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You are here: Home / Art & Beer / Beer In Ads #2031: The Man in Black Rides

Beer In Ads #2031: The Man in Black Rides

September 12, 2016 By Jay Brooks


Monday’s ad is for Miller High Life, from 1958. In this ad, one of a series featuring a nearly black and white ad, with only the beer in color, and the same man engaged in various activities. This time, he’s leaning on a saddle, in a stable. Although he looks more like someone who was just betting on the horses rather than the jockey riding them, but who knows. He’s certainly looking intently at something.

Miller-High-Life-1962-jockey

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Miller Brewing



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