![This image has an empty alt attribute; its file name is 3993724870_6a0224e391.jpg](http://farm4.static.flickr.com/3522/3993724870_6a0224e391.jpg)
Saturday’s ad is for the Munich Oktoberfest, from 1954. From the late 1800s until the 1970s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster is for the Munich Oktoberfest, which began today and runs through October 6. So from now until then I figured I’d post posters from the German folk festival. The poster was created by German artist Max Hartl.
![Oktoberfest-1954](https://live.staticflickr.com/65535/48773387491_c6e1e4dc5b_b.jpg)