Sunday’s ad is for Schlitz, from the 1950s, probably. This is just the illustration for the ad, with the woman delivering four freshly-opened bottles of Schlitz with four glasses on a tray. What a hostess! It looks like they;re going to have quite a nice barbecue. I’m getting hungry — and thirsty — just looking at it.
Today’s beer video is part 3 of 5, from a episode of the History Channel show American Eats, which aired for one season in 2006. The episode entitled “Beer” was number eleven of fifteen shows.
Saturday’s ad is for Hackerbrau, from the 1920s. Hacker used to be one of the big Munich breweries but merged with Pschorrbräu in 1972 to become the Hacker-Pschorr Brewery. This ad has a decidedly travel adventure in Africa feel to it, and looks like the artistic poster art of that time period.
Today’s beer video is part 2 of 5, from a episode of the History Channel show American Eats, which aired for one season in 2006. The episode entitled “Beer” was number eleven of fifteen shows.
Friday’s ad is for Guinness, from the 1950s or possibly early 60s. It’s a very minimalist ad, but I love how animated the artist made the “G” and how much it conveys with just a few black lines.
Today’s beer video is part 1 of 5, from a episode of the History Channel show American Eats, which aired for one season in 2006. The episode entitled “Beer” was number eleven of fifteen shows.
Thursday’s ad is for Miller High Life, from 1961. After the Sochi Olympics, a little skiing just made sense. This was, I believe, before Miller started using the Tetra hop that is resistant to getting lightstruck. So who knows how this beer would have tasted coming off the slopes.
Today’s beer video is a short interview of beer historian Ron Pattinson, the description for which reads. “Ron talks old beers with Bocky whilst sitting next to a very bad gnome. Find out about the latest Once Upon A Time Beers as well as Ron’s pursuit of the truth about porters.”
Wednesday’s ad is for Coors, from 1970. This is from the time when Coors was still only sold in the Western states, and as a result enjoyed a certain cult status in the East. I remember they had a lot of these minimalist ads, beauty shots, showing simply the Rocky Mountains, a stream of Rocky Mountain Spring Water, and a glass of beer. BUt is it just me, or does that pilsner glass have some odd bumps on it?
Tuesday’s ad is for Schlitz, from 1959. One of their “Know the Joy of Good Living” ads, this one features a couple skiing — is that cross country skiing? — wearing what looks like it may be matching outfits, at least based on a red sleeve. One of them is holding up a glass of beer, and all we can see is a white glove and a sleeve of red. But the bigger question is how did they get a glass of beer and pour it in the middle of Rocky Mountain nowhere? Or is the lodge right behind our view and they haven’t even left yet, or done anything to deserve a beer break yet?
