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Jay R. Brooks on Beer

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Beer In Ads #1808: George Washington — “Father Of His Country”

February 1, 2016 By Jay Brooks


Monday’s ad is for Budweiser, from 1915, No. 1 in a series they did in 1914-15 called “Framers of the Constitution of the U.S.A.” The first one features George Washington, and tells the story of Washington presiding over the Constitutional Convention and draws some clumsy parallels between him and Anheuser-Busch. I especially love this one. “Like all of the great men of his time, he was a moderate user of good old barley brews.”

Bud-framers-1915-geo-washington

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History

Beer In Ads #1775: A Tradition In Hospitality

December 30, 2015 By Jay Brooks


Wednesday’s holiday ad is for Budweiser, from 1962. The slogan “A Tradition in Hospitality” was used by Anheuser-Busch in holiday ads over a number of years, from at least the 1940s. It’s quite a spread they’ve put out; large turkey, grapes and a Jell-O mold in the background. Who the hell is serving Jello-O with dinner?

Bud-1963-xmas-tradition

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, Christmas, History, Holidays

Beer In Ads #1766: Something More Than Beer…

December 21, 2015 By Jay Brooks


Monday’s holiday ad is for Budweiser, from 1952. What could be “something more than beer….?” Apparently it’s “A tradition in hospitality.” The wagon with Santa is great though. Instead of eight tiny reindeer, it’s eight not-so-tiny Clydesdales and the sleigh is pulling beer in bottles and kegs, though I suppose those are toy of a sort.

Bud-1952-santa

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, Christmas, History, Holidays

Beer In Ads #1760: Help Yourself To Good Cheer

December 15, 2015 By Jay Brooks


Tuesday’s holiday ad is for Budweiser, from 1953. The first Christmas ad for 2015 is a fairly simple one, showing quite the holiday spread with twelve bottles of Budweiser and a big display piece of the Clydesdales and a beer wagon being pulled by Santa Claus.

Bud-1953-xmas-table

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, Christmas, History, Holidays

Beer In Ads #1755: Piano Bud

December 10, 2015 By Jay Brooks


Thursday’s ad is for Budweiser, from 1970. It’s a bright garish ad — perfect for the 1970s — mostly reds. There are red walls, a red floor and a bit of white and just a little blue, enough to make it red, white and blue, as in the Budweiser logo. The piano is a Bud logo’d piano and the tagline is “Why do more beer drinkers sing the praises of Budweiser than any other brand?” That’s followed by a nice double entendre: “You’ll know why after a bar or two.” So there are bars where people drink and bars that people sing. I guess this is both, but where are the eight people who left their half-full mugs of beer (and one who hasn’t even touched his) on top? I think they were there for the singing, had one taste of the beer, and fled.

Untitled

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History

Beer In Ads #1746: When Do English Majors Say Budweiser?

December 1, 2015 By Jay Brooks


Tuesday’s ad is still another one for Budweiser, again from the late 2000s. Although it’s a recent ad, it has a more vintage feel, and is part of a series that was created for college market newspapers. This one shows a caricature of geeky brain — you can tell he’s smart because he’s wearing glasses and uses a fountain pen — up close, and the thoughts in his head that lead him to drink a beer.

bud-when-do-math-majors

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History

Beer In Ads #1745: When Do Music Majors Say Budweiser?

November 30, 2015 By Jay Brooks


Monday’s ad is still another one for Budweiser, again from the late 2000s. Although it’s a recent ad, it has a more vintage feel, and is part of a series that was created for college market newspapers. This one shows a caricature of composer Ludwig van Beethoven‘s head up close, and the thoughts in his head that lead him to drink a beer.

bud-when-do-music-majors

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History, Music

Beer In Ads #1744: When Do 300 Lb. Lineman Say Budweiser?

November 29, 2015 By Jay Brooks


Sunday’s ad is another one for Budweiser, also from the late 2000s. Although it’s a recent ad, it has a more vintage feel, and is part of a series that was created for college market newspapers. This one shows a football player’s head up close, and the thoughts in his head that lead her to drink a beer.

bud-when-do-football

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, Football, History, Sports

Beer In Ads #1743: When Do Cheerleaders Say Budweiser?

November 28, 2015 By Jay Brooks


Saturday’s ad is for Budweiser, from the late 2000s. Although it’s a recent ad, it has a more vintage feel, and is part of a series that was created for college market newspapers. This one shows a cheerleader’s head up close, and the thoughts in her head that lead her to drink a beer.

bud-when-do-cheerleaders

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History, Sports

Beer In Ads #1741: When You Know Your Beer

November 26, 2015 By Jay Brooks


Thursday’s Thanksgiving Day ad is another one for Budweiser, this one from 1953. “When You Know Your Beer … It’s Bound To Be Bud, or at least that’s what the disembodied heads seem to be saying at Thanksgiving. That is a fine looking turkey she’s got there, but I’m not so sure about his beer.

Bud-1953-t-day

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History, Holidays

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