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You are here: Home / Art & Beer / Beer In Ads #1277: No Wonder It Made Milwaukee Famous

Beer In Ads #1277: No Wonder It Made Milwaukee Famous

August 9, 2014 By Jay Brooks


Saturday’s ad is for Schlitz, from 1947. A man wearing tweed in, of course, what looks to be a library, holds up his glass of beer to inspect it. But I love the opening quote in the ad copy. “Opening a bottle of Schlitz is like opening a familiar and well-loved book.”

Schlitz-1947-no-wonder

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Schlitz



Comments

  1. Beerman49 says

    August 14, 2014 at 1:13 am

    Maybe played well 1947; LYAO now.

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