Monday’s ad is for the Feldschlösschen Bockbier Dunkel, from 1920. From the late 1800s until the 1970s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster was made for the Brauerei Feldschlösschen, in Rheinfelden, Switzerland, which was founded in 1876 as the Wüthrich & Roniger Brewery. In 1890, the company was reorganized and renamed Feldschlösschen. Apparently, the brewery is in the shape of a castle and Feldschlösschen means ‘small castle in the fields’ in German.” Today, the brewery is owned by the Carlsberg Group. The artist who created this poster only signed it with the monogram, St., so I’m not sure who that was.

Sunday’s ad is for the Bierbrauerei Falken Schaffhausen, from 1940. From the late 1800s until the 1970s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster was made for the Bierbrauerei Falken Schaffhausen, or Falcon Brewery, of Schaffhausen, Switzerland. The brewery was founded in 1799, and is still in business today, and is “considered the only independent brewery in the Schaffhausen region,” and is Switzerland’s 5th largest brewery. This one is for their beer generally, referred to as simply Falken-Brau. The artist signed his name simply Sandoz. It may have been Edouard-Marcel Sandoz, who was primarily a sculptor, but he did also paint, as well, so it’s possible he did commercial work, too.

Saturday’s ad is for the Brauerei A. Hürlimann, from 1910 (sources vary). From the late 1800s until the 1970s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster was made for the Hürlimann Brewery, of Zurich, Switzerland. The brewery was founded in 1836 by Albert Hürlimann. In 1996, it was bought by Feldschlösschen, which in turn is owned by the Carlsberg Group. It is not known who exactly the artist was that created the beautiful painting of the brewery, and unfortunately, this was the largest version of it I could find.

Here’s another painting of the brewery, though I don’t who the artist was for this one either, but at least it’s larger and give you a better look at the brewery.

And here’s yet another one, also painted by an unknown artist.

Friday’s ad is for the Brauerei Tiefenbrunnen Zürich V, from around 1900 or 1910 (sources vary). From the late 1800s until the 1970s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster was made for the Brauerei Tiefenbrunnen Zürich V, which was located in Zürich, which is the largest city in Switzerland and the capital of the canton of Zürich. It is located in north-central Switzerland at the northwestern tip of Lake Zürich. “The ‘Tiefenbrunnen Brewery’ opened in 1890 and was jointly taken over in 1911 by the ‘Uetliberg Brewery’ and the ‘Hürlimann Brewery.’ Their production facilities were closed three years later.” It is not known who exactly the artist was that created the beautiful painting of the brewery.

Tuesday’s ad is for Basler Löwenbrau, from 1905. From the late 1800s until the 1970s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster was made for Basler Löwenbrau, or Basler Löwenbraeu, a Swiss brewery located in Basel, a city in northwestern Switzerland on the river Rhine. It’s Switzerland’s third-largest city. The brewery was founded in 1861 as Brauerei H. Gaudens, but was renamed Brauerei Löwenbrau in 1891, and was also then known as Basler Löwenbrau or Brasserie du Lion. It closed in 1914. The poster is a beautiful illustration of a man driving a beer wagon with the brewery seen in the distance. It created by Swiss painter Burkhard Mangold.

Monday’s ad is for the Brauerei Haldengut Winterthur, from 1975. From the late 1800s until the 1970s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster was made for Brauerei Haldengut, in Winterthur, Switzerland, located in the Canton of Zürich. It was founded between 1841 and 42, when “Ferdinand Ernst expanded his farm ‘Haldengut’ on the southern slope of the Lindberg in Winterthur to include a stately brewery. They began brewing in 1843. In 1994, Heineken acquired the brewery, and they closed it in 1997. The poster is a pretty elaborate cross stitch work, which both my Mom and Grandmother were big fans of doing. I even still have a cool sampler that my grandmother did in the 1960s or so, though it has no beer in it, sadly. It was created by Swiss artist Adolf Wirz.

Sunday’s ad is for the Brauerei Haldengut Winterthur, from 1976. From the late 1800s until the 1970s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster was made for Brauerei Haldengut, in Winterthur, Switzerland, located in the Canton of Zürich. It was founded between 1841 and 42, when “Ferdinand Ernst expanded his farm ‘Haldengut’ on the southern slope of the Lindberg in Winterthur to include a stately brewery. They began brewing in 1843. In 1994, Heineken acquired the brewery, and they closed it in 1997. It’s hard to tell if that a really large dog, on the scale of Clifford the Big Red Dog, or just a very tiny keg. The ad was created fairly recently, but pays homage to earlier posters. It was created by Swiss artist Jack J. Kunz.

Saturday’s ad is for the Brauerei Haldengut Winterthur, from 1934. From the late 1800s until the 1970s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster was made for Brauerei Haldengut, in Winterthur, Switzerland, located in the Canton of Zürich. It was founded between 1841 and 42, when “Ferdinand Ernst expanded his farm ‘Haldengut’ on the southern slope of the Lindberg in Winterthur to include a stately brewery. They began brewing in 1843. In 1994, Heineken acquired the brewery, and they closed it in 1997. The ad is an illustration of a keg with the brewery’s name and telephone number carved into it, with a freshly poured mug of beer beside it. It was created by Swiss artist and graphic designer Hugo Laubi.

Friday’s ad is for the Brauerei Haldengut Winterthur, from around 1900. From the late 1800s until the 1970s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster was made for Brauerei Haldengut, in Winterthur, Switzerland, located in the Canton of Zürich. It was founded between 1841 and 42, when “Ferdinand Ernst expanded his farm ‘Haldengut’ on the southern slope of the Lindberg in Winterthur to include a stately brewery. They began brewing in 1843. In 1994, Heineken acquired the brewery, and they closed it in 1997. The ad is a beautiful illustration of a woman server carrying at least eight large mugs of beer and although she looking our way, she appears to be waiting for the train that’s coming into the station just behind her. Sadly, this was the largest image of the ad that I could find. Unfortunately, I don’t know who the artist is who created it.