Tuesday’s ad is for Budweiser, from 1949. This one is part of their long-running “there’s nothing like it …” series. But the story that the illustration tells is a bit ambiguous. A couple is relaxing by the fire, their eyes fixed on another woman, just coming in from the ski slopes. But look closely. There are exactly three, not two, full glasses of beer. She was expected. Is this a seduction scene? Or is it merely my overactive imagination? Personally, I think the answer is all in the eyes. What do you read into their expressions?
Jay,
This is one of your best posts ever. Keep ’em coming.
3rd full beer is in a sidebar off the basic scene (white background vice blue on the rest of the page) – only 2 on the tray.
No, no. The third glass of beer is being held by the reclining man. There are two more on the tray. The one in the sidebar is a fourth, though I didn’t count it as being part of the scene.
Yes, that is a … interesting.