Friday’s ad is for
Beer In Ads #2920: Beer Gives Joy And Harmony
Beer In Ads #2918: Beer Creates Sociability
Wednesday’s ad is for
Beer In Ads #2915: Beer Oasis
Sunday’s ad is for Bier, from 1962. From the late 1800s until the 1960s, poster art really came into its own, and in
While it doesn’t help much, there are versions that include the text “Durst wird durch Bier erst schön” which Google translates as “Thirst becomes beautiful through beer.” And while a nice sentiment, it really doesn’t help solve the mystery of this poster’s purpose.
Beer In Ads #2914: Hemelinger Bier
Saturday’s ad is for Hemelinger Bier, from 1953. From the late 1800s until the 1950s, poster art really came into its own, and in
Beer In Ads #2910: Bier Ist Gut
Tuesday’s ad is for Bier Ist Gut, from 1952. From the late 1800s until the 1950s, poster art really came into its own, and in
Beer In Ads #2908: Löwenbräu Bier
Sunday’s ad is for Löwenbräu Bier, from 1900. From the late 1800s until the 1940s, poster art really came into its own, and in
Beer In Ads #2865: Hofbräuhaus Greetings from Munich
Saturday’s ad is for Hofbräuhaus, from 1910s, I think. From the late 1800s until the 1940s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster is for Hofbräu München, and was created by Hans Heinrich Koch. The text at the bottom translates to “Greetings from Munich.”
Beer In Ads #2864: Hofbräuhaus Mai:Bock
Friday’s ad is for Hofbräuhaus Mai:Bock, from 1913, I think. From the late 1800s until the 1940s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster is for Hofbräuhaus Mai:Bock, brewed by Hofbräu München, and was created by Hans Heinrich Koch in 1913.
Beer In Ads #2861: Mathäser Bräu
Tuesday’s ad is for Mathäser Bräu, from 1928. From the late 1800s until the 1930s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster is for Mathäser Bräu, which was a brewery in Munich. Happy New Year!
Historic Beer Birthday: George Schmitt
Today is the birthday of George Peter Allen Schmitt (June 14, 1833-May 4, 1897). He was born in Zell-in-der-Pflaz, Bavaria. Originally trained as a carpenter, he came to America when he was 19, in 1852, eventually shifting careers to importing wines. That proved successful enough that he partnered with Henry Elias to open the Central Park Brewery, and after changing partners a few times it became known as the Schmitt & Schwanenfluegel Brewery, which was in New York City, near Central Park at 1065 Avenue A, between 56th & 57th. Schmitt passed away in 1897, and his son, also George Schmitt, kept it going briefly, but he also died the following year, in 1898.
The brewery was originally known as the Henry Elias Brewery, who founded it near 15th Street & Broadway in 1855. Elias, in 1865, partnered with George Schmitt, and became known as Henry Elias & George Schmitt Brewery, a.k.a. the Central Park Brewery (and was readdressed to 1065 Avenue A, between 56th & 57th). In 1868, Schmitt partnered with Christian Koehne to keep it going and it became the Schmitt & Christian Koehne Brewery. Then in 1885, Koehne left and Louis Von Schwanenfluegel came to the business and it became known as Schmitt & Schwanenfluegel Brewery, which it remained until it closed in 1906. During that time it was also known as Consumers Park Brewing Co. and also Central Park Brewery.
