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You are here: Home / Art & Beer / Beer In Ads #480: Red For Black Label

Beer In Ads #480: Red For Black Label

November 18, 2011 By Jay Brooks


Friday’s ad is for Carling Black Label, from 1962. The ad is pretty simple, and I assume I may be missing part of it since there’s no text at all. But the photo is just a red-headed woman wearing all red, with red nail polish, holding a glass of Carling Black Label while looking longingly at the camera. Red for Black Label. Who’s thirsty?

Black-Label-Beer-1962

Filed Under: Art & Beer, Beers Tagged With: Advertising, History



Comments

  1. John Ahrens says

    November 19, 2011 at 6:33 pm

    It’s Mabel, of course.

    • Ann Ahrens says

      January 14, 2012 at 2:47 pm

      Forgive the intrusion, may I ask if you are related to George M Ahrens – death in San francisco 1928 – who was involved in a brewery and bottling factory in the Bay Area ?

      Best,

      Ann Ahrenss

      • Ann Ahrens Walsh says

        December 25, 2014 at 9:31 am

        Hello,
        Yes, George M Ahrens was my great grandfather . I have a family history and a picture of him.
        I’d be happy to be in communication with you.
        Ann Ahrens Walsh
        ahrens@hughes.net

  2. beerman49 says

    November 23, 2011 at 1:10 am

    The Carling label, if I remember correctly, was black in the center, w/a red border – the text was white. But maybe that was an ad for their Red Cap ale (which was far better than their beer, but I haven’t seen it in the US in over 30 years – it may still be available in Canada).

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