Brookston Beer Bulletin

Jay R. Brooks on Beer

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Beer Birthday: Chris Crabb

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Today is the birthday of Chris Crabb, who does public relations for the Oregon Brewers Festival and other clients in the beer industry through her agency, Crabbsoup. If you’ve had any dealing with OBF, you’ve undoubtedly encountered Chris, because she does an amazing amount of work to get OBF up and running smoothly every year. Plus, she does all that hard work while keeping a smile on her face the entire time. Join me in wishing Chris a very happy birthday.

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The Always Delightful Chris Crabb at the OBF Parade in 2009.

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Chris with Lisa Morrison at OBF several years ago.

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Day 3 of OBF in 2007.

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Day 4.

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Chris with Celebrator publisher Tom Dalldorf in 2006.

Beer Birthday: Tony Magee

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Today is the 65th birthday of Tony Magee. Tony is the founder and owner of Lagunitas Brewing. We first met in the mid-1990s when I visited the old brewery, before they moved to their present location, and have been good friends ever since. Several years ago, now, I wrote a profile of Tony for Beer Connoisseur magazine. With his beautifully twisted, iconoclastic vision, Tony’s built an amazing empire. His unique beers, and especially their quirky label designs and text, are always a treat. I know some people are down on the brewery since their sale to Heineken, but as far as I’m concerned, Tony is still Tony, even in retirement. Join me in wishing Tony a very happy birthday.

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Tony as Ringmaster of the Lagunitas Beer Circus in 2009, with Vinnie Cilurzo from Russian River Brewing.
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Tony and me at the Bistro’s IPA Festival in 2006.
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Tony warming up for a set at the Hopmonk Tavern in Sebastopol in 2008.

Speaking at the California Beer Summit several years ago.

Beer In Ads #4983: Refresh Yourself With Delicious Bock Beer

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Last year I decided to concentrate on Bock ads. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a sense they were some of the first seasonal beers. “The style was later adopted in Bavaria by Munich brewers in the 17th century. Due to their Bavarian accent, citizens of Munich pronounced ‘Einbeck’ as ‘ein Bock’ (a billy goat), and thus the beer became known as ‘Bock.’ A goat often appears on bottle labels.” And presumably because they were special releases, many breweries went all out promoting them with beautiful artwork on posters and other advertising.

Wednesday’s ad is for Wooden Shoe Beer. The ad was published on May 28, 1953. This one was for the Wooden Shoe Brewing Co. of Minster, Ohio, which was originally founded in 1869 by Franz Lange, though it became known by the Wood Shoe name after 1939 until it closed in 1954. This ad ran in the Chillicothe Gazette, of Chillocothe, Ohio. I don’t think of bock as beer that goes well with athletics, so the text for this ad is a little odd: “Refresh Yourself After a Hot Day In The Sun With Delicious Bock Beer.” Um, no thanks. I also love how he brought his family along while he plays golf. The son, presumably, is carrying his clubs, but the wife? Is she just watching him play? Oh, 1950s, you were a weird time.

Historic Beer Birthday: John the Fearless

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Today is the birthday of John the Fearless (May 28, 1371–September 10, 1419). He was “also known as John of Valois and John I of Burgundy, [and] was Duke of Burgundy from 1404 to 1419. He was a member of the Burgundian branch of the Valois Dynasty. For a period of time, he served as Regent of France on behalf of his first cousin King Charles VI of France, who suffered from severe mental illness.”

Here’s another short biography from the University of Ohio’s eHistory:

Philip the Good John earned the moniker Fearless during a crusade he attempted to lead against the Turks in Nikopol in 1396. The Crusaders were defeated and John was captured. He was ransomed a year later. At the age of 33 he succeeded his father as duke. During the battle of Agincourt he was noticeably missing. During the next few years he negotiated with Henry V but no firm alliance was ever struck. He was assassinated in 1419 by partisans of the the dauphin Charles (later King Charles VII) during a negotiation session.

The origin of Gambrinus is “most widely believed to be John the Fearless (1371–1419), who some also believe to be the inventor of hopped malt beer.”

This speculation is written by Hugh Evans for the Homebrew Emporium:

The second historical figure who may have been mythologized into Gambrinus was John the Fearless (1371-1419), Duke of Burgundy. While Burgundy was known then as now more for wine than beer, it too produced a lot of ale. More surprising, John the Fearless is credited with being influential in the introduction of hops to European brewing. Prior to the use of hops, European brewers used a collection of herbs called Gruit to provide a bitter component to beer, as well as to help stabilize it. John Duke of Burgundy appears to have encouraged brewers in his fiefdoms to switch to using hops during his reign, reinforcing a trend that was already spreading across the continent.

And this is from the Lord of the Drinks:

An alternative name is John the Fearless (1371-1419), who was Duke of Burgundy. This John was also quite fond of long drinking sessions. Plus under his reign the use of hops in beer was legalized in several areas in Belgium. Since the mythical Gambrinus is said to have introduced hops, this could be a clear indication. Although hops was already used in nearby areas before John, and all together it took about 500 years before this ingredient had found its way to all corners of “the Lowlands”.

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Historic Beer Birthday: Charles Green

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Today is the birthday of Charles Green (May 28, 1811-July 31, 1901). He was born in upstate New York and in the early 1840s became a hop merchant with his son, calling the business Charles Green & Son. According to the Brewers’ Journal, he was “one of the earliest and most widely known hop merchants of Central New York.”

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This short biography is from his Find-a-Grave page:

Hubbardsville farmer, speculator and hop dealer, supervisor 4 terms, school director and assessor. In 1835 taught school at Hamilton Center, 1836 at Hubbardsville, 1837 again at Hamilton Ctr. 1838 entered store of Gideon Manchester, assignee of Hart & Hunt, Hubbardsville. Bought the stock and continued the business three years. Since that time has been in the hop business and in company with his sons, Walter J. & Charles G. Married 1839 Mary Jane Hubbard and had 4 children, the above sons and Eliza Jane & Mary G.

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And this fuller biography is from the Michael Brown Rare Books site, which had for sale some letter to and from Charles Green and his company.

Charles Green was a Hubbardsville farmer, speculator and hop dealer, one of the earliest and most widely known hop merchants of Central New York with dealings from the east coast to the Midwest and as far south as Virginia and Kentucky. Charles Green was born 28 May 1811, at Sangerfield, New York. He was the son of David Green (1769-1853) and Deliverance Hatch (1769-1862). The Greens at some point moved to Hubbardsville, New York, in Madison County. Charles Green led an active life at Hubbardsville. He was a supervisor 4 terms, a school director and an assessor. In 1835 he taught school at Hamilton Center, in 1836 at Hubbardsville, and in 1837 taught again at Hamilton Center.

Charles Green married on 30 October 1839 to Mary Jane Hubbard (1822-1902), daughter of Oliver Kellogg and Mary (Meacham) Hubbard. Together the couple had four children: Eliza Jane Green (1841-1916); Charles Germain Green (1845-1923); Walter Jerome Green (1842-1885); and Mary Genevieve Green (born 1847).

In 1838 Charles Green entered the store of Gideon Manchester, assignee of Hart & Hunt, Hubbardsville. He bought the stock and continued the business three years. Afterwards he got into the hop business eventually bringing into business his sons, Walter J. and Charles Germaine Green. Green first started in the hop business in 1850. In 1865 a partnership was formed with his son Walter Jerome Green, under the firm name of Charles Green & Son, with headquarters at Hubbardsville. The company later appears as Charles Green & Sons when Charles Germaine Green joined the firm.

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Charles Green & Son established a private bank in 1872, and in 1875 it was moved to Utica and continued until 1884. The firm was then changed to Charles Green, Son & Co., as O.W. Kennedy and J.W. Hayes joined the business. In 1891 the bank was removed back to Waterville, and the firm became Charles Green, Son, Brainard & Co., through the purchase of the interest of Mr. Hayes by I.D. Brainard, Charles Green’s son-in-law.

I. D. Brainard was born in Hubbardsville, New York, September 27, 1846, the son of Ira and Jemima (Beebe) Brainard. He was educated at the Clinton Liberal Institute, after which he engaged in the hop business. In 1891 the firm of Charles Green, Son & Co., hop merchants and bankers was formed. The banking house is in Waterville, and was in charge of Brainard. He had been president of the village two terms, and had been a member of the Board of Education for ten years. In 1870 Mr. Brainard married M. Geneva Green, by whom he had one son, Charles Green Brainard. M. Geneva Green was the daughter of Charles Green and the sister of Walter Jerome and Charles Germain Green.

Charles Green died at the age of 90 in 1901 and was buried in the family burial plot at Graham Cemetery, Hubbardsville, Madison County, New York.

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This postcard of Hubbardsville is from the 1940s.

Beer In Ads #4982: Wiener Bock Beer

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Last year I decided to concentrate on Bock ads. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a sense they were some of the first seasonal beers. “The style was later adopted in Bavaria by Munich brewers in the 17th century. Due to their Bavarian accent, citizens of Munich pronounced ‘Einbeck’ as ‘ein Bock’ (a billy goat), and thus the beer became known as ‘Bock.’ A goat often appears on bottle labels.” And presumably because they were special releases, many breweries went all out promoting them with beautiful artwork on posters and other advertising.

Tuesday’s ad is for Wiener Bock Beer. The ad was published on May 27, 1912. This one was for H. Kostenbader & Co. of Catasauqua, Pennsylvania, which was originally founded in 1867 and often known as the Eagle Brewery. This ad ran in the Morning Call, of Allentown, Pennsylvania. No word as to why they called it “Wiener Bock Beer,” or what makes it “The Real Beer.” But at least they “also Bottle and Sterilize it at the Brewery for Family Use.” For “Family Use?” What does that mean?

Beer Birthday: Shaun Hill

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Today is the 46th birthday of Shaun Hill, who founded the Hill Farmstead Brewery. After learning to homebrew, he took a job at a local brewpub, the Shed, and eventually became its brewer. After a stint brewing in Copenhagen at Nørrebro Bryghus, he returned to his hometown of Greensboro, Vermont and founded his brewery in 2010. His brewery and beers have gone on to win many accolades. Certainly, the ones I”ve tried have been terrific. I first met Shaun when he was visiting Russian River Brewing a couple of years ago and again at the last two Rate Beer Best events here in Sonoma County. Join me in wishing Shaun a happy birthday.

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At the Rate Beer Best Awards dinner several years ago.
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At Rate Beer Best’s first beer festival in 2016.


Beer Birthday: Jim Koch

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Jim Koch, the founder of Boston Beer Co., known primarily for their Samuel Adams beers, is celebrating his 76th birthday today. Jim was instrumental, of course, in spreading the word about craft beer, especially in the early days when Samuel Adams was often the first one to be available in many pockets of the country. Join me in wishing Jim a very happy birthday.

Jim and me at the annual media brunch and Longshot winner announcement at GABF in 2009.
Vinnie Cilurzo, Jim, Jack McAuliffe and Natalie Cilurzo at the Russian River Brewpub in 2013.
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Daniel Bradford and Amy Dalton, both with All About Beer, sandwiching Jim Koch, and flanked by drinks writer Rick Lyke, who writes online at Lyke 2 Drink.
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After judging the finals for the Longshot Homebrew Competition in Boston. From left: Jason Alstrom (from Beer Advocate), Tony Forder (from Ale Street News), Bob Townsend (a food & drinks columnist for the Atlanta Journal-Constitution), Jim Koch (founder of the Boston Beer Co.), yours truly (on assignment for Celebrator Beer News), Julie Johnson (from All About Beer magazine), and Todd Alstrom (also from Beer Advocate).
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Jack McAuliffe and Jim at Boston Beer’s annual media brunch during GABF week several years ago.

Beer In Ads #4981: Christian Moerlein’s Bock Beer

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Last year I decided to concentrate on Bock ads. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a sense they were some of the first seasonal beers. “The style was later adopted in Bavaria by Munich brewers in the 17th century. Due to their Bavarian accent, citizens of Munich pronounced ‘Einbeck’ as ‘ein Bock’ (a billy goat), and thus the beer became known as ‘Bock.’ A goat often appears on bottle labels.” And presumably because they were special releases, many breweries went all out promoting them with beautiful artwork on posters and other advertising.

Monday’s ad is for Christian Moerlein’s Bock Beer. The ad was published on May 26, 1903. This one was for Christian Moerlein Brewing Co. of Cincinnati, Ohio, which was originally founded in 1853. This ad ran in the Omaha World Herald, of Omaha, Nebraska. The ad is promoting all of their beers, and it’s hard to see, but on the seven wooden barrels along the bottom there’s a different style on each one, with the second from the right listing their “Bock.”

Beer Birthday: Masaharu Morimoto

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Today is the 68th birthday of Masaharu Morimoto, who “is a Japanese chef, best known as an Iron Chef on the Japanese TV cooking show Iron Chef and its spinoff Iron Chef America.”

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He’s also collaborated with Rogue Ales to create a line of beers known as “The Signature Series.” They were launched in the Spring of 2003.

The Pan Asian restaurant is also celebrating Spring by featuring a Morimoto Sakura beer, $9 that is a cherry blossom Kolsch exclusively brewed at Winter Garden-based Crooked Can Brewery and available for a limited time. The brewers at Crooked Can used imported Sakura (cherry blossoms) to dry hop their award-winning Kolsch to create this specialty brew.

This is his biography from the Food Network:

Born in Hiroshima, Japan, Iron Chef Japanese Masaharu Morimoto trained in a sushi restaurant before moving to the U.S. in 1985 at the age of 30. After working in several restaurants, he joined the highly acclaimed Nobu restaurant in New York City.

Morimoto polished his craft in New York’s melting pot and became a state-of-the-art world chef. His cutting-edge cuisine attracted the attention of Iron Chef producers, who invited him to become a Japanese Iron Chef. His skill, which outshines the trademark diamond stud in his left ear, has been recognized all around the world. While his cooking has Japanese roots, it’s actually “global cooking” for the 21st century. His unique fusion cuisine takes advantage of Japanese color combinations and aromas and uses Chinese spices and simple Italian ingredients, while maintaining a refined French style of presentation.

“Cooking is entertainment,” proclaims the revolutionary. Morimoto’s attitude is evident in his dishes, which retain a sense of fun and a bit of spice.

Morimoto opened his own restaurant, Morimoto, in Philadelphia in 2002 and a second one in New York City in 2006.

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