Tuesday’s ad is for Budweiser, from the 1951. Showing a couple wearing near-matching outfits, and certainly the exact same apron, with the man having constructed a gadget to do as little work as possible while the meat on the grill cooks. Check out his socks, and the white bucks. They never quite explain what the “Something more than Beer” might be, but apparently it’s “The Companion of Contentment.”
So that’s where Pat Boone got his “look” aspiration from …?