Monday’s ad is for Tennent’s, the Scottish beer, from maybe the 40s or 50s, and is for the Australian market. A fancy looking ad, with regal bearing, as a uniformed servant serves the beer. Sure, that probably happened all the time.
Beer In Ads #1125: Helps You To Face Life’s Little Snags
Sunday’s ad is for Ansells — The Better Beer — originally from Birmingham, England. They were one of the breweries that merged together in 1961 to create Allied Breweries. The ad is from 1926. You’re on the tee and you knock your ball into a tree lining the fairway, where it comes to land in a bird’s nest just as the surprised Mama bird is coming in for a landing. I think she looks surprised because she’s just noticed a new dimpled egg. So what’s a golfer to do? Time for a beer, of course. That should fix it, or at least help you to face life’s little snags.” I love the tagline at the bottom of the ad: “See the name Ansell on every hop.”
Beer In Ads #1124: Worthington In Bottle
Saturday’s ad is for Worthington’s White Shield. It looks fairly old, but I can’t be sure; my guess is later 19th century or fairly early in the 20th. It must have been shortly after they’d started bottling the beer, since that’s the focus of the ad.
Beer In Ads #1123: Beer Of England III
Friday’s ad is a third one for Wells Bombardier, from 2009. So this one’s not exactly old, but as I love heraldry, it has a retro feel to it. It’s the third of three ads that Kindred did for Wells & Young in an attempt to link the Bombardier beer with English pride and nationalism. I love the detail in the faux coat of arms. Everywhere you look, there are symbols of England, or at least things that might remind one of Great Britain.
Beer In Ads #1122: Beer Of England II
Thursday’s ad is a second one for Wells Bombardier, from 2009. So this one’s not exactly old, but as I love heraldry, it has a retro feel to it. It’s the second of three ads that Kindred did for Wells & Young in an attempt to link the Bombardier beer with English pride and nationalism. I love the detail in the faux coat of arms. Everywhere you look, there are symbols of England, or at least things that might remind one of Great Britain.
Beer In Ads #1121: Beer Of England I
Wednesday’s ad is for Wells Bombardier, from 2009. So this one’s not exactly old, but as I love heraldry, it has a retro feel to it. It’s the first of three ads that Kindred did for Wells & Young in an attempt to link the Bombardier beer with English pride and nationalism. I love the detail in the faux coat of arms. Everywhere you look, there are symbols of England, or at least things that might remind one of Great Britain.
The New Belgian Flag
The Association of Belgium Brewers recently launched a campaign to celebrate Belgian beer … in Belgium. The marketing push, called “Fiers de nos bières” or “Proud of our Beers,” is trying to persuade the people of Belgium what beer lovers all over the world already know: that Belgian brewers make great beer that they should be proud of.
There’s also a website, proudofbelgianbeers.com, and a Facebook page (in Dutch). I’m something of an amateur vexillologist, so by far my favorite part of the campaign is the new Belgian flag that the ad agency DDB Brussels created. Such a simple idea, slightly modifying the existing flag to add some angles and a put a creamy head on the middle of the flag. Genius. You can even buy your own Belgian beer flag for €20.
Beer In Ads #1120: If You Like Beer, You’ll Love Schlitz
Tuesday’s ad is for Schlitz, from 1954. The ad is part of a series of ads from that year using the tagline “If You Like Beer, You’ll Love Schlitz.” I’ve featured two others from this series before, and this third one shows a woman by the pool, but wearing a shawl so she doesn’t get too much sun. She’s got her smokes and a bottle of Schlitz, so she’s probably good for a time. With all the jewelry she’s got on, I doubt she’ll be taking a dip in the pool anytime soon.
Beer In Ads #1119: Good For You
Monday’s ad is a trade ad from The United States Brewers Foundation, from 1959, the year I was born today. This is just the illustration for the ad, with the woman delivering four freshly-opened bottles of Schlitz with four glasses on a tray. What a hostess! It looks like they’re going to have quite a nice barbecue. I’m getting hungry — and thirsty — just looking at it.
Beer In Ads #1118: Hot Off The Grill
Sunday’s ad is for Schlitz, from the 1950s, probably. This is just the illustration for the ad, with the woman delivering four freshly-opened bottles of Schlitz with four glasses on a tray. What a hostess! It looks like they;re going to have quite a nice barbecue. I’m getting hungry — and thirsty — just looking at it.
