Monday’s ad is for Pabst Blue Ribbon, from 1950. This is from a series of billboard ads from around the same time I stumbled upon, though I’m sure the originals in color are more spectacular, though in case I’m a little glad it’s in black and white. In this ad for Pabst, they’re advertising with two lads — bellhops? — a beer on a silver tray, with the tagline “finest beer served … anywhere!”
Sunday’s ad is for Pabst Blue Ribbon, from 1951. This is from a series of billboard ads from around the same time I stumbled upon, though I’m sure the originals in color are more spectacular, though in case I’m a little glad it’s in black and white. In this ad for Pabst, they’re advertising with a giant burger and a beer, asking “what’ll you have?,” a popular tagline of Pabst, along with this statement: “finest beer served … anywhere!”
Saturday’s ad is for Budweiser, from 1946. This is from a series of billboard ads from around the same time I stumbled upon, though I’m sure the originals in color are more spectacular, though in case I’m a little glad it’s in black and white. In this ad for Budweiser, they’re advertising with a giant glass of Bud apparently making a phone call, ringing someone up for dinner. How crazy/cool is that? Yes, please, dinner with beer.
Friday’s ad is for Rheingold Beer, from 1946, and features Miss Rheingold from that year, Rita Daigle. In this Halloween ad, she’s lighting the jack-o-lantern that, presumably, she’s just carved, despite her dress looking immaculate. Happy Halloween!
Thursday’s ad is for Budweiser, from 1951. This is from a series of billboard ads from around the same time I stumbled upon, though I’m sure the originals in color are more spectacular, though in case I’m a little glad it’s in black and white. In this ad for Budweiser, they’re advertising with a giant bottle of Bud up in the mountains, along with a full tall glass, and is that a snowed in cabin I fee behind them? Who wouldn’t want to be there?
Wednesday’s ad is another one for Schlitz, also from 1950. This is from a series of billboard ads from around the same time I stumbled upon, though I’m sure the originals in color are more spectacular, though in case I’m a little glad it’s in black and white. In this ad for Schlitz, they’re advertising with a football player, agin using the tagline “No wonder it’s … The Beer that made Milwaukee famous.” I still don’t quite understand it, but I did discover it was designed by a well-known ad man at the time, Howard Scott.
Tuesday’s ad is for Schlitz, from 1950. This is from a series of billboard ads from around the same time I stumbled upon, though I’m sure the originals in color are more spectacular, though in case I’m a little glad it’s in black and white. In this ad for Schlitz, they’re advertising with a clown — and I HATE clowns — but even so I don’t quite understand this one. Essentially it’s saying “No wonder it’s … The Beer that made Milwaukee famous.” But why? Because … clown?
Monday’s ad is for Drewrys, from 1950. This is from a series of billboard ads from around the same time I stumbled upon, though I’m sure the originals in color are more spectacular. In this ad for Drewrys Beer and Ale, they’re advertising their Canadian association using a Mountie, although most of the beer was brewing in Indiana.
Sunday’s ad is for Haffenreffer & Co., Inc., from 1946. This is from a series of billboard ads from around the same time I stumbled upon, though I’m sure the originals in color are more spectacular. In this ad for Pickwick Ale and Pickwick Ale Light, they’re advertising like that scene in The Blues Brothers, when they play in a redneck bar. When one of the Blues Brothers asks what kind of music they play here, a waitress replies “we got both kinds: country AND western.” Same deal with the choices presented here, your “pick” is between regular adjunct ale or light adjunct ale, which according to the label is “lighter than regular Pickwick.”
Saturday’s ad is for Hyde Park Beer, from 1946. This is from a series of billboard ads from around the same time I stumbled upon, though I’m sure the originals in color are more spectacular. In this Hyde Park Beer ad, they’re advertising Hyde Park Beer as “always mighty good!,” a phrase you don’t hear any more.
