Tuesday’s ad is for Foster’s Lager, from the 1930s. From the late 1800s until the 1940s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster is for Foster’s Lager, with the most interesting tagline “Most Nourishing.”
Monday’s ad is for Resch’s Dinner Ale, from the 1940s. From the late 1800s until the 1940s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster is for Resch’s Dinner Ale, which originally was brewed by Resch’s Waverly Brewery in Sydney, Australia. But in 1929, it was bought by Tooth and Co., who owned it when this poster was created.
Sunday’s ad is for Amstel, from 1948. From the late 1800s until the 1940s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster is for the Amstel Brewery, and it depicts “a young lady wearing traditional Dutch clothing with a hat, apron and wooden clog shoes, holding up a pint of beer as she leans against some Amstel wooden crate boxes with two empty bottles of beer on the ground.” It was created by an artist named Shaw. The text at the bottom translates to “A favourite wherever it goes.”
Saturday’s ad is for Hofbräuhaus, from 1910s, I think. From the late 1800s until the 1940s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster is for Hofbräu München, and was created by Hans Heinrich Koch. The text at the bottom translates to “Greetings from Munich.”
Friday’s ad is for Hofbräuhaus Mai:Bock, from 1913, I think. From the late 1800s until the 1940s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster is for Hofbräuhaus Mai:Bock, brewed by Hofbräu München, and was created by Hans Heinrich Koch in 1913.
Thursday’s ad is for Van Vollenhoven’s Stout, from the 1940s, I think. From the late 1800s until the 1940s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster is for Van Vollenhoven’s Stout, brewed by De Gekroonde Valk (“The Crowned Falcon”) which was an Amsterdam brewery in the Netherlands that was founded by Jan van den Bosch. In 1792, the Rotterdam Van Vollenhoven family took over the company and gave its name to different beers, including the stout. The text at the bottom of the ad, “Geeft Kracht aan Jong en Oud,” translates as “Gives Strength to Young and Old.”
Wednesday’s ad is for Birra Oea, from 1927. From the late 1800s until the 1930s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster is for Birra Oea, which was a brewery in Tripoli, in Libya. It was created by Italian illustrator and painter Mario Bazzi
Tuesday’s ad is for Mathäser Bräu, from 1928. From the late 1800s until the 1930s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster is for Mathäser Bräu, which was a brewery in Munich. Happy New Year!
Monday’s ad is for Miller Brewing, from 1905. This ad show the cork being popped on a Miller High Life bottle and their Girl in the Moon flying out of the bottle. I don’t know how much you have to drink before this happens when you open a bottle of beer, but I aim to find out. Happy New Year!
Sunday’s ad is for Miller Brewing, from 1985. Today in 1903 is when Miller Brewing debuted Miller High Life, and this ad shows the evolution of their bottle from then until the mid-1980s.
