Friday’s ad is for Rheingold, from 1948. In the late 1940s and early 1950s, Rheingold recruited a number of prominent celebrities to do ads for them, all using the tagline: “My beer is Rheingold — the Dry beer!” In this ad, American actress Dorothy Malone, offers that if you don’t have plans for lunch that she’ll be happy to take you to some of her favorite places for a glass of Rheingold Extra Dry.