Thursday’s ad is for Molson, from — I’m just guessing — the 1960s or 70s. I love the tray, and that ad copy. “Thirsting for the best of Canada? Make sure it’s Molson.”
Beer In Ads #496: O’Keefe’s Dans L’esprit Des Fetes
Monday’s holiday ad is for the Canadian beer O’Keefe Ale, from 1958. With the slogan “… dans l’esprit des fetes!” — “in the holiday spirit” — it features a fetching couple under the mistletoe pouring a glass of O’Keefe Ale.
Beer In Ads #464: Be Light Hearted …
Thursday’s ad is for Canada’s Carling’s Red Cap Ale, from 1952. The nautical couple romantically drinking their ale — light and hearty — are “having something extra for [their] money.” And I love that slogan. “Be Light-hearted … Stay Light-hearted … drink Carling’s Red Cap Ale.” Priceless.
Beer In Ads #449: Say O’K For O’Keefe’s
Thursday’s ad is again from 1955, and is for another Canadian beer, this time O’Keefe’s Extra Old Stock Ale. The ad seems a little bit busy to me, with too much going on. Besides the sepia tone-like maple syrup farm background, there’s the floating label, below the “A Canadian Favourite” tagline, and the cartoon syrup farmer in the bottom right-hand corner. Then the bottom slogan, “Say O’K for O’Keefe’s.”
Beer In Ads #448: Victory Isn’t Always To The Strong
Wednesday’s ad is also from 1955, and is for the Canadian beer, Molson Golden Ale. Their anthropomorphized mascot, — “Goldie” — a man with the head of a lion, says modestly that “Victory isn’t always to the strong.” Based on his expression, and the happy-looking woman next to him, I’d say he’s getting beat pretty bad at bowling.
Beer In Art #142: Dave Murray’s Beer Series
This week’s work of art is a series of beer prints by Toronto, Canada, artist and illustrator Dave Murray. He’s completed seven beer prints so far, which he refers to as an “ongoing series based on beers I drink.” In addition, he’s done one more as a commission, entitled Stella Artois Légere. I’ve posted two of his prints below, and you can see the rest in the slideshow at the bottom. Click on the small square with the four arrows in the bottom right-hand corner to see them full screen.
PBR
Lowenbrau
Most of the works are available to purchase as a print. You can see all of his prints from the series in the slideshow below.
Beer In Art #115: Ralston Crawford’s Buffalo Grain Elevators
This week’s work of art is by the Canadian-born artist Ralston Crawford. He spent his childhood in Buffalo, and most of the rest of his life traveling and in America, which is reflected in his oeuvre. Today’s painting, Buffalo Grain Elevators, was completed in 1937 and today is part of the Smithsonian Institute’s American Art Museum and is a part of their Scenes of American Life collection.
The Scenes of American Life exhibition describes the painting like this:
The huge grain elevators lining the waterfront in Buffalo, New York, fascinated Crawford, who transformed bridges, factories, and other modern industrial structures into volumes and planes. Here he contrasts the massive cylinders of the elevators with the thin lines of the pitched roof in the foreground, the delicate rungs of a ladder, and a series of gently sloping wires.
There’s a biography of Crawford at Wikipedia and also at the Smithsonian Institute and the Hollis Taggert Galleries. You can also find links to more of Crawford’s art at the ArtCyclopedia.
Beer In Ads #296: Labatt’s … The Spirited Ale
Tuesday’s ad is for Canada’s Labatt’s 50 Ale, which was “Canada’s fastest growing ale because it has “spirit.” I’m not even sure what that means. Perhaps you get “spirit” by sailing? I’m not sure what this was done, it has a 1950s look and the illustration is great, I just don’t get the connection.
Beer In Ads #275: Molson Makes It Golden
Tuesday’s holiday ad is for Molson from 1985. I chose a Molson ad because today would have been founder John Molson’s 247th birthday. The playful ad shows two horse-drawn sleighs, one of which, driven by a man, is hauling cases of beer and the other, presumably driven by a woman, remarking that “You can land on my roof anytime.”
Beer In Ads #256: Carling’s Red Cap Wreath
Thursday’s holiday ad is for Carling Red Cap from the 1950s. On a wintery front door instead of a wreath is hung a very, very large red cap. Now that’s holiday spirit.
