengling followed on March 18, 1878. Louise died on October 6, 1883, at 5 years old. This left son Frank as the sole heir of his parents.
In 1873, Yuengling joined his father at the brewery, where the business name was changed from D.G. Yuengling to D.G. Yuengling & Son. Yuengling was also vice president of the Schuylkill Electric Railway Company, which started 1889. “Yuengling also served as the president of the Pottsville Gas Company, a position that his father had held as well. He was also director of the Pottsville Water Company and of the safety deposit box, both positions that had previously belonged to his father.”
Under Frederick Yuengling’s guidance, D.G. Yuengling and Son entered a new commercial environment for brewing in the United States. From the time of the brewery’s beginnings until the founder’s sons entered the family business, the United States underwent dramatic economic and demographic changes. Prior to 1845, immigration had been consistently fewer than 100,000 persons per year, except for one year. Subsequently, this number climbed to 350,000 and reached almost 430,000 immigrants per year by 1854, of which a significant portion was German. American cities and towns expanded. Nevertheless, the overall population continued to be predominantly rural with only sixteen percent of Americans living in cities by 1860. Industrialization in the North and Midwest during and after the Civil War combined with continued immigration led to rapid urbanization in the postwar era and cities like New York, Philadelphia, Pittsburgh, Buffalo, and Chicago grew dramatically. It must have dawned on Yuengling’s sons that the future of the brewing business did not just lie in the remote anthracite coal towns of Eastern Pennsylvania but also in the metropolitan centers that attracted the new waves of immigrants.
Regardless of David Jr.’s trials and tribulations, the original D.G. Yuengling & Son enterprise in Pottsville under the leadership of Frederick Yuengling and later grandson Frank Yuengling continued to thrive. Yuengling largely maintained its regional focus and benefited from the continuing economic vitality of the anthracite region of Northeast Pennsylvania. The firm distributed beer via the railroad to communities throughout Schuylkill County. However, other breweries with national ambitions such as Anheuser-Busch and Pabst began making inroads in Pennsylvania, though at first primarily in larger cities such as Pittsburgh and Philadelphia. While it only lay 90 miles from the later city, the anthracite region’s relative remoteness shielded its brewers from direct competition with these increasingly powerful firms. Brewery output reached 100,000 barrels per year in 1918, and the family diversified the firm by acquiring part-ownership in the Roseland Ballroom venues in Philadelphia and New York City, as well as numerous taverns and hotels in or near Pottsville, for all of which Yuengling & Son had the exclusive right to sell their beer.
And here’s a biography of Frederick G. from the History of Schuylkill County, Pennsylvania, published in 1907.
Today is the birthday of Philip Bissinger (January 24, 1842-November 11, 1926), though confusingly many sources list the spelling of his name as “Bessinger,” which has made researching him unusually difficult. He was born in Duerkheim, Bavaria, and came the U.S. at age thirteen with his parents, who settled in Baltimore, Maryland. When the Civil War began, he enlisted in the Army, and was a captain when the war ended. “Captain” became his nickname, and that’s what people apparently called him for the rest of his life. He settled in Reading, Pennsylvania (which is where I grew up) and ran a cafe. He also founded the Reading Brewing Co. in 1886.
Here’s a biography of Bissinger from Find-a-Grave:
Undoubtedly one of the most influential, respected and powerful men in Reading during that period. He arrived from Germany with his parents at the age of 13. His father was George Bissinger who settled in Baltimore. Phillip arrived in Berks county in 1845. When the Civil War began he became a sergeant major in the 79th Pa. Vol. Infantry. He was later promoted to 1st Lieutenant and finally became captain of company F of the same infantry. He resigned his commission Sep 12 1864. After the war he returned to Reading and later opened the Café Bissinger which became a very prominent and prestigious establishment not only locally but throughout the region as a member of the Shriners he was instrumental in the organization and construction of the Rajah Temple in 1892. He was a talented musician, a composer and director of music. He organized the Philharmonic Society where he directed concerts.
There was horrible tragedy in his life however, apparently upset, suspecting her husband of infidelity,
Louisa Bissinger, nee Eban, age 39, pregnant with child, walked calmly down the Union Canal towpath one day, filling a basket with rocks as her three dutiful children followed along. They strolled casually for about two miles. As she passed the canal office she commented to the office manager “It is warm.” He replied “yes indeed.” She then said “We have to carry a basket and take the children with us.” The mother and children were very nicely dressed. It was thought she had the children help in filling the basket with rocks. As she neared the canal lock she tied the basket to her waist with a rope she brought along, intended to keep her and the children submerged. She then gathered the children in her arms and threw herself and the children into the canal. It was premeditated and calculated. A witness saw the event and viewed Phillip Jr. come to the surface struggling but was unable to save him as he could not swim. He ran for help. The bodies were recovered later that day. The children were Lillie age 9, Mollie age 6, and Phillip Jr. age 3, and the mother’s unborn fetus. They were often seen at their father’s dining establishment and were adored by all. The mother too was well liked and respected and no one suspected she had any emotional problems nor is there any documented reason for her actions. On her person when she was recovered was a note simply giving Capt. Bissingers name and address. There were no other messages from her.
Capt. Bissinger remarried Ida Sebald Rosenthal but had no other children. He was still tending bar in 1880.
The Brewers’ Journal and Barley, Malt and Hop Trades’ Reporter mentioned in their July 1917 issue that Bissinger retired, due to “owing to illness and advanced age,” and Ferdinand Winter replaced him as president of the brewery.
Here’s a fuller biography from the Historical and Biographical Annals of Berks County Pennsylvania, by Morton Montgomery, published in 1909:
Philip Bissinger, president and manager of the Reading Brewing Company and founder of the Bissinger Caf, was born Jan. 24, 1842, in Duerkheim, Germany, and received his preliminary education at that place, where he lived until he was thirteen years of age. He then accompanied his parents in their emigration to America, landing at the port of New York. He attended private schools at Lancaster, Pa., for several years, and then secured a position as clerk which he filled until he enlisted for service in the Civil war, on Sept. 19, 1861, for the term of three years. He became sergeant-major of the 79th Regiment, P. V. I.; was promoted to first lieutenant of Company F in January, 1863, and to captain in December, 1863, having command of the company until Sept. 12, 1864, when he resigned.
Shortly after returning home Captain Bissinger removed to Reading, and on Jan. 1, 1866, established a saloon and restaurant at No. 611 Penn street, which he soon developed into the most popular resort at Reading. His success was extraordinary from the start, and in 1882 he purchased the property, making extensive improvements to accommodate the increasing demands of his patronage; and in 1890 he erected a large four-story brick building for offices and halls and storage purposes on the rear of the lot at Court street. By this time the “Bissinger Caf” had a reputation for superiority and first-class catering which extended throughout the State and nation. Numerous banquets came to be held there in celebration of events in the history of societies of all kinds, more particularly of a fraternal, political and musical nature, and in honor of popular and prominent individuals; and visiting strangers and travelers from all parts of the world found satisfactory entertainment. After having operated the caf for thirty years, until 1895, he sold the business to a faithful employe and manger for many years, Wellington B. Krick, and then retired to enable him and his wife to take a long-anticipated trip to Europe, and for nearly a year they visited the prominent centers there.
In 1886 Captain Bissinger encouraged the establishment of another brewery at Reading, and with the aid of local capitalists succeeded in organizing the Reading Brewing Company. He became the first manger of the plant and filled the position for three years, having in this time secured a large patronage from the community and made the new enterprise a success. In 1897, upon his return from Europe, he resumed his active interest in this company as a director, and in 1898 became its president and general manager; and he has served the company in these responsible positions until the present time, having in the past ten years developed its annual production from 17,000 barrels to 75,000, remodeled the plant entirely, and made it one of the finest brewing establishments in the country in point of equipment and sanitation.
For over forty years Captain Bissinger was prominently identified with the Masonic fraternity. He was chiefly instrumental in establishing Rajah Temple at Reading in 1892, and the plans for its unique and attractive hall, erected in 1904, were designed by him. He has also been prominently connected with the Grand Army of the Republic (Keim Post, No. 76), Loyal Legion, Veteran Legion, and Army of the Cumberland. In 1891 the city councils selected him as the park commissioner for the northeast division of the city and he officiated in this position until 1897, when he removed his residence to the southeast division, where he had erected a fine home on Mineral Spring road.
But it was in the musical culture of Reading that Captain Bissinger was especially influential and successful for a period of twenty years, from 1864-1883. Immediately after locating at Reading, he became a member of the Reading Maennerchor, and the society, appreciating his great talent and enthusiasm, selected him to be its assistant musical director. He filled this position with remarkable success for some years,and then the society united with the Harmonic Gesangverein, another and older musical organization at Reading. In the reorganization of the two societies, the name Harmononie Maennerchor was adopted and Captain Bissinger was selected as the musical director of the new society. His recognized ability as a leader, together with his popularity and sociability, soon won increasing support and encouragement, and the society’s concerts at Reading and other cities were highly appreciated and largely patronized. He continued to serve as the director until 1879, when he declined a re-election. During this time he was also interested in the Germania Orchestra and aided materially in its successful reorganization. In 1876, by special invitation, the Harmonie Maennerchor and the Germania Orchestra attended the United States Centennial at Philadelphia and rendered a program of classical selections in a superb manner, for which they were given high praise by leading musicians of this country and also foreign countries. In October, 1878, the society held a bazaar for a week in its commodious hall and evidenced the superior ability of its members and the efficiency and popularity of its members and the efficiency and popularity of its director. The numerous musical numbers were specially prepared by Captain Bissinger for the occasion, which involved extraordinary labors, patience and perseverance. In 1879, he organized the Philharmonic Society and directed its admirable concerts until 1883, when he was obliged to devote his entire attention to his own business affairs.
In 1880, Captain Bissinger married Ida Sebald Rosenthal (daughter of William Rosenthal, proprietor an publisher of German newspapers at Reading for forty years), who was graduated from the Reading Girls High School in 1865, and in 1871 taught the French and German languages there.
George Bissinger, his father, was a native of Germany, and after his emigration located at Baltimore, Md., about 1855, and there followed the teaching of music until his decease, in 1866.
Image from the collection of Chad Campbell, from his website Breweriana Aficionado.
Apparently the brewery name, at least, had been incorporated a few decades earlier, in 1868, by a group of businessmen, including Frederick Lauer, but it never came to fruition, and Bissinger seems to have snapped up the name twenty years later. Here’s the brewery entry from Wikipedia:
Reading produced a Pennsylvania Dutch Lager at a volume of 1,200 barrels a year. The brewery raised its production to approximately 50,000 barrels a year by 1891. Reading suffered from difficulties after Prohibition began in 1920. From 1928 to 1933, the brewery was closed down. The facility itself was almost dismantled, but U.S. Marshals had trouble breaking the padlock on the front door and eventually left the plant intact. After considerable litigation, Reading brewery reopened in 1934. From 1934 to 1951 Reading ran a ‘retro’ advertising campaign which played on the nostalgia for simpler times.
In 1958, due to flagging sales, Reading re-branded as “The Friendly Beer for Modern People.” The change proved successful in reversing the slump and Reading made strong sales that lasted into the 1970s.
In 1976, Reading ceased operations due to increasing pressure from larger macro brewers. The label was purchased shortly afterwards by C. Schmidt & Sons.
Image from the collection of Chad Campbell, from his website Breweriana Aficionado.
In 2006, the Label was revived by Legacy Brewing, which produced original Reading recipes. In 2009, the Reading label and its recipes were purchased by Ruckus Brewing, and they set up a new website for Reading Premium, though it’s hard to tell if it’s still being sold, since the website hasn’t been updated in a few years. But they did produce a short video of the history of Reading Brewing Co.
One final detail about his life that’s fairly odd. Well, it’s more about his wife and children, and how they died, a tale which you can find frequently on websites about ghost stories. Here’s one such re-telling of the stories, which they call “The Haunting of Lock 49 East.”
Late in the afternoon of Tuesday, August 17, 1875, following a trolley ride to near the Harrisburg (Penn Street) Bridge, Louisa Bissinger of Reading, Berks County, Pennsylvania, walked with her three children, Lillie (age 9), Mollie (age 6), and Philip (age 3), across the bridge and then two miles down the Union Canal towpath to lock number 49 East (having told them they were going on a picnic). At the lock, she loaded the basket with rocks, some of which she had got the children to gather along the way. Then she tied the basket to her waist, held her unsuspecting children tightly to her, and plunged with them into the murky waters of the canal. Though Louisa, weighed down by the basket of stones, sank immediately, the children struggled to stay afloat.
A witness to the event, who could not swim, ran for a boat at nearby Gring’s Mill, across, on the west side of, Tulpehocken Creek, but ultimately he reached them too late. Louisa and her children were drowned.
Louisa’s commission of this her final desperate act came about as the culmination to her husband’s longtime “undo respect” toward her and his open courtship of another woman whom he eventually brought into their home. A newspaper story, date-lined “Reading, Pa., August 21,” explained that an argument had led to Louisa being ordered from the house and told to take the two girls, but to leave their brother, who was the youngest. Expecting her fourth child, a fact not known to most others until after the tragedy, and determined that she would not let another woman raise her children, Louisa decided to kill herself as well as her offspring.
Captain Philip Bissinger, the husband, long a respected, prominent, and prosperous member of the community nonetheless had to be placed under police protection soon after the drownings and was nearly killed by members of the procession of about a thousand persons who had attended the funeral. “When the bodies were lowered into the graves,” the newspaper reported, “the people hooted Bissinger, and made a rush for him.” Only the quick action by policemen assigned for the occasion saved his life. He was hurriedly placed into a carriage and taken away. A shot had been fired before then and yet another was fired as the vehicle reached the cemetery gate. Later, in an attempt to defend himself from public calumny, Bissinger wrote the newspaper that it was his wife who was to blame for listening to what he said were baseless rumors concerning extramarital affairs. Fred Eben, Captain Bissinger’s former brother-in-law, answered Bissinger’s remarks to the press, calling him “the murderer of my sister and your four children.”
Louisa and the three children she drowned that sad summer day are buried in Reading in the Charles Evans Cemetery, next to the graves of two of her three other children who died before the tragic murder-suicide. Philip Bissinger remarried, and he and his second wife are buried in the row of graves adjacent to the graves of his first wife and children.
It is said that the ghosts of Louisa and her children haunt the towpath near the lock. The legend states that since the time of the tragedy, people walking the towpath have sometimes seen Louisa and her children gathering stones. The spirits vanish as the viewer watches them. Others have reported hearing children’s voices in the vicinity of the lock, as well as cries for help which cease when they approach near the site of the drownings. Charles J. Adams III, an Exeter Township author who has written much about ghosts in Berks County and environs, writing in Ghost Stories of Berks County (1982), related his attempt to try to investigate the presence of ghosts at the lock. Disappointed by the lack of spectral evidence, he and several reporters who had accompanied him were leaving the area when suddenly one reporter clutched his chest and was unable to breathe or speak. Adams conjectured that the event could have been the result of a spirit attempting to enter the reporter’s body.
Today the Union Canal is dry; however, the Berks County Parks Department maintains the towpath as part of its facilities for jogging and cycling. The park would be an interesting and enjoyable place to visit. Who knows, it may also be a place where you can see a ghost!
And also the “Steuebenville Daily Herald And News” on August 21, 1875, covered the story in “The Bissinger Tragedy – Funeral of the Victims – Attempt to Mob The Husband.”
Reading, Pa., August 21 – There was great excitement here at the funeral of Mrs. Bissinger and her children, drowned Tuesday last. It seems from stories of the people that the woman had lived unhappily with her husband, owing to the introduction by him of another woman in to the house, and that unhappiness resulted in a quarrel Monday, when the husband ordered his wife to leave the house and take the the two girls with her, while he would retain the boy. The next day she went to the canal with the children and after filling a basket with stones, in which operation the children assisted, she bound the basket securely to her body, and taking the children in her arms, leaped in to the canal, and all were drowned. As soon as the bodies were recovered and taken to their former home, the police had to guard the house to save the husband from assault, and at the funeral procession to-day, which included about one thousand persons on foot, surrounded his carriage. When the bodies were lowered into the graves, the people hooted Bissinger, and made a rush for him. In the confusion one shot was fired, when the police hurriedly placed him in a carriage and drove off, on passing the cemetery gates, another, which , it is thought, wounded him, as he was carried into the house. The police are still on guard, and the people, including many women, continue their threats.”
One last bit of trivia. I once visited the Reading Brewery when I was a kid. One of the employees there apparently owed by stepfather some money (probably for car repairs, he owned a garage near downtown Reading) and we went to visit this man, with me in tow. I wish I’d paid more attention, but I was only around fourteen at the time, which would have made it 1973, just three years before they closed. Probably because they’re local to me, I love their breweriana, and especially the new brewery slogan they started using in the late 1950s, to try to boost sales and not make themselves seem so old-fashioned. It’s hands down my favorite brewery slogan by any brewery. “The Friendly Beer For Modern People.”
Today is also the 50th birthday — the Big 5-O — of fellow Pennsylvania transplant Marc Worona. Marc used to be the brewer at Stoudt’s Brewing in Adamstown, Pennsylvania but a number of years ago moved to California and currently works with Brewers Supply Group, and is their VP of Sales and Marketing. Join me in wishing Marc a very happy birthday.
Marc (center) with Brendan Moylan and Denise Jones getting the top prize in the Chocolate Beer competition sponsored by Brewers Supply Group and TCHO chocolate company during CBC in San Francisco a few years ago.
Out in front of the Bistro at the Double IPA Festival in 2008. Rodger Davis’ wife Claudia (who nworks at 21st Amendment), brewster Melissa Myers (working on opening her own brewpub), Shane Aldridge (brewer at Marin & Moylan’s) and Marc.
Today is the birthday of George Frey (December 17, 1826-1872). He was born in Ober-Saulheim, Germany, but moved to Buffalo, New York when he was fourteen, in 1840, and worked for a brewery there, before moving to Erie, Pennsylvania, to build his own there. Most brewery history, especially breweriana-focused sources, claim the George Frey Brewery was only called by that name in 1855, and the following year became known as the Eagle Brewery. But “One Hundred Years of Brewing” states that Frey built the brewery in 1842 but sold it to Henry J. Kavelage in 1854, who sold it to Jackson Koehler in 1883, and in 1899 it was bought by the Erie Brewing Co. And the breweriana brewery lists say it was known as the Eagle Brewery through all of its changes in ownership, at least through prohibition. Although it appears to have also been known by “Jackson Koehler’s Eagle Brewery” after Koehler bought it.
More evidence that he was brewing in Pennsylvania long before 1855 can be found in “The Brewing Industry and the Brewery Workers’ Movement in America,” by Hermann Schlüter, which was published in 1910. In a chapter on “Lager Beer,” it casually mentions Frey’s contribution. “George Frey, who brewed the first lager beer in Erie, Pa., in 1847, had helped in the first brewing of “lager” in Buffalo in 1843.
But I also found another listing in Erie for another George Frey Brewery that opened in 1861, but was renamed the Erie City Lager Brewery two years later, in 1863, then in 1870 dropped “Lager” to become known as the Erie City Brewery. It 1872, it was renamed the Joseph F. Seelinger Brewery, which would suggest it was sold to that person, which especially makes sense since that’s the apparent year Frey died.
It seems a shame after those accomplishments, that what happened to Frey after he sold his brewery is unknown, and I even had a hard time finding out when he passed away. This is also the first instance where I could find not one piece of breweriana or photograph online of George Frey or his brewery, except for this modern image of the decaying building where the brewing used to be done.
Today is fellow beer writer Don Russell’s 62nd birthday. Don wrote a beer column for the Philadelphia Daily News under the nom de plume Joe Sixpack. He also writes a blog online, Beer Radar. His most recent book, What the Hell Am I Drinking?, was published two years and can still be ordered directly from the author. Don also became the first executive director of the Garden State Craft Brewers Guild, the trade group for New Jersey breweries. More recently, he accepted a position as the editor-in-chief of Broad Street Media. Don is also a fellow Pennsylvanian, a crack card player, and one of my very favorite people to share a beer and discuss the issues of the day with. Join me in wishing Don a very happy birthday.