Saturday’s ad is for Meibier, from probably the 1950s. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for the Bierbrouwerij De Hoop, which was located in Budel, which is a village in the Dutch province of Noord Braban. The brewery was founded in 1870 by Gerardus Arts and is still owned by the same family today, although at some point they changed the name of the brewery tot Budelse Brouwerij. I don’t know who created this poster.
Today is the birthday of Sammy Fuchs (July 4, 1884-April 5, 1969). He was born in the New York City neighborhood known as the Bowery, probably in 1884, although at least one source gives 1905 as his birth year. “He was a busboy, waiter, and a restaurant manager before he opened up his famous saloon at 267 Bowery in 1934” known as “Sammy’s Bowery Follies.” Open until 1970, eight years before I moved to New York City, it sounds like it was an amazing place.
This account of Sammy Fuchs is from “The Bowery: A History of Grit, Graft and Grandeur,” by Eric Ferrara:
In their December 4, 1944 issue, Life magazine featured the bar and wrote the following:
“From 8 in the morning until 4 the next morning Sammy’s is an alcoholic haven for the derelicts whose presence has made the Bowery a universal symbol of poverty and futility. It is also a popular stopping point for prosperous people from uptown who like to see how the other half staggers”
There were lots of photographers who visited the bar, and as a result lots of pictures exist from its heyday, and many are online. See, for example, Sammy’s Stork Club of the Bowery New York: ‘An Alcoholic Haven’ of Prospering Poverty, Sammy’s Bowery Follies c. 1945 from Mashable, or The Chiseler.
This account is by photographer Arthur “Weegee” Fellig in his book “Naked City,” published in 2002, but describing the Bowery in the 1940s:
Here’s a few more random photos of Sammy Fuchs.
And here’s a short video of the history of Sammy’s Bowery Follies.
Today is the birthday of Alonzo Gilford Van Nostrand (July 4, 1854-November 5, 1923). He was born in Brooklyn, New York. His father, William Tredwell Van Nostrand bought the Bunker Hill Breweries, which had been founded in 1821, and in 1878, Alonzo Gilford became a partner and took over the brewery from his father. It was originally known as the John Cooper & Thomas Gould Brewery, and Crystal Lake Brewery, but Alonzo’s father renamed it the Wm. T. Van Nostrand & Co. Brewery in 1877, though they used the trade name Bunker Hill Breweries Brewery from 1890 on. It remained open until prohibition, but reopened briefly after repeal as the Van Nostrand Brewing Co., but lasted less than a year, closing in 1934.
Here’s a short biography from Find-a-Grave:
Some records say he was born on Jul 3rd 1854, but on a passport application Alonzo himself says he was born on July 4th 1854 in New York. He graduated from the English High School of Boston, Mass. From 1872 to 1875 he was employed in his father’s brewery and was admitted as a partner in 1878. Following his father, he was the proprietor of the very famous Bunker Hill Breweries of Charlestown (Boston), Massachusetts, which was in business in Massachusetts from 1821 until prohibition. The plural “Breweries” does not indicate locations in different towns, but rather was used because there were two facilities in Charlestown which made beer (using bottom fermenting yeast) and ale (using top fermenting yeast). in 1879 Alonzo originated the “P & B” (Purest & Best) Trademark for his ale. He started bottling ale in the English fashion to compete with Bass. At the time, “P&B ale had a reputation second to none and was the only malt liquor used in the Massachusetts General and City Hospitals and others for the sick and convalescent.” Before closing, Bunker Hill was undoubtedly the most prolific advertiser among the Boston area breweries. Brands included Boston Club Lager, Bunker Hill Lager, Old Musty Ale, Owl Musty, Van Nostrand’s Porter, and P.B. (Purest Best) Ale, Bock, Lager, Porter, Stock Ale, and Stout. PB Ale reappeared briefly after prohibition circa 1933 or 1934, as shown on post prohibition items including a tin over cardboard sign and 2 different labels from the Feigenspan Brewery of Newark New Jersey and a label from the Dobler Brewery of Albany New York. Alonzo died in the Vanderbilt Hotel, Park Avenue and 34th Street, Manhattan, New York. He was a member of the Boston Chamber of Commerce, the Ancient and Honorable Artillery Company and the Bostonian Society. He traveled extensively, and in 1907 made a trip around the world. He was a member of the Merchants Club, the Boston City Club, the Eastern Yacht Club, the City Club of New York, the Beverly Yacht Club, the Sphinx Club and various other clubs and societies.
And this is from “Who’s Who in New England,” published in 1909:
This account of Van Nostrand is from “Herringshaw’s American Blue-book of Biography: Prominent Americans of 1919:”
And this is a history of the Bunker Hills Breweries from “100 Years of Brewing History:”
This biography is from the breweriana website, Rick’s Bottle Room:
ALONZO G. VAN NOSTRAMO
Dutch forbears, can turn to the maternal line and trace his ancestry from those who settled in New England, who suffered the deprivations of the early colonists, who participated in the wars with the Indians and French and finally in the Revolution, and who helped to make this part of the United States what it is to-day. Mr. Van Nostrand’s mother’s maiden name was Mehetabel Bradlee. She is the daughter of Thomas and Ann (Howard) Bradlee, and was born in the old house at the corner of Tremont and Hollis Streets in Boston, from which her grandfather and other patriots disguised as Indians sallied forth as members of the Boston Tea Party in 1773. Her ancestor in direct line was Daniel Bradley, who came from London in 1635 in the ship Elizabeth, settling in Haverhill, Massachusetts, where he was killed in the Indian Massacre of August 13, 1689.
Alonzo G. Van Nostrand was born July 4, 1854. He was not quite eighteen years of age when, graduating from the English High School, he was given a clerkship in the small brewery on Alford Street. During the three years following he worked his way through every department, gaining a comprehensive and practical knowledge of the business and its possibilities. In 1875 he was taken into partnership by his father. Thereafter the development of the plant and the business was steady and significant. It was in 1875 that the P. B. trademark was originated and adopted. A bottling building was erected, with a storage capacity of 240,000 bottles. In 1891 the brewing of Bunker Hill Lager was begun in a new brewery. Later another brew house was completed at a cost of $100,000 to meet the increasing demand. At the present time the breweries cover an entire block of four acres and there is no room for further expansion, except by increasing the height of buildings. Mr. Van Nostrand made a trip around the world in 1907. He is married and has one son now in Harvard College. Mrs. Van Nostrand’s maiden name was Jane Bradford Eldridge. She is a daughter of Captain Eldridge, of Fairhaven, and is a lineal descendant of Governor Bradford, of the Plymouth Colony, who landed from the Mayflower in 1620. Mr. and Mrs. Van Nostrand occupy the Van Nostrand residence at 482 Beacon Street. Mr. Van Nostrand holds membership in a score or more of clubs and associations, including art and historical societies in Boston and New York, and is a member of the leading yacht clubs.
He considers that the best advice that he can offer to young men just starting in life can be tersely stated as follows:
“Be honest, and particularly with yourself. Concentrate your efforts on one thing at a time. Undertake only what you believe you can accomplish, but when once started, never give up.”
Mr. Van Nostrand has developed a group of splendid, modern brewery buildings, each equipped for a special purpose, but those buildings would be useless, that equipment would rust in idleness, were it not for the fact that, in the midst of intense competition and in resistance of the constant temptation to consolidate forces and reduce standards, he has chosen his own path, has sought to produce, without regard to cost, malt beverages that will surpass any of domestic brewing and will compare with the best of Europe, and has made the P. B. Brewery the standard by which all others in New England are gaged, or seek to be gaged, in public estimate. And that takes us back to the original point that pride of ancestry is a good thing and that business ability is better; but that, when pride of ancestry and superlative business ability are blended and aged in the vat of commercial experience, the output is inevitably as good as can be asked for, the best that can be obtained.
Without a doubt, this is one of my favorite old beer names: “Owl-Musty Good Old Ale.” What a crazy name. Who would want something “owl-musty?” But it was obviously popular, so who knows?
Today is the birthday of Cord Hinrich Haake (July 4, 1801-1845). He was born in Bremen, Germany. His father was Heinrich Wilhelm, who was a farmer from Möhlenhoff in the Freudenberg district near Bassum, who already had a beer bar there and his own “brewing rights.” In 1805, his father was accepted into the Brauer-Societät Bremen and won the “Gerechtsame” — permission to brew in-house. In 1826, Cord acquired the neighboring house of his future father-in-law, Hans Ehntholt, and in May of that year, he founded the C.H. Haake brewery. In 1832, Haake became the first to start producing bottom-fermented beer. In 1845, at age 44, Haake died, leaving the brewery to his widow.
In 1921, the Haake brewery merged with Kaiserbrauerei Beck & Co and the combined company name the two became Haake-Beck Brauerei AG. In 2002, it was bought by Interbrew, who today is Anheuser-Busch InBev.
Friday’s ad is for Bink, from probably the 1950s. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for the Brouwerij Kerkom, which was located in Kerkom-bij-Sint-Truiden, usually just known more simply as Kerkom, which is in the south of the province of Limburg, Belgium. The brewery was founded in 1878 by Evarist Clerinx. The text at the top, “Uwen glimlach … is den kroon op onsch work!” Google translates as “Your smile … is the crown at work!” But I especially love the text at the bottom, “De ziel van vroeger met de smaak van nu,” which means “The soul of the past with the taste of today.” I don’t know who created this poster.
Thursday’s ad is for Menelik Bier, from probably the 1920s or a little later. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for the Brouwerij Anglo-Belge, which was located in the East Flemish municipality of Zulte, Belgium. The brewery was founded in 1891 by Alfred Versele and Ernest Martens, but in 1979 was bought by the French group BSN, which then owned the Kronenbourg Brewery, who closed the brewery in 1989. The beer is named for Menelik I, who was “the first Solomonic Emperor of Ethiopia, [and] is traditionally believed to be the son of King Solomon of ancient Israel and Makeda, ancient Queen of Sheba. He is alleged to have ruled around 950 BC, according to traditional sources. Tradition credits him with bringing the Ark of the Covenant to Ethiopia, following a visit to Jerusalem to meet his father upon reaching adulthood.” The poster was created by Belgian artist J. D’Heedene.
Today is not the birthday of John Fritsch (December 1827-July 2, 1906). Unfortunately, the exact date of his birth is not known, just the year. But we do know he passed away on July 2, 1906, so this is as good a day as any. He was born in Germany, but came to America, settling in Philadelphia, Pennsylvania, in 1846, when he was 19 years old. He became foreman of the Blaess & Burgman Brewery, and later married the boss’s daughter, Elizabeth Blaess. He thereafter opened his own brewery, John Fritsch Brewing, but when his son Emile joined him in the business, changed the name to the John Fritsch and Son Brewery. The brewery closed for good a year after his death, in 1907.
Here’s his obituary from the Western Brewer and Journal of the Barley, Malt and Hop Trades:
I wasn’t able to find very much additional information about Fritsch or his brewery. He did, however, sue a newspaper editor for libel in Harrisburg. This short article is is from the Harrisburg Telegraph, from Harrisburg, Pennsylvania on March 16, 1879:
Then two days later, the Harrisburg Telegraph for March 18, 1879 had this fuller report:
Tuesday’s ad is for Super Bavery, from around 1950. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for Brasserie Bavery, which was located in Couillet a section of the Belgian town of Charleroi within the Walloon region in the Province of Hainaut. It was a municipality of its own before the merger of the municipalities in 1977. The brewery was founded in 1940 and was abandoned in 1979, with several other breweries taking over production of their brands. The text at the top, “Par curiosité goutez …,” Google translates as “Out of curiosity taste ….” The poster was created by Belgian artist A. Chave Peyer.
Today is the birthday of James Younger (July 1, 1763-February 19, 1809). He was the son of George Younger, who founded the brewery George Younger & Son. James was the “Son” in the name. I was unable to find any portraits of James, or much else unfortunately.
Here’s a short account from the Scottish Antiquary.
Here’s a biography of his father from the University of Glasgow’s Scottish Brewing Archive.
George Younger (1722–1788), a member of a family of saltpan owners in Culross, Fife, Scotland, was brewing in Alloa, Scotland from 1745. He established his first brewery, later known as Meadow Brewery, in Bank Street, Alloa, in about 1764. After his death the business was passed on from father to son, trading as George Younger & Son. Additional premises adjacent to the brewery were acquired in 1832 and 1850.
The Candleriggs Brewery, Alloa, owned by Robert Meiklejohn & Co, was leased in 1852 and bought outright for GBP 1,500 in 1871. The Meadow Brewery ceased brewing in 1877 and was turned into offices for the business. Craigward Maltings, Alloa, were built in 1869 and a new bottling department was established at Kelliebank, Alloa, in 1889. The Candleriggs Brewery was badly damaged by fire in 1889 and rebuilt on a larger scale to cover nearly 2 acres, becoming the largest brewery in Scotland outside Edinburgh.
George Younger & Son Ltd was registered in February 1897 as a limited liability company to acquire the business at a purchase price of GBP 500,000. The company traded extensively to the North of England, West Indies, Australia and North America and from the 1880s to India, the Far East and South Africa. It took over R Fenwick & Co Ltd, Sunderland Brewery, Low Street, Sunderland, Tyne & Wear, England, and Robert Fenwick & Co, Chester Brewery, Chester–le–Street, Durham, England (closed 1934), in 1898.
The first chilling and carbonating plant in Scotland was installed at Kelliebank Bottling Stores in 1903. The company’s own bottling works was established there in 1908 and a new export bottling plant opened in 1912. The company built up large supply contracts with the armed forces at home and abroad and by 1914 had a lucrative regimental canteen business at Aldershot, Hampshire, England.
It acquired the Craigward Cooperage of Charles Pearson & Co, Alloa; George White & Co, Newcastle–upon–Tyne, Tyne & Wear; and the Bass Crest Brewery Co, Alloa, in 1919. During the same year the Kelliebank bottle manufacturing plant was floated as a separate company and eventually became known as the Scottish Central Glass Works. The Grange Brewery closed in 1941 and the Sunderland Brewery was rebuilt, being sold in 1922 to Flower & Sons Ltd, Stratford–upon–Avon, Warwickshire, England.
The company took over Blair & Co (Alloa) Ltd, Townhead Brewery, Alloa, in 1959. It was acquired by Northern Breweries of Great Britain Ltd in April 1960 and became part of the combined Scottish interests of that company, Caledonian Breweries Ltd, later United Caledonian Breweries Ltd, which merged with J & R Tennent Ltd, Glasgow, Strathclyde, in 1966 to form Tennent Caledonian Breweries Ltd. The Candleriggs Brewery ceased to brew in December 1963.
Here’s their Meadow Brewery around 1890, before it became known as George Younger & Sons.
Tuesday’s ad is for De Vlaamsche Brouwerij, from the 1950s, probably. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for Brouwerij Timmermans, which is located in Itterbeek, Belgium, which is a village in the province of Flemish Brabant. It was founded in 1702. I don’t know who the artist was that created this poster.