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You are here: Home / Breweries / Fritz Maytag & Ken Grossman Give Keynote At CBC 2011

Fritz Maytag & Ken Grossman Give Keynote At CBC 2011

March 24, 2011 By Jay Brooks

anchor-steam sierra-nevada
Earlier today the 2011 Craft Brewers Conference began with the morning program, which ended with a keynote address by Fritz Maytag and Ken Grossman. It was more of a casual talk or reminiscence, with Maytag and Grossman talking about their early days, with both the challenges and joys of those times when their were trying to get their respective breweries off the ground. They sat opposite one another on comfy chairs and talked for just over 30 minutes finishing with a toast using the collaboration imperial stout they did together last year, Fritz & Ken’s Ale.

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It was a highly entertaining talk and even quite funny in places. I’d forgotten my Flip camera, but I did manage to record the audio of the talk. The keynote is introduced by Tom McCormick, executive director of the California Small Brewers Association, and then it’s Ken and Fritz for thirty plus minutes. Enjoy.

Filed Under: Breweries, Events, Just For Fun, News Tagged With: Bay Area, Brewers Association, California, History



Comments

  1. jesskidden says

    March 25, 2011 at 5:37 am

    Thanks for recording and posting that. It’s often ignored that the few oldline breweries left in the 1970-80’s helped out the fledgling “craft” brewers. The story of Anchor getting yeast at the Bay Area brewers (Falstaff, General, Hamm’s, Burgermeister) is always nice to hear and it’s not often one hears a good word about “Mr. Paul” Kalmanovitz (I know I’ve never written any).

    Interesting that Fritz puts the turning point of cut-throat competition around the time of Miller’s rise to #2 and the A-B-Miller “Beer Wars” that began in the late 1970’s.

    Also, tho’ not mentioned, is Blitz-Weinhard’s image of a “small brewer” ignored the fact that they were bought by Pabst in the late 1970’s (not long after the introduction of “Henry Weinhard’s”) and then taken over by Heileman in the early 1980’s in that strange 3-way deal and spin-off with Pabst and Olympia-Hamm-Lone Star.

  2. Thomas says

    March 25, 2011 at 6:24 am

    Thanks for posting this Jay, it was great to get the chance to listen for those, like me, who couldn’t make the trip.

Trackbacks

  1. Craft Brewers Conference 2011 Summary | Bay Area Craft Beer says:
    March 28, 2011 at 12:39 am

    […] It was humorous, informative and very inspiring. Near the end of their chat, bottles of Fritz & Ken’s Ale were passed through the crowd for a ceremonial toast and a chorus of popping corks filled the room. You can listen to the whole discussion over at the Brookston Beer Bulletin. […]

  2. Navigating the Craft Brewers Conference & BrewExpo America | All Over Beer says:
    March 30, 2011 at 9:10 pm

    […] at times and humbling. I highly suggest listening to the whole thirty-minute dialogue over at the Brookston Beer Bulletin. The moment I’ll never forget? The cacophony of corks popping off hundreds of Fritz & Ken’s […]

  3. Beer notes: Savor Flowers, Flying Dog, Cantillon, Mikkeller, Grimm Brothers, Schlafly | Beernews.org says:
    March 31, 2011 at 7:21 pm

    […] a couple panels while at the Craft Brewers Conference: one featuring Cantillon’s Jean Van Roy and another with Fritz Maytag of Anchor and Ken Grossman of Sierra Nevada. Great […]

  4. Navigating the Craft Brewers Conference - says:
    February 21, 2016 at 2:21 pm

    […] at times and humbling. I highly suggest listening to the whole thirty-minute dialogue over at the Brookston Beer Bulletin. The moment I’ll never forget? The cacophony of corks popping off hundreds of Fritz & Ken’s […]

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