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You are here: Home / Art & Beer / Beer In Ads #94: National Bohemian’s Wet, Cold & Delicious

Beer In Ads #94: National Bohemian’s Wet, Cold & Delicious

April 23, 2010 By Jay Brooks

ad-billboard
Friday’s ad closes strange glances week with a 1957 ad for National Bohemian. The ad’s tagline is “Wet, Cold and Delicious … just the way you want your beer.” The woman in the bathing cap, popping up out of the water at the side of the pool is likewise certainly wet, possibly cold though I’m touching that last one. Still, I think it’s fair to assume that it was their unspoken plan to suggest that connection. Then there’s that hilariously odd sideways glance as she eyes the beer bottle.

57nationalbohemianbeer
If you want to see a larger size ad, there is one here, though the text is cropped.

Filed Under: Art & Beer, Beers Tagged With: Advertising, Baltimore, History



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