Friday’s ad is for Froedtert Malt, or FroMalt, a Milwaukee maltster. They used to have at least three facilities and at least one closed in 2003, but I don’t know how many are left. This ad looks to be from the 1950s. The ad’s correct, of course. After a long day skiing, you need some malted goodness.
Popular Science’s intermittent series BeerSci had an interesting post yesterday on How To Make Strong Beer Stronger, tackling the issue of how “fractional freezing will concentrate any beer, provided you have a bit of patience and a very cold freezer.”
Today’s infographic is a fairly narrow one, in terms of its scope. It tackles beer in Slovakia. And although Slovak Beer uses a limited color palette, it still manages to communicate the information quite elegantly. I’d like to see one of these for every country.