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Jay R. Brooks on Beer

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Beer In Ads #2086: People’s Choice … Then And Now

November 6, 2016 By Jay Brooks


Sunday’s ad is for Budweiser, from 1952. In this ad, with the headline “People’s Choice … Then And Now,” and showing an illustration of an election in 1852 (100 years before the ad originally ran). The gist of the ad is nostalgia for a simpler time when politics was something that was hard fought, but then you moved on and had a beer. The text, “When all the shouting is over, folks will go right on voting for Budweiser,” is something I wish we can still do (apart for the brand choice, of course). With only two days to go until “E-Day,” please make sure you to do exercise your right and make your vote count. Then go fight on voting for beer with flavor.

Bud-1952-peoples-choice

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History, Politics

Beer In Ads #2085: Imagine Washing Your Face For 36 Hours!

November 5, 2016 By Jay Brooks


Saturday’s ad is for Budweiser, from 1936. In this ad, the headline reads “Imagine Washing Your Face For 36 Hours!” I can, and it’s the equivalent of listening to or reading about American Politics for five minutes. So try to wash away the noise. With only three days to go until “E-Day,” please make sure you to do exercise your right and make your vote count. Don’t wash it away.

1936-Budweiser-Beer-maypole-women-parrot-mother

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History

Beer In Ads #2084: Go All The Way

November 4, 2016 By Jay Brooks


Friday’s ad is for Budweiser, from 1971. In this ad, Ed McMahon is asking you to Pick-A-Pair, or threatening you that if you don’t he’ll start tap-dancing … with his twin brother. Please don’t let that happen. So which pair will you pick? With only four days to go until “E-Day,” please make sure you to do exercise your right and make your vote count. Don’t dance around it.

1971-Ed-McMahon-Budweiser-Busch-Beer-cans-pick

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History, Politics

Beer In Ads #2083: It’s Pick-A-Pair Time!

November 3, 2016 By Jay Brooks


Thursday’s ad is for Budweiser, from 1964. In this ad, it’s election time once again and time to Pick-A-Pair, whether it be six-packs or a new leader. The ad even suggests we should “be sure to vote twice.” Which pair will you pick? With only five days to go until “E-Day,” and one of the most important ones in my lifetime, please make sure you to do exercise your right and make your vote count. But only once.

1964-Its-Pick-A-Pair-Time-Budweiser

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History, Politics

Beer In Ads #2082: Budweiser Salutes The Chicago Cubs

November 2, 2016 By Jay Brooks


Wednesday’s ad is for Budweiser, from 1984. In this ad, a poster really, it shows Wrigley Field and congratulates the Chicago Cubs for being the National League Eastern Division Champs. Tonight the Cubs won their first World Series in a very long time. When I couldn’t keep my eyes open any longer, they were up 4-1, and when I work up this morning in Belgium, it looks like I missed a barnburner of a finish.

1984-Budweiser-cubs

Filed Under: Art & Beer, Beers Tagged With: Advertising, Baseball, Budweiser, History, Sports

Beer In Ads #2081: No Room For Compromise

November 1, 2016 By Jay Brooks


Tuesday’s ad is for Budweiser, from 1984. In this ad, a baseball player is arguing with the umpire, usually a foolish exercise in futility. With the Cubs big win tonight, perhaps the next game will be full of such arguments. Certainly it should be a very exciting game.

bud-lt-1984-baseball

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History

Beer In Ads #2080: Scarecrow Beer Drinker

October 31, 2016 By Jay Brooks


Monday’s ad is for Schlitz, from the 1950s. In this ad, a man dressed as the Scarecrow for Halloween appears to be ignoring all of the other guests at the party in favor of concentrating on the beer. I think he’s trying to go home with the beer tonight.

vintage-halloween-ad-schlitz

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Holidays, Schlitz

Beer In Ads #2079: This Is My Favorite Haunt!

October 30, 2016 By Jay Brooks


Sunday’s ad is for Schlitz, from 1952. In this ad, two ghosts are checking out their favorite haunts. Which, of course, is a bar. How could anyone’s favorite haunt not be a bar? Happy almost Halloween.

Schlitz-1952-ghosts

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Holidays, Schlitz

Beer In Ads #2078: The Pumpkin Centerpiece

October 29, 2016 By Jay Brooks


Saturday’s ad is for Schlitz, from 1953. In this ad, dinner is being served, and it’s obvious what time of the year it is given the harvest centerpiece on the table that includes a jack-o-lantern pumpkin. But what I love is that somewhat scary expression on the woman’s face delivering a tray of beer bottles to the table. Maybe I”m reading too much into it, but her face seems to be saying “look, I’ve been cooking all day long, maybe you could at least get off your ass and serve the beer, dear.”

Schlitz-1953-pumpkin

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Holidays, Schlitz

Beer In Ads #2077: Schlitzquerade Party

October 28, 2016 By Jay Brooks


Friday’s ad is for Schlitz, from 1957. In this ad, part of their Schlitzerland series, there’s a costume party going on, where Schlitz is being served and then people start singing. Coincidence? I don’t think so. Personally, my favorite costume is the accordion player.

vintage-halloween-ad-schlitz-2

Filed Under: Art & Beer, Beers Tagged With: Advertising, Halloween, History, Schlitz

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