Brookston Beer Bulletin

Jay R. Brooks on Beer

  • Home
  • About
  • Editorial
  • Birthdays
  • Art & Beer

Socialize

  • Dribbble
  • Email
  • Facebook
  • Flickr
  • GitHub
  • Instagram
  • LinkedIn
  • Pinterest
  • RSS
  • Twitter
  • YouTube
Powered by Head Quarters Built on WordPress
You are here: Home / Art & Beer / Beer In Ads #568: Ballantine Ale Begins Where Other Brews Leave Off …

Beer In Ads #568: Ballantine Ale Begins Where Other Brews Leave Off …

March 21, 2012 By Jay Brooks


Wednesday’s ad is for Ballantine Ale from, I’m guessing, the later 40s or early 50s. Showing a couple dressed up in their finest haute couture, the woman in a stunning blue cocktail dress and the gentleman in a tuxedo with tails. They’re toasting something pretty important by the looks of it, the confetti at their feet suggesting possibly New Year’s Eve. But it’s not champagne in their glasses, but Ballantine Ale. Because, according to the tagline; “Ballantine Ale begins where other brews leave off … in flavor … in satisfaction!” I also love the throwaway line toward the bottom. “The LIGHT ale that’s strong on flavor.”

ballantine-begins

Filed Under: Art & Beer, Beers Tagged With: Advertising, Ballantine, History



Comments

  1. beerman49 says

    March 24, 2012 at 1:21 am

    WAY more truth in that ad than in Koch’s Sam Adams “I brew the best beer in America” spiel that ran for many years. It was a light ale that had a different flavor than the macro-lagers of the day.

    As for the “satisfaction” – someone age 75+ would have to answer the sexual innuendo question 🙂

Trackbacks

  1. A Great Beer Ad From Back In The Day… - Ph Communications says:
    March 22, 2012 at 4:16 pm

    […] to Brookston Beer Bulletin for the original post… « Absolutely […]

Find Something

Northern California Breweries

Please consider purchasing my latest book, California Breweries North, available from Amazon, or ask for it at your local bookstore.

Beer Bulletin Email

Enter your email address to receive daily digests:

Recent Comments

  • Lucy Corne on Beer Birthday: Lucy Corne-Duthie
  • Kendall Staggs on Beer In Ads #4341: Miss Rheingold 1955 Filling Yuletide Requests
  • Historic Beer Birthday: Robert Burns » Brookston Beer Bulletin on John Barleycorn
  • Susan Appel on Historic Beer Birthday: John Roehm
  • S. Pavelka on Beer Birthday: Rich Norgrove

Recent Posts

  • Beer Saints: St. Cuthbert March 20, 2023
  • Historic Beer Birthday: Robert Portner March 20, 2023
  • Historic Beer Birthday: Frederick August Poth March 20, 2023
  • Historic Beer Birthday: Frederick J. Poth March 20, 2023
  • Beer Birthday: Lee Chase March 20, 2023

Tag Cloud

Advertising Anheuser-Busch Announcements Bay Area Belgium Brewers Association Brewing Equipment Budweiser Business California Christmas Europe France Germany Guinness Health & Beer History Holidays Hops Humor Infographics Kegs Law Mainstream Coverage Miller Brewing Northern California Pabst Packaging Patent Pennsylvania Press Release Prohibitionists Rheingold San Francisco Schlitz Science Science of Brewing Sports Statistics The Netherlands UK Uncategorized United States Video Washington

The Sessions

session_logo_all_text_1500

Next Session: Dec. 7, 2018
#142: One More for the Road
Previous Sessions
  • #141: Future of Beer Blogging
  • #140: Pivo
  • #139: Beer & the Good Life
  • #138: The Good in Wood
  • #137: German Wheat
Archive, History & Hosting

Typology Tuesday

Typology-png
Next Typology:
On or Before March 29, 2016
#3: Irish-Style Dry Stout
Previous Typologies
  • #2: Bock Feb. 2016
  • #1: Barley Wine Jan. 2016
Archive & History

This month’s posts

March 2023
S M T W T F S
 1234
567891011
12131415161718
19202122232425
262728293031  
« Feb    

BBB Archives

Go to mobile version