Sixpoint Craft Ales in Brooklyn, New York is having an art and beer contest called “Beer Is Culture” as we speak, and you can see the entries at their Facebook page. One in particular I thought was pretty funny, a flowchart by Melissa Schmechel where all the choices lead one to beer. But beyond the humor factor, it does nicely showcase just how versatile beer is, because despite the fact that every path leads to beer, few people would disagree that the flowchart isn’t 100% accurate.
Source.
Our 65th Guinness ad depicts two pint glasses, one full, one freshly emptied. The tagline in small print at the bottom is “Guinness is Good For You.”
And below is the same artwork used in a Russian ad.
Friday’s ad is yet another one for Rheingold beer, again from 1958, featuring Miss Rheingold for that year, Madelyn Darrow, on a picnic, though really it looks more like tailgating, though far more mellow tailgating than I’m used to.
Thursday’s ad is another one for Rheingold beer, this one from 1958, featuring Miss Rheingold for that year, Madelyn Darrow, out on a motor boat — the Owens — along with a driver, her dog and at least a six-pack of Rheingold beer, in cans naturally since they’re on the water.
Wednesday’s ad is for Whitbread, from 1937, and the ad shows an illustration of Louis Pasteur working on his fermentation studies in a laboratory at Whitbread Brewing in 1871, nine years after he completed his first test of pasteurization, which took place today in 1862.
While I don’t put any stock in astrology, in 1980 Guinness put out a calendar with each month representing one of the zodiac signs, and I thought it would be fun to share these throughout the year.
Taurus, the bull, is from April 20-May 21. To learn more, see:
Tuesday’s ad is for Schlitz, from 1957, during one of my favorite ad campaigns by any brewer: Schlitzerland. Schlitzerland featured some great retro-style illustrations (though at the time perhaps they weren’t quite so retro). This one shows the happiest people in the world singing and drinking Schlitz in a tavern — the kind “Where Schutzfellows Get Together.”
Monday’s ad is for Rheingold, from 1952, featuring Miss Rheingold for that year, Anne Hogan, putting up a bird house on a fine Spring day.
This week’s works of art are by Brooklyn illustrator Anthony Picone, whose art can be found on his blog Ant Stuff. This first one is called “Red Beer.”
This second one was created for Houston Beer Week.
And I like the Beer Turtle, similar to the Iroquois creation myth where the world rode on the back of a giant turtle.
Forgivable Sin shows Jesus and Satan sharing a beer. See beer can solve any problem. Good and evil? Have a beer.
Here’s Tiki Beer and Viking with a Beer.
And Tin Man Beer along with Bird Beer.
And Picone seems to have a thing for showing pint glasses affection.
And finally, here’s some Hot Pints.
That’s honestly a small sample of his beer-themed work. He also draws a lot of zombies, monsters, and assorted characters, all of which can be seen at his Antstuff blog.
Our 64th Guinness ad shows the sun beating down on a glass of Guinness, and this delightful bit of text: “When the sun says ‘Morning gone’ Guinness Time will spur you on.” [Note: this artwork is from a coaster, which is why it’s so poor looking. If anyone has better artwork, please be so kind as to send it my way. Thanks.]
