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You are here: Home / Art & Beer / Beer In Ads #1430: Is This Something Special?

Beer In Ads #1430: Is This Something Special?

January 9, 2015 By Jay Brooks


Friday’s ad is for Ballantine Ale, from 1954. It’s a beautifully illustrated ad, done by Dorothy Monet, a well known advertising artist of the day. It depicts an elegant dinner party, made all the more “special” by serving Ballantine Ale, of course, on a silver tray. There’s some great ad copy, referring to is as a “sociable beverage” and that it has the “time-honored flavor of all” which contains the “lightness and liveliness Americans prefer in their brewed beverages.” I’m convinced.

Ballantine-1954-Dorothy_Monet

Filed Under: Art & Beer, Beers Tagged With: Advertising, Ballantine, History



Comments

  1. Beerman49 says

    January 10, 2015 at 9:17 pm

    Back then, it probably was – but when folks are dressed like that, I expect to see them drinking cocktials (probably martinis),

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