Thursday’s ad is another Ballantine Ale ad, probably from the late 1940s or 50s. Featuring a pair of dudes on a fishing and/or camping trip holding up their glasses of Ballantine Ale. The tagline is a great one, too. “Ballantine Ale begin where other brews leave off … in flavor … in satisfaction!”
Wednesday’s ad is a Ballantine Ale ad from 1947. The ad is a fun little lesson on language, how the word “muff” can have different meanings. It ends on a nice twist, how the word “Ballantine Ale always means: ‘The Perfect Glass!'”
Tuesday’s ad is also Ballantine Ale, I think it’s going to be a Ballantine week. Today is also the anniversary of Peter Minuit buying the island of Manhattan in 1626 for the equivalent of around $24 (or more like $72 in today’s money) worth of “cloth, beads, hatchets, and other odds and ends.” At the time, the good were worth around 60 Dutch guilders, or about 1-1/2 lbs. of silver. Check out the Straight Dope for the … well, the straight dope. The ad depicts the scene with the humorous tagline “Early American Bargain.”
Monday’s ad is a 1957 ad for Ballantine Ale. I love the colorful late fifties dinner party, with lots of Ballantine Ale, but just soup for the guests to eat.
Our 69th Guinness ad is a fairly simple one, showing a half-empty pint of Guinness and the slogan “Life Is Brighter After Guinness” in large letters followed by the more familiar “Guinness is Good For You” in smaller print below that.
Friday’s ad is for a French brewery, Brasserie De Sochaux, which closed in 1979. It looks late 19th century, but who knows. I’m not seeing the old gray-haired dude in the military (or bellhop?) uniform as making me want to drink their beer. Plus, it just seems too busy.
Thursday’s ad may in fact not actually be an ad. It could just as easily be sheet music or the Playbill from a show. But the “Prince of Pilsen” sounds like a great title for a musical. I wonder why the woman on the left is dressed like the United States?
Wednesday’s ad is another recent one for the Brazilian beer, Nova Schin, and it’s a very odd one. It’s apparently for Fashion Week in Sao Paulo, but to me it just comes off as a little creepy. Of course, I have no sense of fashion, so it’s probably me.
There’s at least two more ads in the Fashion Week series, but they don’t help make it any less odd of an ad campaign.
Talk about mixed mythologies, Tuesday’s ad is another recent one for the Brazilian beer, Brahma. Showing Rio de Janeiro’s “Christ the Redeemer” statue in another frenetic, colorful ad for Brahma, who before it was beer, was the Hindu god of creation, I found a little odd. Perhaps that’s just me.
Monday’s ad is for the popular Brazilian beer, Brahma, because around Noon today, I touched down in Sao Paulo, Brazil, where I’ll be for the next three days. It’s a newer ad, but I love the frenetic illustration and the bold colors. It also makes me want to drink a Brahma … almost.
