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Jay R. Brooks on Beer

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Beer In Ads #2289: Three Rings, Swimming Whale

May 27, 2017 By Jay Brooks


Saturday’s ad is for Ballantine, from 1948. In this ad, part of a series progressing from one, to two, to three rings, a black whale is swimming in the ocean spouting from his blowhole, creating rings in the air above him. First one, then another until finally three rings mimic the Ballantine logo.

ballen27

Filed Under: Art & Beer, Beers Tagged With: Advertising, Ballantine, History

Beer In Ads #2288: Three Rings, Seals

May 26, 2017 By Jay Brooks


Friday’s ad is for Ballantine, from 1939. In this ad, part of a series progressing from one, to two, to three rings, a talented seal is balancing rings on its nose, first one, then another and finally the three rings of the Ballantine logo. His wings even grew a thumb so he could order a beer “the Handy way.”

Ballantine-1939-seal

Filed Under: Art & Beer, Beers Tagged With: Advertising, Ballantine, History

Beer In Ads #2287: Three Rings, Another Strongman

May 25, 2017 By Jay Brooks


Thursday’s ad is for Ballantine, from 1948. In this ad, part of a series progressing from one, to two, to three rings, a circus strongman bends steel or iron — some kind of metal — into rings. First one, then a second and finally into three rings mirroring the Ballantine logo.

ballen26

Filed Under: Art & Beer, Beers Tagged With: Advertising, Ballantine, History

Beer In Ads #2286: Three Rings, Erupting Volcano

May 24, 2017 By Jay Brooks


Wednesday’s ad is for Ballantine, from 1940. In this ad, part of a series progressing from one, to two, to three rings, this one shows a tropical island volcano erupting and spewing a ring of ash into the sky. First one, them a second and finally there are three forming the Ballantine logo hovering high above the volcano.

Ballantine-1940-volcanoe

Filed Under: Art & Beer, Beers Tagged With: Advertising, Ballantine, History

Beer In Ads #2285: Three Rings, Killing Turkeys

May 23, 2017 By Jay Brooks


Tuesday’s ad is for Ballantine, from 1948. In this ad, part of a series progressing from one, to two, to three rings, this one shows a man holding a hatchet chasing a turkey around in circles, presumably trying to kill him for Thanksgiving dinner. After running rings around the farmer at least three times, he’s kicked up three rings on the ground forming the Ballantine logo.

ballantin-ale-life-11-15-1948

Filed Under: Art & Beer, Beers Tagged With: Advertising, Ballantine, History

Beer In Ads #2284: Three Rings, Another Train

May 22, 2017 By Jay Brooks


Monday’s ad is for Ballantine, from 1940. In this ad, part of a series progressing from one, to two, to three rings, this one shows another toy steam train chugging along. This one also has a face, but at least there’s a person driving it. But the result is the same, it’s also puffed out three rings in the shape of the Ballantine logo.

Ballantine-1940-train

Filed Under: Art & Beer, Beers Tagged With: Advertising, Ballantine, History

Beer In Ads #2283: Three Rings, Train

May 21, 2017 By Jay Brooks


Sunday’s ad is for Ballantine, from 1948. In this ad, part of a series progressing from one, to two, to three rings, this one shows a toy steam train chugging along and around a beer bottle. It’s blowing smoke out its smokestack until, as you’ve undoubtedly guessed, it’s puffed out three rings in the shape of the Ballantine logo.

Ballantine-1948-rings-train

Filed Under: Art & Beer, Beers Tagged With: Advertising, Ballantine, History

Beer In Ads #2282: Three Rings, Pipe Rings

May 20, 2017 By Jay Brooks


Saturday’s ad is for Ballantine, from 1940. In this ad, part of a series progressing from one, to two, to three rings, this one shows a man sitting in an easy chair smoking a pipe. I’ve seen smoke rings, but pipe rings? That’s what he’s making, first one, then another and finally three, making, what else, the Ballantine logo in the air.

Ballantine-1940-pipe

Filed Under: Art & Beer, Beers Tagged With: Advertising, Ballantine, History

Beer In Ads #2281: Three Rings, More Unicycles

May 19, 2017 By Jay Brooks


Friday’s ad is for Ballantine, from 1948. In this ad, part of a series progressing from one, to two, to three rings, this one shows another trio of unicycling circus performers, adding themselves into the mix until there are three spinning wheels, imitating the Ballantine logo.

Ballantine-1948-rings-cycling

Filed Under: Art & Beer, Beers Tagged With: Advertising, Ballantine, History

Beer In Ads #2280: Three Rings, Spilled Milk

May 18, 2017 By Jay Brooks


Thursday’s ad is for Ballantine, from 1940. In this ad, part of a series progressing from one, to two, to three rings, this one shows a cat knocking over a milk bottle, creating a ring of the floor. I guess the cat keep playing with the bottle, causing it to roll and keep spilling, creating a second and then a third ring until there’s a Ballantine logo in milk on the floor and a cat who knows he’s done a good job making the “okay” sign with three raised fingers to “order the ‘handy’ way.”

Ballantine-1940-cat

Filed Under: Art & Beer, Beers Tagged With: Advertising, Ballantine, History

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