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You are here: Home / Art & Beer / Beer In Ads #2055: One Million Barrels Of Beer

Beer In Ads #2055: One Million Barrels Of Beer

October 6, 2016 By Jay Brooks


Thursday’s ad is for Schlitz, from 1900. In this ad, after Schlitz had passed away and original founder August Krug’s nephews, August and Henry Uihlein, inherited the brewery, they continued building the business and by 1900 were brewing one million barrels of beer per year. I love these old brewery illustrations that make them seem just massive. And notice the keg-beer brands offered. One listed is “Budweiser.” That seems curious. And some of the bottled beers include “Extra-Pale,” “Extra-Stout,” and Schlitz-Porter.”

Schlitz-Beer-Paper-Ads-Jos-Schlitz-Brewing-1900

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Schlitz



Comments

  1. Amy says

    October 7, 2016 at 6:36 pm

    I saw the remnants of the Schlitz plant when I was in Milwaukee a few years ago. It was massive.

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