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Historic Beer Birthday: Charles H. Wacker

August 29, 2025 By Jay Brooks Leave a Comment

wacker-and-birk
Today is the birthday of Charles H. Wacker (August 29, 1856-October 31, 1929). Wacker’s family came from Württemberg Germany (though some sources claim he was from Switzerland), and he was 2nd generation American, having been born in Chicago, Illinois. His father Frederick, also a brewer, founded the Wacker and Birk Brewing and Malting Co. In 1882 or 83, Charles joined his father in the family business, and rose to prominence in Chicago throughout his life.

Charles-H-Wacker-1911

Here’s his short biography from Find-a-Grave:

He was a “mover and shaker” in the early days of Chicago. He was part of the Chicago Plan Commission formed to win acceptance of the famous Burnham Plan of 1909. He was a contemporary of Daniel Burnham and helped him promote his plan for the development of the city’s lakefront and system of parks. Lower and Upper Wacker Drive (two roads one on top of the other) in Chicago is named for him.

Here’s his Wikipedia entry:

Charles Henry Wacker, born in Chicago, Illinois, was a second generation German American who was a businessman and philanthropist. His father was Frederick Wacker, a brewer, who was born in Württemberg Germany. He was Vice Chairman of the General Committee of the Commercial Club of Chicago, and in 1909 was appointed Chairman of the Chicago Plan Commission by Mayor Busse. As Commission chairman from 1909 to 1926, he championed the Burnham Plan for improving Chicago. This work included addresses, obtaining wide publicity from newspapers, and publishing Wacker’s Manual of the Plan of Chicago (by Walter D. Moody) as a textbook for local schoolchildren.

Prior to serving on the Commission, Wacker was a Chicago brewer and the director of the 1893 Columbian Exposition held in Chicago.

As a businessman he was part of a consortium of Chicago brewers who underwrote the methods that facilitated the commercialization of refrigeration machines.

Wacker Drive, built as part of the Burnham Plan, and Charles H. Wacker Elementary School are named in his honor. The name Wacker is also attached to other institutions in Chicago, such as the Hotel Wacker.

Charles H. Wacker was educated at Lake Forest Academy (class of 1872) and thereafter at Switzerland’s University of Geneva.

wacker-and-birk

The Chicago brewery his father started was originally called Seidenschwanz & Wacker, and was located on Hinsdale, between Pine and Rush streets. It was founded in 1857, but the following year it became known as Wacker & Seidenschwanz, and was on N. Franklin Street. That version lasted until 1865. Beginning that same year, its name changed once again to the Frederick Wacker Brewery, and its address was listed as 848 N. Franklin Street, presumably in the same location as its predecessor. Sixteen years later, in 1882, it relocated to 171 N. Desplaines (now Indiana Street) and it became known as the Wacker & Birk Brewing & Malting Co. This is also when Charles joined his father’s business, when he would have been 26 years old. Just before prohibition the name was shortened to the Wacker & Birk Co., although it appears to have closed by 1920.

wacker-poster

Here’s one more biography, from the library at the University of Illinois at Chicago:

Wacker was born in 1856 to a German immigrant who owned a brewing and malting company. Although he worked as a real estate investor and bank director, Wacker eventually took over his father’s business. In civic affairs, Wacker was director of the Ways and Means Committee for the World’s Columbian Exposition of 1893. In 1909, Mayor Fred Busse appointed Wacker to the Chicago Plan Commission, a committee designed to convince residents to issue bonds and spend money on widening streets, improving sidewalks, and redeveloping parts of the city. During his tenure on the Commission, Wacker urged voters to approve the forest preserves referenda. Later, he served on the Forest Preserve Plan Committee. Chicago leaders rewarded Wacker by renaming a double-decker roadway after him. First proposed in the Burnham Plan and completed in the 1920s, Wacker Drive runs along the Chicago River in the Loop.

wackerbirklabels

Filed Under: Birthdays, Breweries, Just For Fun Tagged With: Chicago, History, Illinois

Historic Beer Birthday: Fritz Goetz

August 20, 2025 By Jay Brooks

brewhouse
Today is the birthday of Fritz Goetz (August 20, 1849-May 3, 1917). He was born in Milwaukee, Wisconsin, but moved to Chicago as a young man, eventually going into the copper business, which changed names a few times, but settled on the Goetz Company. In addition to copper brewing equipment, they also sold tanks, and general brewing and bottling equipment. The business was so successful that in his obituary, it was noted that “There is hardly any brewery, bottlery or malting plant in the United States or Mexico where there is not some machine or apparatus manufactured by the Goetz Company.”

Here is his obituary from the American Brewers’ Review for 1918:

Filed Under: Birthdays, Breweries, Just For Fun Tagged With: Birthdays, Brewing Equipment, Chicago, Illinois

Beer Birthday: Don Feinberg

August 18, 2025 By Jay Brooks

vanberg-dewulf
Today is Don Feinberg’s 70th birthday, along with his wife Wendy Littlefield, ran the Belgian export company Vanberg & DeWulf. Their portfolio included such great beer lines as Dupont, Castelain and Dubuisson (Bush). They were also the original founders of Brewery Ommegang. Several years ago they celebrated their 30th anniversary of being involved in the beer industry and bringing great beer to America. Plus, they’re great fun to hang out and drink with. Unfortunately, several years ago they sold Vanberg & DeWulf, and are taking some time off, before deciding on their next project. It’s been a while now, but hopefully, we’ll learn something soon. Join me in wishing Don a very happy birthday.

Don, along with the Dubuisson brewmaster, being poured Lambrucha in Chicago in 2010.
Wendy and Don at a dinner in Belgium a few years ago.
Feinberg-DC
Wendy Littlefield, Don and Greg Engert at a Vanberg & DeWulf tasting in Washington, D.C.
(photo by Chuck Cook)
Don Feinberg, Anne (from New York’s Ginger Man) and Wendy in Belgium.
Feinberg-QE2
Wendy and Don in 1979.

Filed Under: Birthdays, Just For Fun Tagged With: Belgium, Chicago, Illinois

Beer In Ads #5053: Stiegl Golden Bock Beer

August 14, 2025 By Jay Brooks

Last year I decided to concentrate on Bock ads. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a sense they were some of the first seasonal beers. “The style was later adopted in Bavaria by Munich brewers in the 17th century. Due to their Bavarian accent, citizens of Munich pronounced ‘Einbeck’ as ‘ein Bock’ (a billy goat), and thus the beer became known as ‘Bock.’ A goat often appears on bottle labels.” And presumably because they were special releases, many breweries went all out promoting them with beautiful artwork on posters and other advertising.

Thursday’s ad is for Stiegl Golden Bock Beer, which was published on August 14, 1982. This one is for the Stiegl Brauerei of Salzburg, Austria, which was originally founded in 1492. This ad for the imported beer ran in The Chicago Tribune, of Chicago, Illinois.

Filed Under: Art & Beer, Beers, Breweries, Just For Fun Tagged With: Advertising, Austria, Bock, Chicago, History, Illinois

Beer Birthday: Jonathan Surratt

July 31, 2025 By Jay Brooks

beer-mapping
Today is the 51st birthday of Jonathan Surratt. Jonathan launched the Beer Mapping Project and also ran the website for DRAFT magazine before it folded. And Jonathan also created National Growler Day, though its exact date from year to year is still fluid, plus he was a twitter diva, too. More recently, he’s become a sandwich aficionado of the highest order. Join me in wishing Jonathan a very happy birthday.

A self-portrait with Matt, then with Oakshire Brewing, Jonathan, and me at the Goose Island cask event during CBC in 2010.
Horse Brass publican Don Younger bookended by Jonathan’s wife Robin and Jonathan, displaying his excellent taste in attire.
Jonathan & Robin Surratt Sandwiched by Sean Paxton
Jonathan with Sean Paxton and Jonathan’s wife Robin at GABF a few years ago.
gabf07-71
Jonathan, Ray McCoy, Robin, and Ray’s wife, Cornelia Corey.
P1050259
Michael Roper, owner of the Hopleaf, Jonathan, and Wendy Littlefield, from Vanberg & DeWulff, when we had dinner there a few years ago.

Filed Under: Birthdays Tagged With: Chicago, Illinois, Midwest

Beer In Ads #5021: Olympia Bock Beer

July 10, 2025 By Jay Brooks

Last year I decided to concentrate on Bock ads. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a sense they were some of the first seasonal beers. “The style was later adopted in Bavaria by Munich brewers in the 17th century. Due to their Bavarian accent, citizens of Munich pronounced ‘Einbeck’ as ‘ein Bock’ (a billy goat), and thus the beer became known as ‘Bock.’ A goat often appears on bottle labels.” And presumably because they were special releases, many breweries went all out promoting them with beautiful artwork on posters and other advertising.

Thursday’s poster is for Olympia Bock Beer, and was published around the 1910s. This one was for the Pilsen Brewing Co. of Chicago, Illinois, which was originally founded in 1903 by a group of Bohemian tavern owners.

Filed Under: Art & Beer, Beers, Breweries, Just For Fun Tagged With: Advertising, Bock, Chicago, History, Illinois

Historic Beer Birthday: Max Henius

June 16, 2025 By Jay Brooks

Today is the birthday of Max Henius (June 16, 1859–November 15, 1935). He “was a Danish-American biochemist who specialized in the fermentation processes. Max Henius co-founded the American Academy of Brewing in Chicago.”

Here’s his biography, from Wikipedia:

Max Henius was born in Aalborg, Denmark. His parents were Isidor Henius (1820–1901) and Emilie (née Wasserzug) Henius (1839–1913), both Polish Jewish immigrants. His father, who was born in Thorn, West Prussia, now Torun, Poland, emigrated to Denmark in 1837 and continued his work for spirits distillers to improve and standardise production and later – 15 January 1846 – co-founded one distillery, Aalborg priviligerede Sirup- og Sprtitfabrik, that was later, together with several other distilleries, consolidated into De Danske Spritfabrikker in 1881, a Danish distillery which is now – since 2012 – part of the Norwegian Arcus Group, which closed the distillery in Aalborg in 2015, moving production to Norway instead. Isidor Henius also owned a small castle in Aalborg, now called Sohngaardsholm Slot. Since 2005, it has been the site of a gourmet restaurant.

Max Henius was educated at the Aalborg Latin School and went on to study at the Polytechnic Institute in Hanover, Germany He attended the University of Marburg, earning his Ph.D. degree in chemistry during 1881. His father sold the distillery that same year. Max Henius subsequently emigrated from Aalborg to the United States in 1881 at the age of 22, settling in Chicago. His younger brother, Erik S. Henius, (1863- 1926) remained in Denmark where he was Chairman of the Danish Export Association.

Initially he was employed by the Northern Pacific Railway on an assignment to test the waters between Fargo, North Dakota, and Bozeman, Montana. In 1886, he opened a drug store. Subsequently he formed Wahl & Henius, an institute for chemical and mechanical analysis, with his former schoolmate, Robert Wahl (1858-1937). Founded in 1891, the Chicago-based American Brewing Academy (later known as the Wahl-Henius Institute of Fermentology) was one of the premier brewing schools of the pre-prohibition era. This institute was later expanded with a brew master school that operated until 1921.

At the beginning of the twentieth century, Max Henius became interested in Danish-American organizations in Chicago. Funds were being raised by Danish Americans to purchase 200 acres (0.81 km2) of heather-covered hills, located in part of Rold Forest (Danish: Rold Skov), Denmark’s largest forest. In 1912 Max Henius presented the deed to H.M. King Christian X as a permanent memorial from Danish Americans. Rebild National Park (Danish: Rebild Bakker) is today a Danish national park situated near the town of Skørping in Rebild municipality, Region Nordjylland in northern Jutland, Denmark. Every July 4 since 1912, except during the two world wars, large crowds have gathered in the heather-covered hills of Rebild to celebrate American Independence Day. On the slope north of Rebild, where the residence of Max Henius was once located, a bust was placed in his memory.

wahl-and-henius

And here’s Randy Mosher’s entry from the Oxford Companion to Beer of the Wahl-Henius Institute of Fermentology:

Wahl-Henius Institute of Fermentology
is a brewing research laboratory and school in Chicago that operated between 1886 and 1921.

Founded in 1886 by Dr Robert Wahl and Dr Max Henius as the Wahl & Henius, the name was changed to the Scientific Station for Brewing of Chicago and then to the Institute of Fermentology before becoming the Wahl-Henius Institute. Its educational division, the American Brewing Academy, was created in 1891.

The school and laboratory operated successfully until Prohibition, when the near dissolution of the brewing trade forced its closure and sale to the American Institute of Baking, which retains the nucleus of the Wahl-Henius library.

Wahl-Henius would perhaps be mostly forgotten today if it were not for its role as publisher of two important beer texts. The Wahl-Henius Handy Book of Brewing, Malting and the Auxillary Trades, coauthored by Wahl and Henius, is a comprehensive and wide-ranging view into American brewing in 1901. It also contains basic chemical analyses of many contemporary American and European beers, providing an unusually valuable window into the brewing past. J. P. Arnold’s 1911 Origin and History of Beer and Brewing is an exhaustive romp through thousands of years of beer history.

Henius-bust


And this bust of Henius is in the Rebild National Park in Denmark. Henius organized fund-raising and “in 1911, almost 200 acres of the hilly countryside were bought with funds raised by Danish Americans. In 1912, Max Henius presented the deed to the land to his Majesty King Christian X as a permanent memorial to Danish Americans. Later the Danish government added to the land, that now features a beautiful natural park.”

And this is from the Chicago Midwest Rebild Chapter:

As we celebrate the 100th anniversary of the Rebild Society, I find it fascinating to look at the lives of its builders in the context of their times. It is hard to imagine a more dynamic time of porous borders and explosive growth than the late 19th century. Probably the name most closely associated with the founding of the Rebild Society is Max Henius. I had the good fortune to come across a biography of Henius written by his associates shortly after his death, and much of what I have written of Henius is largely based on that biography.

The first Europeans to come to Chicago were Pere Marquette and Louis Joliet in 1673 when they claimed Midwestern North America for Nouvelle France. Marquette and Joliet traveled up the Illinois River and portaged to the Chicago River and down to Lake Michigan. Joliet called for a canal to be built to connect the Illinois and Chicago rivers to stimulate trade and help France establish an economic empire in the New World. It was a prescient recommendation. Such a canal would indeed be built almost 200 years later, and an economic empire was ignited. Chicago would become the transport hub for a new nation, and not for New France.

In 1838, ten years before the canal was built connecting the Great Lakes and Mississippi watersheds, Max Henius’ father immigrated to Denmark from an impoverished Jewish family in Torun, Poland, traveling on foot to Aarhus, where his brother Jacob lived. The journey took six weeks. The elder Henius rose quickly in the distillery business first in Aarhus and then in København. He launched his own his distillery, Spritfabrikken in Aalborg in 1846, with money loaned from partners. In 1854 he returned to Torun to find a bride.

Born in 1859, Max was educated at the Aalborg Latin School and went on to study at the Polytechnic Institute in Hanover before matriculating at the University of Marburg, Germany. 1881 was a pivotal year for Max Henius. His father sold the distillery that Max had hoped to take over, and he had fallen in love with Johanne Heiberg. Both families disapproved of the relationship and Max Henius decided to immigrate to the US and subsequently send for his fiancée to come and marry him. Interestingly, a contemporary who would also become a very famous Danish-American, Jens Jensen, would immigrate to the US three years later partly because his prospective partner also did not meet family approval. A fellow student from Hannover and Warburg, Robert Wahl, told Max of the multiple opportunities available in the US, and later would partner with Henius in a very successful business.

Already in 1870 immigrants made up a larger proportion of the city’s population (48 percent) than any other place in North America. Chicago was quickly rebuilding after its massive destruction by fire in 1871 and Danish immigration was beginning to swell. Max Henius arrived in Chicago in October of 1881. Although he was a well educated and degreed chemist, his first jobs were as a door to door book salesman, errand boy for a pharmacy, and as a coal trimmer. Two years later he was employed by the Northern Pacific Railway to test the waters between Fargo, North Dakota and Bozeman, Montana but returned to Chicago to marry Johanne on June 4, 1883. With his savings he opened a drug store and subsequently formed Wahl & Henius, Analytical and Consulting Chemists with a lab at the back of the store. They established themselves as authorities on yeast culture and brewing.

Chicago was at this time one of the most rapidly growing cities in the world, the Shanghai of the late 19th century. Population growth was meteoric, fueled by decade after decade of immigration. But it was a wide open and divided city and hardly immune to the controversies of its time. May 1, 1886 saw a massive demonstration by workers (well advertised in the immigrant press) in favor of the eight-hour working day. Three days later the conflict culminated in a violent confrontation. The 1886 Haymarket Massacre took place in Chicago when an unknown person threw a dynamite bomb at police as they dispersed a public meeting. Chicago police fired on workers during a general strike for the eight-hour workday, killing several demonstrators and resulting in the deaths of several police officers. International Workers’ Day is the commemoration of the Haymarket Massacre. Ironically this would become a holiday officially celebrated throughout the Soviet bloc in the next century.

Henius did become involved in some of the public issues of this time. In 1892 a typhoid epidemic broke out in Chicago. Sewage was discharged into the Chicago River and subsequently found it way into Lake Michigan where Chicago’s water supply was tapped. Henius examined milk samples that were watered down and publicly spoke out on his findings. The waters of Lake Michigan were mapped bacteriologically so the water cribs were moved farther out in Lake Michigan.

Henius was very active in various Danish immigrant organizations, including the Danish-American Association, formed in Chicago in 1906. The idea for a Danish-American festival to be held in Denmark actually came from Ivar Kirkegaard, a Danish-American poet and editor. The first Danish-American rally was held in 1908 at Krabbesholm Folk High School on Skive Fjord. En route to the Krabbesholm festival, Henius was visiting Aarhus, when he learned of the planning for a national exposition to be held in Aarhus the following summer. He proposed to his fellow association members that they organize a Danish-American meeting for July 4, 1909. They filled an auditorium and persuaded the crown prince, later King Christian X, Georg Brandes and other noted Danes to speak at the event. Three years later Rebild Park was purchased by Danish Americans and set aside as a park, with the understanding that the site would be used to celebrate the 4th of July. Rebild Park was dedicated in 1912, and the first festival in Rebild was held on August 5, 1912.

Later Henius would found and head the Jacob A. Riis League of Patriotic Service to act as a clearing house for patriotic activities for Danish Americans during the First World War. The League grew out of a committee that managed the 3rd Liberty Load drive in Chicago among Danish-Americans. It also had among its objectives the preservation of Danish culture in America. Its influence was used with President Woodrow Wilson to include the question of the Danish border with Germany in the post war peace settlement. Henius would also be instrumental in establishing and supporting the Danes Worldwide Archives in Aalborg, initially housed in his childhood home of Sohngårdsholm.

Immigration has always been a controversial subject and resisted with varying degrees of success throughout history. But looking backwards one can only conclude it has been to our good fortune, and that our societies have been quite enriched and rejuvenated by the dynamism that immigrants have brought to us.

And Gary Gillman also has a nice overview of Henius’ life in a blog post a few years ago, entitled Max Henius, Star of American Brewing Science. And there’s another tribute, entitled Reflections on the Life and Extraordinary Times of Max Henius, by Nicolai Schousboe.

Filed Under: Birthdays, Just For Fun, Related Pleasures Tagged With: Chicago, Denmark, History, Science of Brewing

Historic Beer Birthday: William Ogden

June 15, 2025 By Jay Brooks

chicago-1

Today is the birthday of William B. Ogden (June 15, 1805-August 3, 1877). Ogden’s biggest claim to fame is being the first mayor of the city of Chicago, elected in 1837. But he was also a businessman, and one of the businesses he was involved in was one of Chicago’s first breweries, Lill & Diversey.

William_B_Ogden_by_GPA_Healy,_1855
A portrait of William B. Ogden, painted by G.P.A. Healy in 1855.

Some sources say it was the very first brewery in Chicago, but either way, it was certainly one of the earliest. It was founded by William Lill, who was later joined by partner Michael Diversey

lilldiversies

Here’s the brewery’s story from One Hundred Years of Brewing, published in 1901:

The immense brewing interests of Chicago had their origin in the persons of William Lill and William Haas. In September, 1839, William B. Ogden, who, two years previously, had been elected mayor of the city, established Mr. Lill in business at the corner of Pine street and Chicago avenue, Mr. Haas being the latter’s assistant. The “plant” was installed in a small tenement building and the first year’s brew was about 450 barrels.

After a few years Michael Diversey formed a partnership with Mr. Lill, when Mr. Ogden withdrew his silent interest in the business. Under the management of Lill & Diversey the so-called Chicago Brewery developed into one of the most extensive establishments of the kind in the west, occupying a portion of the original site, but then covering an entire block. For many years “Lill‘s Cream Ale” was one of the most famous brands in the country. Besides being known as good business men, Lill and Diversey were noted for their benevolence and generosity, the latter being a large benefactor to the German Catholic churches of Chicago.

In 1841, Michael Diversey and William Lill bought the first commercial brewery in Chicago (Haas & Sulzer Brewery) and changed the name to the Lill & Diversey Brewery, also known as the Chicago Brewery. The two men saw huge success and by 1861 were producing 45,000 barrels of beer a year and employing over 75 men. Famous for “Lill’s Cream Ale,” by 1866 the brewery had sprawled to over two acres and four stories high. The Water Tower Pumping Station, which still stands today, was put in directly across the street.

Serving two terms as a Chicago Alderman (1844-45; 1856-1868), Michael Diversey also donated a small plot of land where a Catholic church for fellow German immigrants was built. St. Michael’s was the tallest building in Chicago until 1885 when The Old Chicago Board of Trade building was completed. Known as a great city leader and keeping company with the likes of Joseph Sheffield and William Ogden, Michael Diversey was integral in bringing great growth to Chicago.

However, Diversey died in 1869, and Lill continued to run the brewery. Till the Great Fire of 1871 wiped it out and Lill lost everything. The brewery never re-opened and Lill passed away in 1875.

WB-Ogden

Most of Ogden’s biographies don’t even mention his affiliation with the brewery at all. See, for example his Wikipedia page, the WBEZ Chicago blog and the Encyclopedia of Chicago. His business with the brewery was apparently a pretty minor investment for him, and he was much more heavily involved in many other projects and businesses. Most accounts state that Ogden was a silent partner in the brewer. But in Gregg Smith’s “Beer In America: The Early Years—1587-1840,” he claims “that the mayor was very much involved in the business, and not just a silent partner: he wanted to ensure that the brewery’s hops came from New York’s Finger Lakes region.” Which makes some sense; Ogden was born in upstate New York.

william-b-ogden
A photo of Ogden later in life.

Filed Under: Birthdays Tagged With: Chicago, History, Illinois, New York

Beer Birthday: Ray Daniels

June 9, 2025 By Jay Brooks

cicerone-circle
Today is the 67th birthday of Ray Daniels. Ray is the former director of Craft Beer Marketing for the Brewers Association and today runs the Cicerone program, which he founded, to certify beer professionals, similar to sommeliers in the wine industry. He also founded the Real Ale Festival that used to take place annually in Chicago. And he’s one of my favorite people in the beer industry. Join me in wishing Ray a very happy birthday.

P1030505
Julie Johnson, from All About Beer, with Ray at Lagunitas during the Journalism Retreat when CBC was in San Francisco a few years ago.
gabf07-55
On the floor at GABF with Bob Pease, from the Brewers Association, Mark Dorber, publican extraordinaire, and John Mallet, from Bell’s Brewery.
ray-daniels
It’s hard not to love his Cicerone press photo.
huska-1
Ray with his former assistant Sarah Huska at the Cicerone booth at CBC in Chicago several years ago.

Filed Under: Birthdays Tagged With: Chicago, Illinois

Historic Beer Birthday: Joseph Theurer

May 24, 2025 By Jay Brooks

Schoenhofen
Today is the birthday of Joseph Theurer (May 24, 1852-May 14, 1912). Born in Philadelphia of German descent, who became a well-known brewer in both his native Pennsylvania and Illinois. After he married Emma Schoehofen, he became VP of his father-in-law’s Chicago brewery, the Peter Schoenhofen Brewing Company in 1880. After Peter passed away in 1893, Theurer became president and remained at the helm until his own death in 1912.

joseph-theurer

Here’s a biography from Find a Grave:

Joseph Theurer, who was of German descent, was born in Philadelphia in 1852. He became one of the most knowledgeable brewers of his day. He served as Treasurer of the Illinois State Brewers Association from 1898 to 1911 and he held title of President of the United States Brewing Association from 1903 to 1905.

Joseph arrived in Chicago in the Fall of 1869 and worked as an apprentice to brewers Adam Baierle and K.G. Schmidt. In 1871, he had been working at the Huck Brewery for less than a week when the brewery was destroyed in The Great Chicago Fire.

So he returned to Philadelphia for a year to work at the brewery of Bergdoll & Psotta. And then headed back to Chicago in 1872 to work at Bartholomae & Leicht brewery until 1874. He was also employed for one season at the Clybourn Avenue Malthouse of F. Wacker & Co. before returning to Philadelphia until his marriage to Peter Schoenhofen’s daughter, Emma Schoehofen, in 1880.

Upon his marriage to Emma, he became Vice President of Schoenhofen Brewing Company in Chicago until his father in law Peter’s death in 1893. Joseph took over as President of Schoenhofen Brewing from 1893 until 1911.

In 1896, Joseph commissioned what is now known as the Theurer-Wrigley Mansion. The Mansion, built in the late Italian Renaissance style, was designed by Richard Schmidt and listed on the National Register of Historic Places in 1979. The 20,000+ square foot mansion features 11 bedrooms and 6 baths. Furnished with nearly all Tiffany light fixtures, many have been removed by previous owners or sold. An original Tiffany stained glass window from the Mansion is currently on display at the Chicago History Museum. Recent reports show the Mansion being listed for 9.5 million dollars as a foreclosure in 2011, but it has since been purchased and is currently occupied by a single owner.

On May 14, 1912 Joseph died from pneumonia and was laid to rest along with Peter Schoenhofen in the magnificent Egyptian revival style tomb in Graceland Cemetery. Services were conducted on May 17th in front of the tomb and conducted in both English and German. Attendees included members of the Illinois and Cook County Brewers Associations as well as a large number of charitable organizations, family and close friends.

Joseph was survived by his widow Emma, two sons, Peter S. and Joseph Jr., and two daughters Miss Margareta Theurer and Mrs. Marie (Richard) Ostenrieder.

joseph-theurer-late

The Encyclopedia of Chicago has a concise history of the Peter Schoenhofen Brewing Co.:

Peter Schoenhofen, a Prussian immigrant, was in Chicago working in the brewing trade by the 1850s. In 1861, he started a partnership with Matheus Gottfried; they were soon operating a brewery at Canalport Avenue and 18th Street where, during the early 1860s, they made about 600 barrels of lager beer a year. In 1867, Schoenhofen bought out his partner, and the company became the Peter Schoenhofen Brewing Co. By 1868, annual output had increased to about 10,000 barrels. During the 1890s, when the business was owned by the City Contract Co. of London, England, annual output reached 180,000 barrels. Around 1900, the Schoenhofen family regained control of the company, which employed about 500 people at its brewery on West 12th Street by 1910. During this time, the company was also known as the National Brewing Co. The company’s “Edelweiss” brand of beer was a big seller. Operations shut down during Prohibition, but by 1933, after the national ban on alcohol production was lifted, the company was back in business as the Schoenhofen-Edelweiss Co. After being purchased by the Atlas Brewing Co. in the late 1940s, Schoenhofen became part of Dewery’s Ltd. of South Bend, Indiana, in 1951, and thereafter assumed the Dewery’s name. By the beginning of the 1970s, there was nothing left of its Chicago operations, although Dewery’s reintroduced the famous Edelweiss brand in 1972 after nearly a decade-long hiatus.

Edelweiss-Beer-Paper-Ads-Peter-Schoenhofen-Brewing-Co

Today, the land where the brewery was located is known as the Schoenhofen Brewery Historic District and to see earlier photos of that area, Forgotten Chicago has a short history, with lots of pictures.

edelweiss-yellow

Filed Under: Birthdays, Breweries, Just For Fun Tagged With: Chicago, History, Illinois, Philadelphia

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