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You are here: Home / Art & Beer / Beer In Ads #1548: Famous New York Traditions Of Father Knickerbocker

Beer In Ads #1548: Famous New York Traditions Of Father Knickerbocker

May 7, 2015 By Jay Brooks


Thursday’s ad is for Knickerbocker Beer, from 1954. The beer was brewed by Jacob Ruppert. The illustration by Lumen Martin Winter shows a fanciful origin story for the Purchase of the Island of Manhattan, as told in the text. Isn’t that how the kids are wearing their pants these days? Wow, everything old really is new again.

knickerbocker-1-manhattan

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, New York



Comments

  1. Beerman49 says

    May 8, 2015 at 10:22 pm

    What got me was the “simple savages” line – shows how much we hadn’t progressed 178 yrs after independence – amazing!

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