Monday’s ad is by famed artist and illustrator Norman Rockwell, who was born today, February 3, in 1894. Rockwell was most famous for his magazine covers for the Saturday Evening Post and Boys’ Life, the official Boy Scouts’ publication. But he also did some commercial illustration, including this painting of a “Man with Sandwich and Glass of Beer,” for an unspecified beer ad, which was created between 1947 and 1950. I don’t think it was ever used, as I’ve been unable to turn up the illustration in any actual advertisement.

Friday’s ad is for Rheingold Beer, from 1947, featuring Miss Rheingold from that year, Michaelle Fallon. It appears she’s a pretty crack shot with a rifle.

Thursday’s ad is for Falstaff, from 1969. The curious ad tells the charming down home old-timey story of how Falstaff’s “Papa Joe” kept the family business alive during Prohibition by making soda pop. The tale is called “The day we got out of the soda pop business and back into the beer business.”

Wednesday’s ad is still another one for Rheingold Beer, this one from 1950, featuring Miss Rheingold from that year, Pat Burrage. Pat is standing in a grove of trees whose leaves have changed color and falling all around her. In an autumn brown coat, she’s almost invisible, except for the black hat and the winning smile.

Tuesday’s ad is yet another one for Rheingold Beer, this one from 1956, although it features Miss Rheingold from the next year, Margie McNally. The ad is introducing Margie as Miss Rheingold 1957. She looks like quite the beauty queen and in fact the ad copy claims that choosing Miss Rheingold is “America’s second-largest election.”

Monday’s ad is another one for Rheingold Beer, this one from 1955, and features Miss Rheingold from that year, Nancy Woodruff. In this one, Nancy’s wearing a wide grin and a hat that would look better on Gilligan. In her left hand, she’s raising a letter “D” and she’s holding a letter “R” in the other. I wonder what she’s trying to spell?