Friday’s ad is for Guinness, from 1951. While the best known Guinness ads were undoubtedly the ones created by John Gilroy, Guinness had other creative ads throughout the same period and afterward, too, which are often overlooked. In this ad, the “Guinness Guide to Cheese,” ten different types of cheese are illustrated, each with a short description of how they taste, and what other foods to pair with them, not to mention how good a glass of Guinness will pair with each cheese.
Beer In Ads #2462: Guinness Guide To Oysters
Thursday’s ad is for Guinness, from 1951. While the best known Guinness ads were undoubtedly the ones created by John Gilroy, Guinness had other creative ads throughout the same period and afterward, too, which are often overlooked. In this ad, the “Guinness Guide to Oysters,” nine different types of oysters are illustrated, each with a short description of how they taste, although I take the overriding assumption to be that they should be enjoyed with a Guinness.
Beer In Ads #2461: Guinness Guide To Game Birds
Wednesday’s ad is for Guinness, from 1953. While the best known Guinness ads were undoubtedly the ones created by John Gilroy, Guinness had other creative ads throughout the same period and afterward, too, which are often overlooked. In this ad, the “Guinness Guide to Game Birds,” seven birds are illustrated, each with a short description of the bird itself and, of course, how tasty it is, especially washed down with a glass of Guinness.
Beer In Ads #2460: Dizzy’s Remarkable Day
Tuesday’s ad is for Guinness, from 1955. While the best known Guinness ads were undoubtedly the ones created by John Gilroy, Guinness had other creative ads throughout the same period and afterward, too, which are often overlooked. In this ad, an excerpt from British statesman Benjamin Disraeli’s diary details his late supper of oysters and boiled bones, including Guinness, after what he called a “remarkable day” in parliament.

Beer In Ads #2459: Evening Guinness
Monday’s ad is for Guinness, from 1962. While the best known Guinness ads were undoubtedly the ones created by John Gilroy, Guinness had other creative ads throughout the same period and afterward, too, which are often overlooked. In this ad, a man has the evening newspaper and a glass of Guinness, I’m guessing a pairing made in heaven back when people still read newspapers.
Beer In Ads #2458: Stray Doggerel
Sunday’s ad is for Guinness, from 1961. While the best known Guinness ads were undoubtedly the ones created by John Gilroy, Guinness had other creative ads throughout the same period and afterward, too, which are often overlooked. In this ad, marked “Guinness Pets Page No. 5,” there are five short poems about several different breeds of dog, all in a humorous vein, and all leading to another Guinness.
Beer In Ads #2457: The Animal’s Best Friend
Saturday’s ad is for Guinness, from 1961. While the best known Guinness ads were undoubtedly the ones created by John Gilroy, Guinness had other creative ads throughout the same period and afterward, too, which are often overlooked. In this ad, marked “Guinness Pets Page No. 1,” there’s a poem about how people love animals, which makes us the animal’s best friend. I guess that’s poetic license.
Beer In Ads #2456: Paradogs
Friday’s ad is for Guinness, from 1961. While the best known Guinness ads were undoubtedly the ones created by John Gilroy, Guinness had other creative ads throughout the same period and afterward, too, which are often overlooked. In this ad, marked “Guinness Pets Page No. 2,” there’s a poem about dog lovers and how they want their masters to drink Guinness.
Beer In Ads #2455: The Torpid Terrapin
Thursday’s ad is for Guinness, from 1961. While the best known Guinness ads were undoubtedly the ones created by John Gilroy, Guinness had other creative ads throughout the same period and afterward, too, which are often overlooked. In this ad, marked “Guinness Pets Page No. 3,” there’s a poem about a turtle who drinks a cup Guinness, of course, and is rev’d up.
Beer In Ads #2454: Life And Litters
Tuesday’s ad is for Guinness, from 1961. While the best known Guinness ads were undoubtedly the ones created by John Gilroy, Guinness had other creative ads throughout the same period and afterward, too, which are often overlooked. In this ad, marked “Guinness Pets Page No. 4,” it talks about how rabbits make great pets, and then finish up by also mentioning they’re great in a stew, too, with a Guinness, of course. Pets or meat, I guess.