Brookston Beer Bulletin

Jay R. Brooks on Beer

  • Home
  • About
  • Editorial
  • Birthdays
  • Art & Beer

Socialize

  • Dribbble
  • Email
  • Facebook
  • Flickr
  • GitHub
  • Instagram
  • LinkedIn
  • Pinterest
  • RSS
  • Twitter
  • YouTube

Powered by Genesis

You are here: Home / Art & Beer / Beer In Ads #3929: Cross Over To Quality

Beer In Ads #3929: Cross Over To Quality

December 4, 2021 By Jay Brooks

Saturday’s ad is for “Hamm’s,” from somewhere between the 1960s and 1980. This ad was made for Hamm’s Brewing, which was founded in 1865 by Theodore Hamm in St. Paul, Minnesota. At its peak, it was the 5th largest brewery in America, and operated facilities in five cities, including San Francisco, L.A., Baltimore and Houston, in addition to the original brewery in Minnesota. This ad uses the long-running character Sascha, better known as the Hamm’s Bear, a cartoon mascot that the brewery began using in 1952 to great success, and only stopped using in 2000. This one shows the Hamm’s Bear getting stuck as a bridge while a bird walks over his back and a beaver is right behind him, with the headline “Cross Over to Quality.”

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Minnesota



Find Something

Northern California Breweries

Please consider purchasing my latest book, California Breweries North, available from Amazon, or ask for it at your local bookstore.

Recent Comments

  • The Session #147: Downing pints when the world's about to end - Daft Eejit Brewing on The Sessions
  • Amanda Alderete on Beer Birthday: Jack McAuliffe
  • Aspies Forum on Beer In Ads #4932: Eichler’s Bock Beer Since Civil War Days
  • Return of the Session – Beer Search Party on The Sessions
  • John Harris on Beer Birthday: Fal Allen

Recent Posts

  • Beer Birthday: Julia Herz May 31, 2025
  • Beer Birthday: Phil Markowski May 31, 2025
  • Historic Beer Birthday: Adolph G. Bechaud May 30, 2025
  • Historic Beer Birthday: John Gilroy May 30, 2025
  • Beer Birthday: Adam Avery May 30, 2025

BBB Archives

Feedback

Head Quarter
This site is hosted and maintained by H25Q.dev. Any questions or comments for the webmaster can be directed here.
Go to mobile version