Sunday’s ad is yet another one for Ballantine Ale, this one from 1946. This is from a series of billboard ads from around the same time I stumbled upon, though I’m sure the originals in color are more spectacular. In this ad for Ballantine, they’re advertising with a man at the beach, buried in the sand. Wearing quite the floppy hat, and a goofy grin. An unseen person is holding a bottle of beer in front of him, apparently saying; “Did Somebody Say Ballantine.” I think they’ll have to hold the bottle to his lips and tip his head back, too.
Interesting, especially to think that mid century ads like this were effective.
Just yesterday, I stumbled on a Ballantine ad with a photo of elder sotsman Ernest Hrmingway and a copy of a letter he’d written in his standard terse prose about how he liked that Ballantine’s flavor stayed with you long after you’d swallowed your sip.
The literary ad you found is part of a series Ballantine did with writers. I have around six or so of them. J