Friday’s ad brings Budweiser ad week to a close. This ad is from 1952, when A-B celebrated their 100th anniversary since the company that would become Anheuser-Busch first opened their doors in 1852. I can’t say the woman looks particularly happy on her wedding day, though perhaps it’s because the grooms looks a little too much like Snidely Whiplash with that cheesy mustache and the top hat.
Thursday’s ad is yet another Budweiser ad, this one from 1949. It, too, shows a party, though this one looks like it’s a “Gone With the Wind” costume party. Or did people really throw parties that looks like this in post-war America? “My, my. It’s so hot. But at least it’s not sticky. I just hare it when it’s sticky.” Now give me a beer.
Wednesday’s ad is still another Budweiser ad, this one from 1956. Like yesterdays, it shows a woman’s domestic struggles at pleasing her man, this time in putting on the best dinner party. One woman in a cocktail dress is whispering to another, who’s combing her hair, about another woman who’s skills as a hostess make her “real competition.” In part, that’s because she insists on always serving Budweiser. But you knew that had to be the reason, right? I can’t imagine why feminist groups often accuse alcohol ads of portraying woman in a less-than-flattering light.
Tuesday’s ad is another Budweiser ad. I’m not sure of the date, but based on the car I’d say Fifties. After getting married, the coy-looking bride found “She Married Two Men” Then the ad copy goes on to say that “all women do.” That’s apparently because there’s an inner and outer men. “And think of all the planning that goes into meals to make him contented.” Or if he’s so hard to please, he could just make his own damn meals. But I love the post script. “It’s a fact: Budweiser has delighted more husbands than any other brew ever known.” Single people? Not so much, apparently. I can’t imagine how they compiled that statistic, because I’m sure they must have the numbers to back it up stretching all the back into recorded history. After all, they wouldn’t have just made it up, now would they?
Monday’s ad is a Budweiser ad from 1944, during World War 2. The slogan being “The Minuteman is Still the Man of the Hour, the ad is comparing the colonial minutemen to the soldiers then fighting the war. The ad is surprisingly low key, and is very little about selling, with the only sales pitch at all simply being the logo, bottle and glass with just some small print about the brand.
Tuesday’s ad is for Budweiser, from 1936, when they challenged beer drinkers to drink Budweiser for five straight days, and then try a different beer, in their words “a sweet beer,” believing no one would want to drink anything else but Budweiser. Hmm.
Friday’s ad is a 1957 ad for Budweiser. It’s yet another in the “Where there’s life … there’s Bud” series. This one shows a striking woman dressed in a white shawl (or at least hood) in bright light being poured a Budweiser. She’s staring longingly into, presumably, the eyes of the pourer.
Thursday’s ad is a 1960 ad for Budweiser. It’s yet another in the “Where there’s life … there’s Bud” series. In the ad, apparently the sound of beer being poured into a glass is enough to turn her head fast enough that her hair flips around and the expression on her face screams “surprise!”
Wednesday’s ad is a 1956 ad for Budweiser. It’s another in the “Where there’s life … there’s Bud” series that was common in the late 1950s. The ad shows a can of Budweiser Lager Beer, freshly poured. Is it just me, or this ad just one big double entendre? Between the look on the guy’s face, who just poured the beer, and the woman bending down, who looks as if she’s about to kiss the head … something’s going on there. Or am I reading too much into that?
Tuesday’s ad is a 1959 ad for Budweiser. Using the “Where there’s life … there’s Bud” slogan that was common in the late 1950s, the ad shows a Harpist paying little attention to her harp with all eyes on the beer.
