Friday’s ad is a 1969 Budweiser ad showing a can of their beer in between a hero sandwich, with the slogan “The Great American Hero for the Great American Hero.” I’m not sure I’d want to bite into that sandwich, I’d be afraid I’d lose a tooth. Or it might taste metallic.
Monday’s holiday ad is for Budweiser from 1950 and features a Santa-like chef with a bounteous feast of meats and seafood, along with fruits and cheese. The slogan for that ad is “Something more than beer … A tradition in hospitality.” It originally ran in Life magazine’s Christmas issue for 1950.
The Santa-like chef image had been used before, in this 1947 ad about “Help Yourself to Good Taste.”
Monday’s holiday ad is for Budweiser, from 1949. A couple takes a break from putting up the Christmas tree for a sandwich and a Budweiser. Frankly, it doesn’t look they’ve done enough work yet to warrant a break but perhaps it’s not so much a break as their way of drinking the whole time they put up their decorations.
With Chanukah a.k.a. Hanukkah beginning this evening at sundown, I thought I’d share this gem, a spoof of the popular Budweiser Whassup spots from a few years ago, though they were actually called “True,” at least internally. The original is below in case you want to remind yourself what they’re spoofing. L’Chiam.
Wednesday’s ad is from 1963 and is Budweiser’s depiction of “The Tavern … a friendly spot.” Don’t you miss the days when all bartenders wore those red half jackets? And a tavern with only two people in it? That’s got to be a great place to talk about “bowling, baseball or city hall.”
Wednesday’s ad is for Budweiser from 1948. It depicts a very colorful, surreal circus scene with the slogan “You Have To See It To Believe It.”
Tuesday’s ad is for Budweiser from 1958. It’s from the “Where There’s Life … There’s Bud” series and features a couple at the beach. The man is pouring beer from a can to overflowing — tilt the glass, dude! — while the woman tries to sip it up before it spills over the side, while holding a partially-eaten sandwich. Is it just me, or is there something vaguely odd about the ad?
With the World Series and baseball ads plus Halloween this weekend, I’m doubling up on beer ads so I can also highlight a few Halloween-themed ones. The first of these is a Budweiser ad from 1953 featuring a truly scary mask and a witch holding up a glass of beer to toast a jack-o-lantern along with the tagline “When you know your beer … it’s bound to be Bud.
Friday’s ad is another for Budweiser, from 1972. The tagline is “Pick a Pair of Six-Packs” and the ad features a pair of blonds holding a six-packs above their heads. But it’s their outfits that really make the ad; bell bottoms with Bud labels, bare midriffs and white shirts with another Bud label over each breast pocket. Oh, and a red sash tied around their waist. Behind them is a five-piece band in a male version of the same getup. Classic.
Thursday’s ad is for Budweiser, from 1956. It’s part of their “Where There’s Life … there’s Budweiser” campaign and features a great illustration of a dinner party scene through a glass of beer.
