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Archives for November 2021

Beer In Ads #3925: A Sure Hit!

November 30, 2021 By Jay Brooks Leave a Comment

Tuesday’s ad is for “Hamm’s,” from 1980. This ad was made for Hamm’s Brewing, which was founded in 1865 by Theodore Hamm in St. Paul, Minnesota. At its peak, it was the 5th largest brewery in America, and operated facilities in five cities, including San Francisco, L.A., Baltimore and Houston, in addition to the original brewery in Minnesota. This ad uses the long-running character Sascha, better known as the Hamm’s Bear, a cartoon mascot that the brewery began using in 1952 to great success, and only stopped using in 2000. This one shows the Hamm’s Bear at bat during a baseball game with the headline “A Sure Hit!”

Filed Under: Art & Beer, Beers Tagged With: Advertising, Baseball, History, Minnesota, Sports

Historic Beer Birthday: John H. Foss

November 30, 2021 By Jay Brooks 1 Comment

foss-schneider
Today is the birthday of John H. Foss (November 30, 1859-December 13, 1912). He was the son of Henry Foss, who in 1867 became involved with the Louis Schneider Brewery in Cincinnati, Ohio, eventually becoming a partner. It was later known as the Foss-Schneider Brewing Co. When his father passed away in 1879, John H. Foss stepped into his father’s role as co-owner of the company and was also president of the brewery. The brewery closed during prohibition, but reopened when it was repealed in 1933, though closed for good in 1939. Unfortunately, I couldn’t find any photos of John H. Foss.

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This biography is from the “History of Cincinnati and Hamilton County, Ohio: Their Past and Present,” published in 1894:

John H. Foss, president of the Foss-Schneider Brewing Company, is the eldest son of the late John Henry and Adelaide (Te Veluwe) Foss. He was born in Cincinnati, November 30,1859, received his education at. Xavier College, and became the junior partner of the firm of Foss & Schneider in 1879. In 1883 he made an extensive tour, inspecting many of the greatest breweries of Europe, and obtaining ideas there from that have proved of incalculable benefit in his management of the business of his company. Upon his return from Europe, and the incorporation of the business in 1884, he was elected its secretary and treasurer, in 1890 becoming its president. On November 4, 1885, Mr. Foss was married to Katherine Marie, daughter of B. H. Moorman, a retired merchant and capitalist of Cincinnati. She died May 15, 1893, leaving two children, Adele and Robert. The foundation of the Foss-Schneider Brewing Company was laid in 1849 when Louis Schneider transformed his little cooper shop on Augusta street into a brewery. The new industry thrived, and became known as the Queen City Brewery. Soon a removal to more commodious quarters was necessitated. In 1863 new buildings were erected on the site of the present plant on Fillmore street. Four years later Mr. Schneider, on account of ill-health, sold out to Foss, Schneider and Brenner, the son, Peter W. Schneider, taking up the burden of active interest in the business laid down by the father. In 1877 Mr. Foss purchased the interest of Mr. Brenner.

The business was then continued under the name of Foss & Schneider until the death of John Henry Foss, August 13, 1879, when his interest became the property of his widow and her eldest son, John H. Foss, P. W. Schneider still retaining his interest. In 1884 it was incorporated under the name of The Foss-Schneider Brewing Company. The year 1884 was one of annoyance and disaster to the young corporation. The flood which devastated the city that year undermined and caused the collapse of the malt house burdened with over sixty thousand bushels of malt. This calamity, however, caused no cessation of work, and, in spite of the disaster, the business of that year showed an advance over the preceding year. It was determined at this time, too, to erect an entirely new plant, and in less than one year the Foss-Schneider Company was installed in one of the finest and most completely equipped brewery structures in the country. The product of this great establishment is celebrated, and finds a ready market throughout the United States and in many foreign lands, the annual output being 80,000 barrels.

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Here’s a short history of the brewery, from “100 Years of Brewing:”

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Foss-Brewery-bock

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Filed Under: Birthdays, Just For Fun Tagged With: History, Ohio

Beer In Ads #3924: A Big Hit

November 29, 2021 By Jay Brooks Leave a Comment

Monday’s ad is for “Hamm’s,” from the late 1950s or early 1960s. This ad was made for Hamm’s Brewing, which was founded in 1865 by Theodore Hamm in St. Paul, Minnesota. At its peak, it was the 5th largest brewery in America, and operated facilities in five cities, including San Francisco, L.A., Baltimore and Houston, in addition to the original brewery in Minnesota. This ad uses the long-running character Sascha, better known as the Hamm’s Bear, a cartoon mascot that the brewery began using in 1952 to great success, and only stopped using in 2000. This one shows the Hamm’s Bear hitting a pitch during a baseball game with the headline “A Big Hit.”. The tagline at the bottom is is “Hamm’s …. the beer refreshing.”

Filed Under: Art & Beer, Beers Tagged With: Advertising, Baseball, History, Minnesota, Sports

Historic Beer Birthday: Herman Uihlein Jr.

November 29, 2021 By Jay Brooks Leave a Comment

schlitz-globe

Today is the birthday of Herman Alfred Uihlein Jr. (November 29, 1917-February 27, 2008). He was the son of Henry Uihlein II, and was the great-grandson of Henry Uihlein, who for many years was the president of the Joseph Schlitz Brewing Company early in the 20th century. Herman Jr. served on the board of Schlitz for 40 years

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Here’s an obituary of Uihlein from the  Milwaukee Journal Sentinel:

Uihlein, Herman Alfred Jr. Of Mequon. Passed away on Wednesday, February 27, 2008, age 90. He was born in Milwaukee on November 29, 1917 and maintained homes in Mequon and Naples, FL. He was a third generation descendant of the founders of the Jos. Schlitz Brewing Company and a grandson of Henry Uihlein, who was President of Schlitz from 1875 to 1917. Mr. Uihlein served on the Schlitz Board for 40 years. He was preceded in death by his wife of 60 years, Nancie Dauer Uihlein, in 2005. Surviving are their children, Herman A. III of Del Mar, CA, Peter (Pam) of Mequon, George (Susan) of Grafton and Linda of Charlottesville, VA. He is also survived by four grandsons, P. Timothy, Mattson, Justin and G. Andrew. Further survived by his sister, Virginia U. Martin of Bozeman, MT and his brother, Henry H. Uihlein of Milwaukee. Mr. Uihlein was President of Ben-Hur Mfg. Co. and Vice President of QuicFreeze, Inc. in Fond du Lac, WI. from 1940 to 1950. During WWII he converted Ben-Hur to the manufacturing of supply trailers and fire engines for the military. Following the war both plants reverted to the production of domestic freezers and refrigerators. In 1954, Mr. Uihlein retired from both companies and joined the brokerage firm of Thomson & McKinnon as a partner for 30 years. He was active in supporting the Boy Scouts of America, the Easter Seals Society, the American Red Cross and the Community Fund. Mr. Uihlein attended Milwaukee Country Day School and graduated from Cranbrook School of Bloomfield Hills, MI. and attended Cornell University where he was a member of Chi Psi Fraternity. He enjoyed many years of skiing, hunting, fishing, golf and travel.

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Herman-Uihlein-Jr-and-wife
Uihlein and his wife.

Filed Under: Birthdays, Breweries, Just For Fun Tagged With: Florida, History, Schlitz, Wisconsin

Beer Birthday: Darron Welch

November 29, 2021 By Jay Brooks Leave a Comment

pelican-pub
Today is the 54th birthday of Darron Welch, brewmaster at Pelican Pub & Brewery in Pacific City, Oregon. Darron has something like a gazillion awards for his beers, including “Brewer of the Year” seven times (at GABF in 2000 and 2005 for small brewpub and in 2006 and 2014 for large brewpub; and at the World Beer Cup in 2008, 2012 and 2014 for large brewpub or small brewery). In addition to being a great brewer, Darron is also a terrific person, as well. Join me in wishing him a very happy birthday.

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At a beer dinner at the Cathedral Hill Hotel in San Francisco several Januarys back, Pelican Pub brewmaster Darron Welch with the Beer Chef Bruce Paton.

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Darron and the gang (including Ben Love at far left) from Pelican Pub & Brewery winning Gold for their Kiwanda Cream Ale at GABF in 2006.

Darron Welch (2nd from Left) with the Pelican Brewpub Team
Darron, again with the Pelican Crew, this time at GABF in 2009.

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On stage accepting one of his awards at the World Beer Cup in 2014.

Filed Under: Birthdays Tagged With: Oregon

Beer In Ads #3923: Tackle Your Thirst …

November 28, 2021 By Jay Brooks Leave a Comment

Sunday’s ad is for “Hamm’s,” from 1980. This ad was made for Hamm’s Brewing, which was founded in 1865 by Theodore Hamm in St. Paul, Minnesota. At its peak, it was the 5th largest brewery in America, and operated facilities in five cities, including San Francisco, L.A., Baltimore and Houston, in addition to the original brewery in Minnesota. This ad uses the long-running character Sascha, better known as the Hamm’s Bear, a cartoon mascot that the brewery began using in 1952 to great success, and only stopped using in 2000. This one shows a football game between the Bears and the Beavers, although it’s the Green Bay Packers whose helmet is at the bottom of the ad. The tagline is “Tackle your thirst … with a cool, frosty Hamm’s.”

Filed Under: Art & Beer, Beers Tagged With: Advertising, Football, History, Minnesota, Sports

Beer Birthday: Rob Fullmer

November 28, 2021 By Jay Brooks Leave a Comment

guild-az
Today is the 55th birthday of Rob Fuller, who’s the executive director of the Arizona Craft Brewers Guild. Before that he was the president of the Arizona Society of Homebrewers and was one of the writers online at the Beer PHXation Blog. Rob’s doing great things for Arizona beer and he’s always fun to run into at various beer events throughout the year. Join me in wishing Rob a very happy birthday.

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Rob at GABF earlier in 2016.

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Rob, outstanding in his field of Arizona kegs.

Filed Under: Birthdays, Just For Fun Tagged With: Arizona

Beer Birthday: Wil Turner

November 28, 2021 By Jay Brooks 1 Comment

open-outcry
Today is the 54th birthday of Wil Turner, brewer at Open Outcry Brewing, in Chicago. He’s also a former brewer at Revolution Brewing and Goose Island Brewery, but Wil’s originally from California — or at least that’s where I first met him — but moved to Chicago to brew at the Clybourn Goose Island brewpub, eventually moving to the production side. Since the sale of Goose Island, Wil moved back over to brewpub brewing at Revolution and more recently moved to brew at Open Outcry. Wil’s a great brewer, of course, and a terrific person for the industry, always a fun guy to drink with. Join me in wishing Wil a very happy birthday.

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Wil, me and Greg Hall at GABF in 2006.

Tom Nickel & Will Turner @ Wynkoop
Tom Nickel with Wil at the Brewer’s Reception at Wynkoop during GABF in 2009.

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On the floor at GABF in 2007 with Andrew Mason (on left), Matt’s assistant when he was still at Flossmoor Station, and Wil.

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Wil, also at the 2006 GABF, sadly empty.

Filed Under: Birthdays Tagged With: California, Chicago, Illinois

Beer In Ads #3922: Tales From The Land Of Sky Blue Waters

November 27, 2021 By Jay Brooks Leave a Comment

Saturday’s ad is for “Hamm’s,” from 1973. This ad was made for Hamm’s Brewing, which was founded in 1865 by Theodore Hamm in St. Paul, Minnesota. At its peak, it was the 5th largest brewery in America, and operated facilities in five cities, including San Francisco, L.A., Baltimore and Houston, in addition to the original brewery in Minnesota. This ad uses the long-running character Sascha, better known as the Hamm’s Bear, a cartoon mascot that the brewery began using in 1952 to great success, and only stopped using in 2000. This one is another placemat that includes three songs from different animals, a woodpeckers, a pair of beavers, and the Hamm’s beer with a friend.

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Minnesota

Beer Birthday: Matt Brynildson

November 27, 2021 By Jay Brooks 3 Comments

firestone-walker
Today is the 50th birthday — The Big 5-O — of Matt Brynildson, brewmaster at Firestone Walker Brewery. I’ve known Matt for a number of years, though I got to know him a lot better when I traveled with him to Burton-on-Trent in England to do a guest brew at Marston’s. And several years ago, we both were in Chile to judge at the Copa Cervezas de America. Also, a few years back, I wrote a profile of Matt for Beer Connoisseur magazine, too. But suffice it to say that apart from being incredibly gifted as a brewer, Matt is also one of the nicest and coolest people in the industry. Join me in wishing Matt a very hoppy birthday.

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At Marston’s in Burton-on-Trent several years ago.

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Matt (center) outside the Toronado with one of his then-assistant brewers, Jim Cibak (who’s now head brewer at Revolution Brewing) along with Sean Paxton, the Homebrew Chef enjoying the rare San Francisco winter sun.

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Matt bookended by Adrienne and Claudia, from 21st Amendment Brewery, at the Boonville Beer Festival in 2007.

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In Chile at Kross Cerveza Independiente with brewmaster Asbjorn Gerlach, Matt and Lars Larson from Trumer Brauerei.

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Matt at the first Firestone Walker Invitational, held four years ago.

Filed Under: Birthdays Tagged With: California

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