Beer In Ads #2280: Three Rings, Spilled Milk


Thursday’s ad is for Ballantine, from 1940. In this ad, part of a series progressing from one, to two, to three rings, this one shows a cat knocking over a milk bottle, creating a ring of the floor. I guess the cat keep playing with the bottle, causing it to roll and keep spilling, creating a second and then a third ring until there’s a Ballantine logo in milk on the floor and a cat who knows he’s done a good job making the “okay” sign with three raised fingers to “order the ‘handy’ way.”

Ballantine-1940-cat

Beer In Ads #2279: Three Rings, Winter Sled


Wednesday’s ad is for Ballantine, from 1948. In this ad, part of a series progressing from one, to two, to three rings, this one shows a sled pulled through the snow by a white horse. It’s obviously Christmastime and the couple appears to be delivering Ballantine, but it seems to be that each house they visit adds one more smoke ring from their chimney so that by the third home it’s the Ballantine logo in fireplace smoke rings.

Ballantine-1948-rings-xmas-sled

Beer In Ads #2276: Three Rings, At The Sphinx


Sunday’s ad is for Ballantine, from 1940. In this ad, part of a series progressing from one, to two, to three rings, this one shows a trio of camels riding in circles in front of the Sphinx in Egypt. Their path first makes one circle in the sand, then a second, with no reaction, as you’d expect, from the statue. But after they make a third one, mirroring the Ballantine three-ring logo, the Sphinx smiles and waves to them. Personally, I think they’ve just had one too many Ballantines.

Ballantine-1940-sphinx

Beer In Ads #2275: Three Rings, Polar Bears


Saturday’s ad is for Ballantine, from 1949. In this ad, part of a series progressing from one, to two, to three rings, this one shows a polar bear fishing in a stream. With each failed attempt reaching his paw into the water, creating a ring. Three times he tried and failed, the fish is seemingly laughing at the bear; but at the least, his efforts created the Ballantine logo.

Ballantine-1949-rings-polar-bear

Beer In Ads #2274: Three Rings, Cannon Shots


Friday’s ad is for Ballantine, from 1940. In this ad, part of a series progressing from one, to two, to three rings, this one shows a man in a fancy military dress uniform, looking vaguely colonial except for the Ballantine logo on his hat, firing a cannon. Each shot creates a ring of smoke, and by the time he’s fired the cannon three time, he’s created Ballantine’s logo.

Ballantine-1940-cannon

Beer In Ads #2273: Three Rings, Ice Skating


Thursday’s ad is for Ballantine, from 1949. In this ad, part of a series progressing from one, to two, to three rings, this one shows an ice skater for what’s surely called “Ballantine on Ice” (or maybe the “Beer-Capades?). Anyway, she’s skating rings around the ice, eventually creating the Borromean rings of Ballantine’s logo.

Ballantine-1949-rings-skating