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You are here: Home / Art & Beer / Beer In Ads #1200: Who Is The Ale Man?

Beer In Ads #1200: Who Is The Ale Man?

May 23, 2014 By Jay Brooks


Friday’s ad is for Ballantine Ale, from 1962. In an ad somewhat similar to the Blatz series, the “Ale Man” in the ad is a famous person, a well-known yachtsman of the time, William “Bill” Snaith, sailor of the Figaro III, which can be seen in the ad. Snaith was also, according to the copy, “a man with a thirst for a manlier brew.”

Ballantine-1962-william-smith

Filed Under: Art & Beer, Beers Tagged With: Advertising, Ballantine, History



Comments

  1. Beerman49 says

    May 24, 2014 at 10:48 pm

    I remember that slogan well (more from radio/TV ads than from print media), from my earliest days in MD (starting 12/62). Ballantine sponsored the Senators, Yankees, & other sports teams then, but only their beer was sold at the ballparks.

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