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You are here: Home / Art & Beer / Beer In Ads #580: Beer Was First Brewed In A Hut

Beer In Ads #580: Beer Was First Brewed In A Hut

April 6, 2012 By Jay Brooks


Friday’s ad is yet another old one for Schlitz, this one from 1912, and is, like the last two, touting brown bottles as the best package for beer. I have to admire the effort to educate consumers to think about the package their beer came in, something craft brewers did again roughly 70 years later. And I love this bit of chutzpah. “As civilization advances — so do the sales of “Schlitz in Brown Bottles.”

Schlitz-brown3-1912

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Schlitz



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