Sunday’s ad is for Ballantine, from 1940. In this ad, part of a series progressing from one, to two, to three rings, this one shows a trio of camels riding in circles in front of the Sphinx in Egypt. Their path first makes one circle in the sand, then a second, with no reaction, as you’d expect, from the statue. But after they make a third one, mirroring the Ballantine three-ring logo, the Sphinx smiles and waves to them. Personally, I think they’ve just had one too many Ballantines.

Saturday’s ad is for Ballantine, from 1949. In this ad, part of a series progressing from one, to two, to three rings, this one shows a polar bear fishing in a stream. With each failed attempt reaching his paw into the water, creating a ring. Three times he tried and failed, the fish is seemingly laughing at the bear; but at the least, his efforts created the Ballantine logo.

Friday’s ad is for Ballantine, from 1940. In this ad, part of a series progressing from one, to two, to three rings, this one shows a man in a fancy military dress uniform, looking vaguely colonial except for the Ballantine logo on his hat, firing a cannon. Each shot creates a ring of smoke, and by the time he’s fired the cannon three time, he’s created Ballantine’s logo.

Thursday’s ad is for Ballantine, from 1949. In this ad, part of a series progressing from one, to two, to three rings, this one shows an ice skater for what’s surely called “Ballantine on Ice” (or maybe the “Beer-Capades?). Anyway, she’s skating rings around the ice, eventually creating the Borromean rings of Ballantine’s logo.

Wednesday’s ad is for Ballantine, from 1940. In this ad, part of a series progressing from one, to two, to three rings, this one shows a circus strongman with a long piece of metal which he proceeds to bend into three rings, one ring at a time.

Tuesday’s ad is for Ballantine, from 1949. In this ad, part of a series progressing from one, to two, to three rings, this one shows a Native American, and he’s making smoke signals, first one ring, then another and then a third. It’s an impressive job, I could never get more than a smudge of smoke whenever I tried it.

Monday’s ad is for Ballantine, from 1940. In this ad, part of a series progressing from one, to two, to three rings, this one shows a pelican, and as each fish jumps into its mouth it creates a ring in the water. I wish food would just jump into my mouth, it would make eating so much easier.

Sunday’s ad is for Ballantine, from 1949. In this ad, part of a series progressing from one, to two, to three rings, this one shows a woman cooking up a fish on a campfire, presumably caught by her fisherman husband standing next to her. As the fish cooks, it adds rings. Maybe that’s how you know it’s done; when it reaches three rings? Wouldn’t that be handy?

Saturday’s ad is for Ballantine, from 1940. In this ad, part of a series progressing from one, to two, to three rings, this one shows a clown juggling rings, starting with one and progressing to three. I like their idea to get people to order it. “Order the ‘Handy’ way.”

Friday’s ad is for Ballantine, from 1948. In this ad, part of a series progressing from one, to two, to three rings, this one shows a man carefully tending his garden consisting of a ring of flowers, which becomes two rings and then, naturally, a third. Yet he looks surprised that the flower rings keep multiplying. Maybe he’s a better gardener than he realizes, or perhaps he’s had too much to drink.