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Beer Birthday: Patrick Rue

August 7, 2026 By Jay Brooks 1 Comment

bruery
Today is the 46th birthday of Patrick Rue, founder of The Bruery in Orange County, California. I first became aware of Patrick when he started writing his blog about the travails of opening a brewery. We began corresponding, becoming friends and eventually meeting in person. I’ve since written several articles about Patrick and the Bruery as he’s become very successful in a very short period of time, and later sold the brewery. He and his family moved to the Napa area, where he’s opened a winery, Erosion, to which they’ve added a beer hall and started brewing, as well. More recently, he’d become a part owner of Moonlight Brewing for a time, allowing Brian to fully buy back the his brewery. Join me in wishing Patrick a very happy birthday.

Me and Patrick at Moonlight a few summers back. 

Patrick with then assistant brewer Travis Smith (before he opened his own place, Societe Brewing) at GABF in 2009.
Tyler King, Rachel and Patrick Rue, shortly after they opened at the Boonville Beer Festival.
Patrick at the first Firestone Walker Invitational Beer Festival a few years ago.
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Rick Sellers, Peter Hoey, Patrick and Shaun O’Sullivan.

Filed Under: Birthdays, Just For Fun Tagged With: California, Southern California

Beer In Ads #5313: Anaheim Bockbier

August 6, 2026 By Jay Brooks Leave a Comment

Two years ago I decided to concentrate on Bock ads for awhile. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a sense they were some of the first seasonal beers. “The style was later adopted in Bavaria by Munich brewers in the 17th century. Due to their Bavarian accent, citizens of Munich pronounced ‘Einbeck’ as ‘ein Bock’ (a billy goat), and thus the beer became known as ‘Bock.’ A goat often appears on bottle labels.” And presumably because they were special releases, many breweries went all out promoting them with beautiful artwork on posters and other advertising. With Spring approaching, there are so many great examples that I’m going to post two a day for a few months.

Thursday’s poster label was created for Anaheim Bockbier, which was published around 2016. This label art was created for the Anaheim Brewery, in Anaheim, California, whose modern incarnation was founded in 2011, but closed in 2021. The label was created by local artist Chris Maya.

Filed Under: Art & Beer, Beers, Breweries, Just For Fun Tagged With: Advertising, Bock, California, History, Southern California

Beer Birthday: Dr. Bill

July 30, 2026 By Jay Brooks

Today is also the 64th birthday of William Sysak, better known to the beer community as Dr. Bill. Dr. Bill’s massive tastings are the stuff of legends, and he later transported them — albeit on a smaller scale — to working at Stone Brewing’s World Bistro & Gardens. He has impeccable taste, be it in beer, wine, whiskey, cigars, what have you, and is one of the most fun people to taste with. He was working with Stone Brewing for a time, but then started his own brewery, co-founding Wild Barrel Brewing, in San Marcos, California, which lasted for a number of years before closing in 2023. Join me in wishing Bill a very happy birthday.

Dr. Bill and me sharing a plate of frites before the final judging at the Hard Liver Barleywine Festival in 2008.
Dr. Bill with Matt Bonney, from Brouwer’s/Bottleworks in Seattle at Slow Food Nation 2008 at Fort Mason.
Dr. Bill at Falling Rock, hosting one of his legendary tastings, during GABF in 2006.
Me, Bill, Bonney and a few others at the Keene Tasting in Seattle in 2008.
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Dr. Bill’s player’s card when he joined Stone Brewing.

Filed Under: Birthdays Tagged With: California, San Diego, Southern California

Beer Birthday: Chris White

July 1, 2026 By Jay Brooks

Today is the 58th birthday of Chris White. Chris founded the yeast company White Labs in 1995 and he’s also on the faculty of the Siebel Institute. He’s also a fixture at virtually every brewing industry and homebrewing conference, and was kind enough to talk to my SSU beer appreciation class about yeast. Join me in wishing Chris a very happy birthday.

Chris and his brother Mike bookending Chuck, then from Green Flash Brewing, Natalie Cilurzo, from Russian River Brewing, John Harris, then from Full Sail Brewing, and Vinnie Cilurzo, also from Russian River, at CBC in Austin, Texas in 2007.
Chris at the new White Labs taproom during the 2012 Craft Brewers Conference in San Diego.
Me and Chris at CBC in Minneapolis in 2022.
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Surly brewer Todd Haug with Chris.
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Chris with Technical Sales and Marketing Coordinator Ashley Paulsworth at the NHC.

[Note: last two photos purloined from Facebook.]

Filed Under: Birthdays Tagged With: California, Ingredients, San Diego, Southern California, Yeast

Beer Birthday: Jeff Bagby

May 18, 2026 By Jay Brooks

Today is the 52nd birthday of Jeff Bagby, who for a number of years was the head brewer extraordinaire at Pizza Port in Carlsbad. There, you used to be able to read the entire biography of Jeff “Extra Spicy” Bagby. I’m not sure when it was written, but it’s no longer there, but it ended with the following sentence. “Jeff has his sights set on winning a GABF Brewpub of the Year award and we most definitely believe it is in his future as well.” Several years ago now at GABF, Jeff won an amazing seven medals and Pizza Port Carlsbad was awarded the Large Brewpub and Large Brewpub Brewer of the Year. That means his plaid pants got to go up on stage a record eight times! You can see a retrospective of Jeff’s plaid choices over the years, too, at Jeff “Lucky Pants” Babgy Wins Big. Once he started working on opening his own brewery, I suggested he should consider “Plaid Brewing” or some variation of that idea, like “Plaid Pants Brewing” or “Lucky Plaid Brewing.” Unfortunately, he went with a more sensible Bagby Beer Co., which opened a few years ago, but unfortunately he and Dande closed the brewery a couple of years back. All, well some, kidding aside, Jeff is a terrific brewer and a hell of a washoes player, though I still think Dave Keene and I could beat him and Tomme again. Join me in wishing Jeff a very happy birthday.

Jeff Bagby & His Girlfriend, from Pizza Port - Carlsbad
Jeff with his then-girlfriend, now wife, Dande at GABF a few years ago. And yes, those are his lucky pants.
Greg Koch & Jeff Bagby
Greg Koch and Jeff at the Falling Rock.
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Former Drake’s brewer Melissa Myers with Jeff at an event at Anchor celebrating the Toronado’s 20th anniversary.
Sam Calagione, Bruce Paton and Jeff at the Lost Abbey for a beer dinner during CBC.
Jeff at the Toronado for the annual Belgian Beer Dinner in 2012, with owner Dave Keene wearing his “Who the F@#k is Jeff Bagby?” T-shirt.
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Dandelian and Jeff Bagby in the upstairs loft dining area of their new brewery. The plaid back of the bench seating was inspired by Jeff’s winning plaid pants that he used to wear for GABF award ceremonies, as I detailed several years ago in Jeff “Lucky Pants” Bagby Wins Big.

Filed Under: Birthdays, Just For Fun Tagged With: California, San Diego, Southern California

Beer Birthday: Chris Cramer

May 9, 2026 By Jay Brooks

Today is the 65th birthday of Chris Cramer, who co-founded the Karl Strauss Brewing Co. along with his cousin, Karl Strauss, and Matt Rattner. They opened the first brewpub in San Diego, known as the Karl Strauss Old Columbia Brewery and Grille, and today they have nine locations, including a large brewing facility. Chris has also been very active with the CCBA over the years and has been a great advocate for both San Diego and California craft beer. Plus, he’s fun to share a beer with. Join me in wishing Chris a very happy birthday.

Chris and me at GABF a couple of years back.
Me with Chris and John Martin, from Drake’s and Triple Rock, at Trumer in Berkeley during SF Beer Week.

Filed Under: Birthdays, Breweries, Just For Fun Tagged With: Birthdays, California, San Diego, Southern California

Beer Birthday: Pat McIlhenney

April 29, 2026 By Jay Brooks

Today is the 72nd birthday of Pat McIlhenney, brewmaster and founder of Alpine Beer Co. near San Diego. Pat made some amazing hoppy beers. Unfortunately, his beers are hard to find up our way, and then his brewery was acquired by Green Flash Brewing several years ago, who eventually shut it down. Happily, he started McIlhenney Brewing, along with family members Shawn, Jamie and Val McIlhenney, and has subsequently retired.  Join me in wishing Pat a very happy birthday.

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Pat manning his booth at the Firestone Walker Invitational several years back.
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Pat at GABF in 2008.
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Pat at the Boonville Beer Festival, also in 2008.
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Pat with Tomme Arthur at the inaugural Firestone Walker Invitational several years ago.

Filed Under: Birthdays Tagged With: California, San Diego, Southern California

Beer Birthday: Drew Beechum

April 20, 2026 By Jay Brooks

maltose-falcons
Today is the 51st birthday of Drew Beechum, who’s a past president of the Maltose Falcons homebrewing club and its current webmeister. He’s also the author of The Everything Homebrewing Book: All you need to brew the best beer at home! and wrote a regular column for Beer Advocate magazine. Join me in wishing Drew a very happy birthday.

drew-beechum-1
Drew’s Facebook Profile picture.
drew-beechum-2
Drew at 21st Amendment.
drew-beechum-3
Drew in a Jayne hat — from Firefly — with his wife, Aymee. (NOTE: All photos purloined from Facebook.)

Filed Under: Birthdays Tagged With: California, Homebrewing, Southern California

Beer Birthday: Alex Puchner

April 7, 2026 By Jay Brooks

Today is the 65th birthday of Alex Puchner, who’s the Senior Vice President of Brewing Operations, and its first brewmaster, for the BJ’s Restaurant Brewhouse chain. He started with the chain in 1996, a co-founder, when they built their first brewpub. Alex had been homebrewing for a decade before that first brewery. There now have 174 locations in 23 states, although they backed away from their brewpub model and contract most of their beer, but have added lost of guest taps and good bottled imports, including a great selection from Belgium. Alex has been very active over the years in the beer community and the CCBA, and has been great for beer in California, providing many people’s first introduction to craft beer with BJ’s. Join me in wishing Alex a very happy birthday.

Me and Alex during World Beer Cup judging in Minnesota.
Greg Hall and Alex Puchner
Alex with Greg Hall, formerly with Goose Island, during a visit to San Francisco a few years ago.
Alex-Puchner-1
Alex in the brewhouse (Note: purloined from Facebook).

Filed Under: Birthdays, Just For Fun Tagged With: California, Los Angeles, Southern California

Beer In Ads #5208: Maier Bock Beer Soars Above All Others

April 6, 2026 By Jay Brooks

Two years ago I decided to concentrate on Bock ads for awhile. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a sense they were some of the first seasonal beers. “The style was later adopted in Bavaria by Munich brewers in the 17th century. Due to their Bavarian accent, citizens of Munich pronounced ‘Einbeck’ as ‘ein Bock’ (a billy goat), and thus the beer became known as ‘Bock.’ A goat often appears on bottle labels.” And presumably because they were special releases, many breweries went all out promoting them with beautiful artwork on posters and other advertising. With Spring approaching, there are so many great examples that I’m going to post two a day for a few months.

Monday’s first ad is for Maier Bock Beer, which was published on April 6, 1912. This one was for the Maier Brewing Co., of Los Angeles, California, which was originally founded in 1874 by Wattelet & Vogel, as, curiously, the Philadelphia Brewery, though Maier became involved at least as early as 1882. This ad ran in The Los Angeles Times, also of Los Angeles, California.

Filed Under: Art & Beer, Beers, Breweries, Just For Fun Tagged With: Advertising, Bock, California, History, Los Angeles, Southern California

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