Tuesday’s ad is another one for the Pennsylvania State Brewers Association, from 1915, No. 22 in series they did from 1915-17 called “Facts Versus Fallacies.” I have no idea how many were done but some of the them are numbered into low triple digits, suggesting there were a lot of them, all in an effort to stop Prohibition from happening and win over support for beer. This ad, marked “22,” lists several reasons why the then-growing prohibition laws would do little to curb consumption, according to the most recent numbers available for per capita alcohol consumption.
Pre-Revolutionary Inns & Ale Houses Of Old Philadelphia
Here’s another fun historical artifact that I came across when I one of my beer ads was for the Robert Smith Ale Brewing Company, which was founded in Philadelphia in 1774, incorporated in 1887, and was apparently acquired by Schmidt’s around 1881. In 1909, Schmidt’s, through their Robert Smith Ale Brewing Company brand, commissioned a local artist, James Preston, to create a series of twelve works depicting pre-revolutionary taverns and inns in or near Philadelphia as way to promote the heritage of the Robert Smith beer brand.
James Moore Preston (1873-1962) was artist and illustrator who trained under Thomas Anshutz at the Pennsylvania Academy of Fine Arts in Philadelphia. Preston also did one cover for the “Saturday Evening Post,” in April 1905, although his most active period was during the 1920s.
And here’s more about Robert Smith, from an article in Zymurgy magazine by Pennsylvania beer historian Rich Wagner from 1991.
Another brewer who withstood the test of time was Robert Smith. What was to become Robert Smith’s Ale Brewery had its humble beginnings in 1774 when Joseph Potts established a brewery at Fifth and Minor Streets in Philadelphia. During the British occupation of the city, the brewery was seized and used as a barracks.
In 1786 Henry Pepper purchased Potts’ brewery and operated it quite successfully. His wealth and philanthropy were demonstrated when he provided the clock and bell in the tower of Independence Hall. Upon his death in 1898 he donated large sums of money to many charitable and cultural institutions of the city. His son George headed the brewery and directed it successfully before leasing the establishment to Robert Smith.
In 1837 Smith came to America after having served an apprenticeship with the Bass Brewery in Burton-on-Trent, England. He began brewing on St. John Street near the Delaware River. He became acquainted with Pepper and Sickel and in 1845 purchased their brewery.
The Robert Smith India Pale Ale Brewing Company was incorporated in 1887 and moved to a new plant at 38th and Girard (right across the Schuylkill River from “Brewerytown”). It operated until Prohibition as the oldest brewery in continuous operation in America. In 1891 Robert Smith was described as a “hale and hearty” 84-year-old who was still running the brewery. He died two years later and the business was reorganized as the Robert Smith Ale Brewing Co. owned by Schmidt’s Brewery of Philadelphia. The Smith brewery produced mainly ales and stouts. Production figures for the turn of the century are: 1902: 53,521 bbl.; 1905: 61,910 bbl.; 1907: 64,400 bbl. Brands included Tiger Head Ale, XXX Stout, Porter, IPA, Old Mystery, Imperial Burton and English Pale.
The twelve prints show up from time to time on eBay, antiques auctions, collectibles websites and even on Amazon. They’re also in the collection of the Library of Congress.
In addition to the posters, they also created a short book — more or a pamphlet at 37 pages — with information about the brewery and each of the twelve images.




The Falstaff Inn


























The Robert Smith India Pale Ale Brewery
The ad I featured yesterday in my long-running Beer In Ads series was for The Robert Smith Ale Brewing Co. of Philadelphia, Pennsylvania. The brewery was only called by that name from 1896 until it closed when Prohibition began. From 1887 until 1896, the brewery was called The Robert Smith India Pale Ale Brewing Co. While searching for information for the post last night, I happened upon a cool bit of history regarding the brewery from 1889. The Map Collection at the Free Library of Philadelphia includes a survey map of The Robert Smith India Pale Ale Brewing Co. created by Ernest Hexamer and included in the Hexamer General Surveys, Volume 24, published in 1889.
The brewery was located in West Philadelphia, in the 24th Ward, at N. 38th St, Girard Ave and Philadelphia and the Reading Railroad. The survey also includes some interesting tidbits in the text at the right, a laundry list of architectural facts and figures. For example, the brewery was powered by steam, had two copper kettles — a 100 bbl and 200 bbl vessel — and employed 17 people. Below is a blow-up of the brewery illustration, showing the brewery property and grounds.
Beer In Ads #1644: The Robert Smith Ale Brewing Co.
Monday’s ad is for The Robert Smith Ale Brewing Co., from sometime after 1896 but before Prohibition. From what I can tell, while the brewery was founded in 1774, it wasn’t known as The Robert Smith Ale Brewing Co. until 1896, when it acquired by C. Schmidt & Sons and operated as one of their divisions (although another source claims Schmidt’s took over the Robert Smith brewery in 1881). The casks stacked to the left in the ad each have a different beer printed in them, suggesting this was the line of beers offered by the brewery at the time of the ad. The beer’s listed are Tiger Head I.P.A., India Pale, Burton, English Pale, XXX, Old Musty, Brown Stout and Imperial Burton. Only Tiger Head I.P.A. and the Brown Stout also have “Bottling” printed in smaller letters at the bottom of the head of the cask, so I suspect those were the two beers they may have offered in bottles.
Hammer Of Glory Stolen!
Well, this is horrid news. According to CBS in Philadelphia, Philly Beer Week’s “Hammer of Glory” has gone missing, presumed stolen. According to Philly Beer Week director Don Russell, “The Hammer was on display [at] the Fishtown Festival on Frankford Avenue when it went missing.” At some point, “somebody decided to pick it up and, you know, take off with it,” he added. He also said that they just want it back; “if you have it, just turn it in to a [Philly] Beer Week bar.” Hopefully, someone will do just that and return it. Read the full store here at CBS.
The Hammer at Standard Tap’s Bear Ninja Cowboy beerchambeau in 2010.
Me with the Hammer of Glory during a Hammer Time pub crawl Jennie Hatton (pictured above) took me on a few years ago.
UPDATE: Happy news. Philly Beer Week’s Facebook page is now reporting that the Hammer of Glory has been found. Here’s the story:
The Hammer of Glory is SAFE! It was turned in an hour ago to Frankford Hall. The person who dropped it off said he found it under 95. We really need to thank the Philadelphia Police, the Philadelphia Media and all you beer drinkers who helped us spread the word and get the HOG back.
Whew. Below, the HoG safe and sound.
Brew Local (Philadelphia)
Today’s infographic is Brew Local — A Philadelphia Infographic, created for Philly Beer Week last year. It was designed by Mark Adams for Maskar Design.
Click here to see the poster full size.
A Little Love From Philly Beer Week
A native of Pennsylvania, Philly Beer Week is my second favorite beer week (after our own SF Beer Week, of course). Since attending the very first PBW, I’ve tried to come back every other year, which should have been this year. Alas, I have a book due at the end of next month, and I didn’t feel I could spare the time to frolic (ahem, I mean work) in the City of Brotherly Love.
The Homebrew Chef, Sean Paxton, is out there right now doing a beer dinner, and my good friend, fellow beer blogger Bryan Kolesar — who writes the Brew Lounge, sent me the photo below (taken by the incomparable Jennie Hatton) of Sean, Bryan and the Hammer of Glory. Thanks to Bryan’s keen fashion sense, at least I can be there in spirit. Thanks guys, I sure wish I could be there with you.
Beer In Ads #543: Rieger & Gretz
The Philadelphia History of Beer
This was created back in May, but it escaped my notice. April Kuhn created a cool poster for Drink Philly entitled The Philadelphia History of Beer. According to the website, “[w]hile it doesn’t cover everything that’s occurred in Philadelphia since its founding, it does cover a lot — and it shows why this truly is one of the world’s greatest spots for beer.” If you’d like one of the poster for your very own, they’re on sale online for $10 right now.
Beer In Art #153: John Lewis Krimmel’s Village Tavern
This week’s work of art is by John Lewis Krimmel. He was born in Germany, but emigrated to the U.S. in 1809 to join his brother in Philadelphia. Instead of joining the family business, he took up painting and became well-known for his genre paintings depicting everyday life in the city of brotherly love. One of his most well-known paintings was “The Village Tavern,” painted between 1813-14.
The painting is also sometimes called “In An American Inn,” and just from searching around, it appears their may be more than one of them, as there seem to be various references to both that are very, very similar, but not quite exactly the same, with slightly different colors and with the size of what’s depicted more or less, as if Krimmel painted the exact same scene more than once.
Perhaps most curiously, apparently the painting was used by prohibitionists as propaganda. “The depiction of a mother and daughter trying to persuade the drunken father to come home has caused historians of the temperance movement to praise In an American Inn as the first work of an American artist to illustrate this issue.” But that interpretation does not seem obvious to me. Nothing in the woman or the child’s demeanor suggests to me that they’re trying to persuade the man of anything. And the man is raising his glass to her with a smile on his face. And nobody else around them seems particularly alarmed by them being there. In fact, many people in the tavern don’t seem to be paying them any mind whatsoever, as if their presence is not so unusual. It just looks an old-fashioned scene from the TV show Cheers, with several groups in the inn.
The Woodmere Art Museum has in its collection the “Study for ‘Village Tavern,'” oil on wood panel, also done in 1814.
And the Winterthur Library has two early drawings that would eventually become the painting, done in ink and ink wash over pencil.
They contain all the elements of the finished work, but you can see the artist trying out different placements for the characters in the painting.
You can read Krimmel’s biography at Wikipedia or at Terra. There are links to more Krimmel resources at the ArtCyclopedia. You can also see more of his work at the Art Renewal Center, Scholar’s Resource, the Philadelphia Academy and the American Gallery.