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Jay R. Brooks on Beer

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Guinness Ad #114: The Piano Mover

April 7, 2012 By Jay Brooks

guinness-toucan
Our 114th Guinness ad looks almost unfinished; more like a New Yorker cartoon than a polished ad. Showing a piano mover carrying not only the piano single-handedly, but also the piano player and his stool, he presumably he’s just enjoyed his bottle of “Guinness for Strength.”

guinness-piano-mover

Filed Under: Art & Beer, Beers Tagged With: Advertising, Guinness, History

Guinness Ad #113: The Guinness Turkey

March 31, 2012 By Jay Brooks

guinness-toucan
Our 113th Guinness ad has a different look to it. Showing a stylized turkey (or as one commenter suggests, possibly a goose) ready for eating, but curiously still alive, the tagline explains things. “My Goodness where’s the Guinness?” I guess he wants a drink before being eaten? I don’t think I’d be smiling.

Guinness-turkey

Filed Under: Art & Beer, Beers Tagged With: Advertising, Guinness, History

Guinness Ad #112: Draught Guinness Coming Soon

March 24, 2012 By Jay Brooks

guinness-toucan
Our 112th Guinness ad is a rough draft for an ad by John Gilroy, one that I’ve never seen in its finished form. Since it shows the Brooklyn Bridge, I assume it was done when Guinness introduced draught beer to the United States, whenever that was.

Guinness-draught-coming-soon

Filed Under: Art & Beer, Beers Tagged With: Advertising, Guinness, History

Guinness Ad #111: Toasting The Zookeeper

March 17, 2012 By Jay Brooks

guinness-toucan
Our 111th Guinness ad is by John Gilroy, showing the iconic zookeeper simply raising a Guinness in toast, which seemed appropriate for St. Patrick’s Day.

Gilroy-Advertising-The-Zookeeper

Filed Under: Art & Beer, Beers Tagged With: Advertising, Guinness, History, Holidays

Beerherding For St. Patrick’s Day

March 17, 2012 By Jay Brooks

stpatrick
It’s hard not to get a chuckle from this Guinness advertisement from the UK, especially on St. Patrick’s Day. Enjoy.

Filed Under: Beers, Just For Fun Tagged With: Guinness, Holidays, Video

Guinness Ad #110: Seal Chasing

March 10, 2012 By Jay Brooks

guinness-toucan
Our 110th Guinness ad is from 1935, a variation on the seal and zookeeper theme, this horizontal ad featured the zookeeper in hot pursuit of a thieving seal, trying to make off with his pint of Guinness. The ad uses the familar “My Goodness, My Guinness” tagline.

Guinness-chasing-seal-1935

Filed Under: Art & Beer, Beers Tagged With: Advertising, Guinness, History

Guinness Ad #109: The Cellist

March 3, 2012 By Jay Brooks

guinness-toucan
Our 109th Guinness ad is from around 1945, an original by John Gilroy. I’ve never seen a final version of this ad, but I have to assume it was used at some point. It shows a cellist so engrossed in his music, and so strong thanks to the Guinness under his music stand, that he’s sawed his cello in half. I didn’t realize horsehair was so sharp. The tagline is, of course, “Guinness for Strength.”

Guiness-for-Strength-John-Gilroy-1945

Filed Under: Art & Beer, Beers Tagged With: Advertising, Guinness, History

Guinness Ad #108: Lion Chasing

February 25, 2012 By Jay Brooks

guinness-toucan
Our 108th Guinness ad is from 1937, showing our intrepid zookeeper running from a lion, though the lion doesn’t look particularly menacing. He looks more thirsty, with his tongue hanging out in the hopes of getting some of the zookeeper’s Guinness.

Guinness-lion-chasing-1937

Filed Under: Art & Beer, Beers Tagged With: Advertising, Guinness, History

Guinness Ad #107: Waterloo Bridge Is Coming Down

February 19, 2012 By Jay Brooks

guinness-toucan
Our 107th Guinness ad is from 1934, showing a man drinking a Guinness leaning against the bridge. But the strength he received from drinking his Guinness was apparently enough to knock over the bridge. Now that’s a pretty impressive claim.

Guinness-waterloo-bridge-1934

Filed Under: Art & Beer, Beers Tagged With: Advertising, Guinness, History

Guinness Ad #106: Camels Have A Guinness When They’re Tired

February 11, 2012 By Jay Brooks

guinness-toucan
Our 106th Guinness ad is from the Illustrated London News, from late 1945, toward the end of World War II. Showing a sad-looking man in the desert, holding the lead to his camel, who’s piled high with boxes, barrels and luggage. I’m not 100% sure what’s going on in the ad. The camel looks like perhaps he’s refusing to give up the Guinness in one of the boxes on his back because he’s not tired yet. Maybe that’s why the hapless explorer looks so downtrodden. He is tired and he’s not getting an Guinness.

Guinness-camel-1945

Filed Under: Art & Beer, Beers Tagged With: Advertising, Guinness, History

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