Brookston Beer Bulletin

Jay R. Brooks on Beer

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Beer In Ads #3300: Dortmunder Ritter Bier

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Wednesday’s ad is for Dortmunder Ritter Bier, from 1952. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for Dortmunder Ritter-Brauerei, which was located in Dortmund, which is in northwestern Germany, though more central. It was founded in 1889 and closed in 2005. This poster was created by German artist Helga Tiemann.

Beer Birthday: Anat Baron

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Today is the birthday of filmmaker Anat Baron, whose Beer Wars movie started people writing and talking about the beer business, from all sorts of angles, over ten years ago, and while it’s slowed down, the discussion has yet to have completely gone away. Or as Alan from A Good Beer Blog puts it, “joined to the long-standing discussion about the beer business and added an interesting interpretation.” Love it or loathe it, it has certainly managed to capture people’s attention, and if that’s all it’s done, that’s still a huge positive to my way of thinking. But it’s also opened quite a few minds to what those of us who’ve been embedded in the beer business have known forever, which is how the business operates, where it’s fair and unfair, and what you can do as a consumer to support the beers and breweries you love. Join me in wishing Anat a very happy birthday.

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Anat behind the bar.

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Publicity photo for Beer Wars.

Beer In Ads #3299: Les Brasseries Moreau

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Tuesday’s ad is for Les Brasseries Moreau, from 1938. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for Les Brasseries Moreau, which was located in Vézelise, which is in northeastern France. It was founded in 1863 and I believe it’s closed now, but I’m not sure. I’m not sure who created this poster illustrating the brewery circa 1938.

Beer In Ads #3298: Brasserie De Vézelise

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Monday’s ad is for Brasserie De Vézelise, from 1914. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for Vézelise, Moreau & Cie., which was located in northeastern France. It was founded in 1863 and closed in 1972. “This poster shows us Hebe offering a beer in the sun on his chariot, in an immense solar glow, after the latter launched a call to him: ‘Ohé Hebe! a Vezelise!’ In Greek mythology, Hebe, daughter of Zeus and Hera, was the goddess of youth and served nectar to the gods. She is pictured here riding the eagle of Zeus, holding two mugs of beer in both hands and offering one in the sun. At the end of the 19th century, Hebe was also the nickname poetically given to the waitresses of breweries, in particular in Lyon.” This poster was created by French artist Victor Prouvé.

Beer In Ads #3297: Bière De Paris

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Sunday’s ad is for Bière De Paris, from maybe the early 20th century. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. I’m not sure who exactly this poster was created for, whether a specific Parisian brewery or as an ad celebrating all beer brewed i Paris. I also don’t know who created this poster.

Beer In Ads #3296: Brasserie De Montebèliard

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Saturday’s ad is for Brasserie De Montebèliard, from 1899. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for Brasserie De Montebèliard, a.k.a. Louis Arlen & Cie., located in the city of Montbéliard, in eastern France. It was founded in 1840 and closed in 1970. I don’t know who created this poster of the brewery.

Beer In Ads #3295: Brasserie La Lorraine

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Friday’s ad is for Brasserie La Lorraine, from the 1902. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for Brasserie La Lorraine, located in the Lorraine, in the northeastern part of France, bordering Germany and Belgium. It was founded in 1865 and closed in 1958. I don’t know who created this poster of the brewery.

Beer In Ads #3294: Bières De La Gerbe D’Or

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Thursday’s ad is for Bières De La Gerbe D’Or, from the 1902. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for Bières De La Gerbe D’Or, located in Val d’Ajol in the Vosges, in the northwestern part of France. I have not been able to find out any information about the brewery, and it appears this poster was originally larger, but reproductions of just this part of it are all I can find online. This poster was created by French artst Gustave Fluhr.

Beer In Ads #3293: Bière Divette

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Monday’s ad is for Bière Divette, from the 1920s. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for Brasserie Greff, located in Nancy, part of the Lorraine region of France. It was founded in 1856, but stopped production due to the war in 1942, and closed for good around 1955. This poster was created by French artst Marcellin Auzolle.

Beer In Ads #3292: Brasserie Greff

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Monday’s ad is for Brasserie Greff, from 1923. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for Brasserie Greff, located in Nancy, part of the Lorraine region of France. It was founded in 1856, but stopped production due to the war in 1942, and closed for good around 1955. I don’t know who created this poster that features an idealized illustration of the brewery.