Friday’s ad is for Ballantine, from 1939. In this ad, part of a series progressing from one, to two, to three rings, a talented seal is balancing rings on its nose, first one, then another and finally the three rings of the Ballantine logo. His wings even grew a thumb so he could order a beer “the Handy way.”

Thursday’s ad is for Ballantine, from 1948. In this ad, part of a series progressing from one, to two, to three rings, a circus strongman bends steel or iron — some kind of metal — into rings. First one, then a second and finally into three rings mirroring the Ballantine logo.

Wednesday’s ad is for Ballantine, from 1940. In this ad, part of a series progressing from one, to two, to three rings, this one shows a tropical island volcano erupting and spewing a ring of ash into the sky. First one, them a second and finally there are three forming the Ballantine logo hovering high above the volcano.

Tuesday’s ad is for Ballantine, from 1948. In this ad, part of a series progressing from one, to two, to three rings, this one shows a man holding a hatchet chasing a turkey around in circles, presumably trying to kill him for Thanksgiving dinner. After running rings around the farmer at least three times, he’s kicked up three rings on the ground forming the Ballantine logo.

Monday’s ad is for Ballantine, from 1940. In this ad, part of a series progressing from one, to two, to three rings, this one shows another toy steam train chugging along. This one also has a face, but at least there’s a person driving it. But the result is the same, it’s also puffed out three rings in the shape of the Ballantine logo.

Sunday’s ad is for Ballantine, from 1948. In this ad, part of a series progressing from one, to two, to three rings, this one shows a toy steam train chugging along and around a beer bottle. It’s blowing smoke out its smokestack until, as you’ve undoubtedly guessed, it’s puffed out three rings in the shape of the Ballantine logo.

Saturday’s ad is for Ballantine, from 1940. In this ad, part of a series progressing from one, to two, to three rings, this one shows a man sitting in an easy chair smoking a pipe. I’ve seen smoke rings, but pipe rings? That’s what he’s making, first one, then another and finally three, making, what else, the Ballantine logo in the air.

Friday’s ad is for Ballantine, from 1948. In this ad, part of a series progressing from one, to two, to three rings, this one shows another trio of unicycling circus performers, adding themselves into the mix until there are three spinning wheels, imitating the Ballantine logo.

Thursday’s ad is for Ballantine, from 1940. In this ad, part of a series progressing from one, to two, to three rings, this one shows a cat knocking over a milk bottle, creating a ring of the floor. I guess the cat keep playing with the bottle, causing it to roll and keep spilling, creating a second and then a third ring until there’s a Ballantine logo in milk on the floor and a cat who knows he’s done a good job making the “okay” sign with three raised fingers to “order the ‘handy’ way.”