Thursday’s ad is for Quilmes Cristal, and is on some kind of parchment, or at least paper made to look that way. I don’t actually know how old it is, but it looks old, or perhaps again it was made to look that way.
Beer In Ads #367: Quilmes In The Clouds
Wednesday’s ad is a modern Quilmes poster, a beautiful image of the beer on, perhaps, cloud nine, with the sun behind it and trees and balloons circling the bottle.
Beer In Ads #366: Quilmes Cristal
Tuesday’s ad is another one for Quilmes, probably also from around the 1920s or 30s. It was for their light-colored Cristal. I saw an original of this beautiful sign last night in the home of one of Argentina’s most prominent breweriana collectors. His home was amazing, literally filled with beer collectibles from all over the world, but with a special emphasis on local Argentinian beer.
Beer In Ads #365: The Quilmes Three
Monday’s ad is for a South American beer, since I’ll be in Argentina all week, judging at the South Beer Cup. It’s for Quilmes, perhaps Argentina’s best known brand around the world. The ad is from around the 1920s and features a painting of three women with different color hair, one for each of the Quilmes beers.
Beer In Art #126: Timothy Jones’ Blue Cheese and Beer
This week’s work of art is by contemporary artist Timothy Jones, but it certainly looks like it could have been painted centuries ago. The still life, entitled Blue Cheese and Beer, was painted last year, and makes me hungry for yet more cheese and beer, despite having been swimming in both the last week.
He’s also done one more beer-themed painting, entitled Mug of Beer, which was painted earlier this year.
Timothy Jones was born in Alaska, but now makes his home in Arkansas. You can see more of Jones’ work at his FineArt America gallery and his Daily Painting Blog.
Guinness Ad #67: The Guinness Guide To English Cheese
Our 67th Guinness ad, in honor of the Great Online Beer & Cheese-Off yesterday, is a poster Guinness did in 1965 showing a variety of English cheese with the tagline “Guinness goes well with food.”
They also made a metal sign of the cheese poster, as well, though with a different tagline. In the metal version, it’s “— And Guinness enhance the flavor.” The cheeses, too, are almost the same, but not exactly, plus their order is changed up.
Beer In Ads #364: Nobel’s Appetizers Are Just An Excuse
Friday’s ads are for a Brazilian beer (where I’m heading next week) from Primo Schincariol. The brand of beer is Nobel and this series of ads is from 2008 and uses the slogan “Appetizers Are Just An Excuse.” Each ad shows a beer glass filled not with beer, but two appetizers that, from a distance, make it look like the glass is full of beer. The first, given that today is the beer and cheese Session, is filled with cheese and eggs.
A second shows French Fries — my favorite — in the bottom with white onions on top.
And a third uses popcorn, both popped and unpopped.
There were at least two more of these ads, peanuts and cashews, which you can see at Coloribus.
Beer In Ads #363: Carling Black Label & Cheese
Thursday’s ads are for Carling Black Label, both featuring beer and cheese. The first, which appeared in Life magazine in April of 1963. Nice to see even that far back someone was putting cheese and beer together.
The second appeared in a June 1962 issue of Life, and featured a different cheese. Both are part of their series using the slogan “People like it.”
Beer In Ads #362: American Originals, Muenchener
Wednesday’s ad is for the third, and last, one of Anheuser-Busch’s series of beers they marketed under the name “American Originals,” beginning in the fall of 1995. This one was Muenchener, a “Munich Style Amber.” Here’s what a press release said about it at the time:
Muenchener was first brewed in 1893 — and called “Columbian Muenchener” at the time — after Adolphus Busch challenged his brewmasters to develop the world’s best muenchener-style beer. Until then, the world’s best muenchener beers were brewed in Munich, Germany, but Busch set out to change that. His brewmasters succeeded, and Busch’s Columbian Muenchener was awarded a gold medal at the 1893 Columbian World’s Exposition in Chicago.
Muenchener is a medium-to-full bodied beer with a deep, copper color. It possesses a rich, creamy and roasted malt flavor, and its aroma is malty, with a light roast and spice characteristic.
“In brewing Muenchener, we use five varieties of malt, including Munich-style malt and other roasted barley malts, as well as a blend of seven domestic and imported hops,” Kahn said.
Beer In Ads #361: American Originals, Black & Tan
Tuesday’s ad is for another one of Anheuser-Busch’s series of beers they marketed under the name “American Originals,” beginning in the fall of 1995. This one was Black & Tan, a “Porter.” Here’s what a press release said about it at the time:
Adolphus Busch’s Black and Tan was first brewed in 1899 as an American porter, and was particularly popular on draught in saloons. Black and Tan is a full-bodied porter with a bit more malt to soften the flavor, and it has a deep reddish-brown color. It is a hearty, rich and dark ale that features taste characteristics of roasted malt, chocolate and coffee. Its aroma combines roasted malt, chocolate, fruity and slightly floral characteristics.
Black and Tan is brewed using a true English ale yeast, a blend of chocolate, caramel and two other varieties of roasted malt, and a combination of Washington State hops and imported hops.
“Black and Tan is a very hearty, rich, and dark beer that is a perfect complement to foods of a similar nature, such as meat stews, chilis and strong chocolate-flavored desserts,” Kahn said.
