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Jay R. Brooks on Beer

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Moments In Budweiser Clydesdale History

September 6, 2013 By Jay Brooks

clydesdales-high
Today’s infographic was created by Anheuser-Busch to show off their Clydesdale horses, featuring factoids and milestones in their use of the draft horses in advertising through the years.

infographic_final
Click here to see the infographic full size.

Filed Under: Breweries, Just For Fun, Related Pleasures Tagged With: Budweiser, Infographics

Beer In Ads #942: It Takes A Big Beer To Measure Up

July 29, 2013 By Jay Brooks


Monday’s ad is for Budweiser, from 1969. The ad curiously shows an upside-down red triangle — the anti-Bass triangle — with a small glass also upside-down on the long neck of the bottle. The wisdom imparted is “the bigger the glass, the better the Bud.”

bud-1969-glass

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History

Beer In Ads #935: Reach For Budweiser

July 19, 2013 By Jay Brooks


Friday’s ad is for Budweiser, from 1961. It’s another one from their long-running “Where there’s life … there’s Bud” series. This one features a way-too-happy woman grinning like a Cheshire cat and reaching for a Budweiser in a tall glass. She appears to be looking at the person grilling the meat, but look at his hand on the left edge of the ad; doesn’t it look like it was cut and pasted there? And for that matter, so does the man at the right.

61-bud-grilling

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History

Beer In Ads #926: Deportment Excellent

July 8, 2013 By Jay Brooks


Monday’s ad for Budweiser, from 1947. Showing a young boy whose report card was less than stellar trying to soothe the beating he was about to get by bringing his father a tray of Budweiser. I’m not quite sure he really thought this through. Is getting Dad drunk really the way to go here? And what exactly does “Deportment Excellent” mean? I guess I’m getting a failing grade, too.

Bud-1947-report-card

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History

Beer In Ads #916: Tally Ho

June 24, 2013 By Jay Brooks


Monday’s ad is for Budweiser, from 1949. Part of Bud’s long-running “There’s nothing like it” series, but is odd for depicting a more traditionally English fox and hounds hunt, which I suspect was not part of ordinary life for most, if even many, Americans in late forties. More curious still, is in the text at the bottom it reads: “There’s more Budweiser now — and there will be still more as our expansion program continues.” That seems like an odd message to be telling consumers, but maybe this ad was intended for a narrower audience.

budweiser_1949

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History

Beer In Ads #892: Something More Than Beer

May 21, 2013 By Jay Brooks


Tuesday’s ad is for Budweiser, from the 1951. Showing a couple wearing near-matching outfits, and certainly the exact same apron, with the man having constructed a gadget to do as little work as possible while the meat on the grill cooks. Check out his socks, and the white bucks. They never quite explain what the “Something more than Beer” might be, but apparently it’s “The Companion of Contentment.”

Bud-1951-contentment

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History

Beer In Ads #882: Your Favorite Partner, A Delightful Buffet …

May 7, 2013 By Jay Brooks


Tuesday’s ad is for Budweiser, from 1949. It’s from their “There’s nothing like it …” series that ran for quite a long while. The ad copy, which begins “Your favorite partner, a delightful buffet …” seems quite odd, and possibly revealing. It continues. “Add foaming, babbling Budweiser and you have the finest sip-and-nibble combination ever known.” I don’t think they’re talking about the beer and food. I think they mean the predatory males hunting that poor woman just trying to have a bite to eat. Presumably they’re at a cocktail party at someone’s home. The person who gets a plate of food and retreats to the stairs is trying to be alone. But then these two circle her, blocking her escape route either up or down the stairs, each with a fresh beer in hand. The strained smile on her face and her posture — clasping her hands protectively around her skirt, unable to eat — seems to say ‘how long do I have to be polite before I can get away from these yahoos?’

Bud-1949-party

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History

Beer In Ads #843: Treat Yourself A Little Better

April 11, 2013 By Jay Brooks


Thursday’s ad is also for Budweiser, from 1956. Anheuser-Busch did a few of these ads, with a scene shown through a glass of beer. This one appears to be a musical rehearsal or party where the attendees are singing a lot. It uses the “Where there’s Life … there’s Budweiser” slogan that was popular in the Fifties, but I love the tagline at the bottom best of all. “Treat Yourself A Little Better….”

Bud-1956-glass

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History

Beer In Ads #842: Something More Than Beer

April 10, 2013 By Jay Brooks


Wednesday’s ad is for Budweiser, from 1951. With the tagline “Something more than Beer” followed by “… a mark of good taste,” a couple is apparently unwrapping wedding gifts. The expression on the woman’s face is priceless as she looks over a statue she’s just opened, while her new hubby arrives to rescue her with a tray of beers and snacks.

Bud-1951-gifts

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History

Beer In Ads #832: When You Know Your Beer …

March 27, 2013 By Jay Brooks


Wednesday’s ad is for Budweiser, from 1953. With the curious tagline “When you know your beer it’s bound to be Bud.” Or at least at the weenie roast.

Bud-1953-weenie

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History

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