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Jay R. Brooks on Beer

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Beer In Ads #1907: My New Hobby

May 10, 2016 By Jay Brooks


Tuesday’s ad is entitled My New Hobby, and the illustration was done in 1950 by Douglass Crockwell. It’s #38 in a series entitled “Home Life in America,” also known as the Beer Belongs series of ads that the United States Brewers Foundation ran from 1945 to 1956. In this ad, Dad shows off his new hobby, and beer is most definitely in order. Otherwise, someone might quip that he better not have quit his day job, because I don’t know if his family will tell him, but he needs some more practice. The woman in green is looking so intently at the still life on the easel that I wonder if she’s thinking. “What is that supposed to be?”

038. My New Hobby by Douglass Crockwell, 1950

Filed Under: Art & Beer, Beers, Just For Fun Tagged With: Advertising, History

Patent No. 2936100A: Dispenser For Carbonated Beverages

May 10, 2016 By Jay Brooks

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Today in 1960, US Patent 2936100 A was issued, an invention of Victor H. Chatten, assigned to Anheuser-Busch, for his “Dispenser For Carbonated Beverages.” There’s no Abstract, although in the description it includes this summary:

This invention relates to apparatus for dispensing a gas-charged liquid from a container and is particularly directed to apparatus for dispensing a carbonated beverage, for example, beer, from a conventional keg.

It is the principal object of this invention to provide an insert member which can be introduced into the interior of the container through an opening therein which member includes a cavity containing liquified gas under pressure and which member also contains a regulator device for introducing gas from the cavity into the container, the action of the regulator being controlled from a member accessible exteriorly of the container. Another object is to provide dispensing apparatus of this type in which the insert member includes a passage for delivery of fluid from the interior of the container. A more detailed object is to provide dispensing apparatus of this type in which means accessible exteriorly of the container are provided to control flow of gas from the cavity to the interior of the container and also to control flow of liquid from the interior of the container.

US2936100-0
US2936100-1
US2936100-2
US2936100-3

Filed Under: Beers, Just For Fun, Politics & Law, Related Pleasures Tagged With: Anheuser-Busch, History, Kegs, Law, Patent

Patent No. 362809A: Faucet Hole And Stopper Combined

May 10, 2016 By Jay Brooks

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Today in 1887, US Patent 362809 A was issued, an invention of W.J. Woodley of San Francisco, California, for his “Faucet Hole And Stopper Combined.” There’s no Abstract, although in the description it includes this summary:

My invention relates to a device for preventing the flow and waste of fluid while stoppering or breaching vessels containing beer, wine, or other liquids.

US362809-0
US362809-1

Filed Under: Beers, Just For Fun, Politics & Law, Related Pleasures Tagged With: History, Kegs, Law, Patent

Patent No. 2707827A: Combined Can Holder And Opener

May 10, 2016 By Jay Brooks

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Today in 1955, US Patent 2707827 A was issued, an invention of Fred W. Petram, for his “Combined Can Holder and Opener.” There’s no Abstract, although in the description it includes this summary:

This invention relates to can openers and more particularly to a combined can opener and holder.

It is a principal object of the present invention to provide a device which may be efficiently and easily used in opening and holding a can of beer or a can of juice or similar material, the construction consisting entirely of one piece.

It is another object of the present invention to provide a combined can holder and opener of the above type which is adapted to snap on to the upper lip of the can at the end of the device remote from the can opening portion, the latter being resiliently retained against the lower lip of the can with the device intermediate its ends curving outwardly to provide a grasping portion.

US2707827-0

Filed Under: Beers, Just For Fun, Politics & Law, Related Pleasures Tagged With: Cans, History, Law, Packaging, Patent

Beer In Ads #1906: Decorating For Christmas

May 9, 2016 By Jay Brooks


Monday’s ad is entitled Decorating For Christmas, and the illustration was done in 1949 by Douglass Crockwell. It’s #37 in a series entitled “Home Life in America,” also known as the Beer Belongs series of ads that the United States Brewers Foundation ran from 1945 to 1956. In this ad, it appears that several people have come over to a house to drink beer and watch the couple who own that house as they decorate for Christmas. Apparently this used to be a spectator sport, drink some beer and watch people work.

037. Decorating For Christmas by Douglass Crockwell, 1949

Filed Under: Art & Beer, Beers, Just For Fun Tagged With: Advertising, Christmas, History, Holidays

Patent No. 1182675A: Beer Tap

May 9, 2016 By Jay Brooks

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Today in 1916, US Patent 1182675 A was issued, an invention of August Goetz, for his “Beer Tap.” There’s no Abstract, although in the description it includes this summary:

Among the principal objects which the present invention has in view are: to provide a tap of the character mentioned with means for closing the movable member preliminary to separating it from the stationary member of said tap; to provide a drawoff pipe with a closable key valve adapted to open the draw-off valve of a tap, said key valve being arranged for closure as a preliminary to the closing of the draw-off valve; to provide a handle-like pipe-connecting extension for the movable member of said key valve; and to provide a pressure supply pipe and a liquid-delivering pipe with means for automatically opening and closing the same when connecting to or disconnecting from a liquid supply.

US1182675-0
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Filed Under: Beers, Just For Fun, Politics & Law, Related Pleasures Tagged With: History, Kegs, Law, Patent

Beer In Ads #1905: Thanksgiving Dinner

May 8, 2016 By Jay Brooks


Sunday’s ad is entitled Thanksgiving Dinner, and the illustration was done in 1949 by Douglass Crockwell. It’s #36 in a series entitled “Home Life in America,” also known as the Beer Belongs series of ads that the United States Brewers Foundation ran from 1945 to 1956. In this ad, a family is sitting down to Thanksgiving dinner, and everyone has a beer, naturally. Mom is bringing in the turkey, while Grandma and Grandpa eye the bird suspiciously. The pressure’s on.

036. Thanksgiving Dinner by Douglass Crockwell, 1949

Filed Under: Art & Beer, Beers, Food & Beer, Just For Fun Tagged With: Advertising, History, Holidays

Patent No. 819768A: Sheet Metal Keg

May 8, 2016 By Jay Brooks

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Today in 1906, US Patent 819768 A was issued, an invention of Alfred T. Kruse, assigned to the American Steel Package Company, for his “Sheet Metal Keg.” There’s no Abstract, although in the description it includes this summary:

My invention relates to improvements in sheet-metal kegs especially designed for the transportation and storage of liquids, such as whisky, beer, mineral .waters, &c. For this purpose wooden kegs are usually employed; but such vessels are objectionable from the fact that they soon become soaked with fluid, thereby becoming filthy, decayed, and heavy and liable to spring a leak, causing much damage and loss from the escape of contents.

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Filed Under: Beers, Just For Fun, Politics & Law, Related Pleasures Tagged With: History, Kegs, Law, Patent

Beer In Ads #1904: Birthday Party For Dad

May 7, 2016 By Jay Brooks


Saturday’s ad is entitled Birthday Party For Dad, and the illustration was done in 1949 by Douglass Crockwell. It’s #35 in a series entitled “Home Life in America,” also known as the Beer Belongs series of ads that the United States Brewers Foundation ran from 1945 to 1956. In this ad, an elderly man is, one presumes, surrounded by his family, who have just heaped presents on him and are toasting his birthday. Dad looks down, bemused, at his presents, or perhaps he’s looking over at his beer and has realized that’s what he’d rather have in his hand.

035. Birthday Party For Dad by Douglass Crockwell, 1949

Filed Under: Art & Beer, Beers, Just For Fun Tagged With: Advertising, History

Patent No. 2199503A: Beer Cooling System And Apparatus

May 7, 2016 By Jay Brooks

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Today in 1940, US Patent 2199503 A was issued, an invention of Michael A. Martin, for his “Beer Cooling System and Apparatus.” There’s no Abstract, although in the description it includes this summary:

Prior beverage cooling systems with which I am familiar have commonly cooled the beverage dispenser by an evaporator mounted therein and have maintained the beverage containers cool 10 by disposing them in a cold room which is independently cooled. The cold room or storage room is usually relatively large to accommodate the person handling the containers, resulting in considerable space to be maintained cool and which is relatively expensive. Also, the provision of two independent systems results not only in considerable operating expense but in high original cost of equipment and of installation.

The storage or cold room, although cool, is of a higher temperature than the proper consumption temperature of the beer since the cost of maintaining such a room at a desired temperature, such as 40″, would be excessive, the beer is thus required to be rapidly lowered in temperature upon reaching the dispenser, and before withdrawal and under peak conditions warm beer is frequently drawn. In transmitting the beer from the storage room to the dispenser, the been supply line usually passes through a relatively warm zone, such as the tap room, and although the line is usually heat insulated, the beer is usually raised somewhat in temperature. I have devised a system for cooling beverages wherein a relatively small, storage compartment may be provided and the evaporator unit is eliminated in the dispenser permitting a larger amount of cooling. liquid to be used in a given size dispenser. Both the dispenser and the storage unit are cooled by a single means and the pipes supplying beer or the like to the dispenser are immersed in cooling liquid from the storage cabinet to the dispenser. A reservoir of cooling liquid is maintained at a temperature normally substantially lower than the cooling liquid in the dispenser and this arrangement together with the low temperature of the beverage containers in the storage compartment and the additional pre cooling of the beer prior to reaching the dispenser, permits the capacity of a given size dispenser under peak conditions to be considerably increased while maintaining the beer within desired temperature limits.

It is an object of my invention therefore to provide an improved system and apparatus for .55 cooling beverages such as beer.

Another object of my invention is to provide a cooling system for stored beverage containers and for the beverage dispenser which is relatively compact and economical in operation.

Another object of my invention is to provide 5 an improved cooling system for beer containers in a storage room, a dispenser, and supply line from the container to the dispenser, wherein the capacity of a given size dispenser to cool beer under peak conditions is materially increased.

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Filed Under: Beers, Just For Fun, Politics & Law, Related Pleasures Tagged With: History, Kegs, Law, Patent

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